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State of the mobile web — sources

State of the mobile web — sources | Effective UX Design | Scoop.it
These are my favorite data points about how we're using the mobile web today. I get asked for these sources a lot, so I've aggregated them all here. 56% of American adults are now smartphone owners...
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Effective UX Design
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Why UX Designers Need to Think like Architects

Why UX Designers Need to Think like Architects | Effective UX Design | Scoop.it

A look at the parallels between architects and user experience designers, and how the latter group can benefit from the work of the former.


Via Mario K. Sakata, Michael Allenberg
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Romain MAZUIR's curator insight, May 11, 5:12 PM

Why UX Designers Need to Think like Architects #H2MWP

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Know Your Data

Know Your Data | Effective UX Design | Scoop.it
Marketers have never been more obsessed with customer data than they are today.
Terry Patterson's insight:

Only when you marry demographic, psychographic, behavioral, and purchase data is when you can effectively connect with your audience.

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The Generation Raised on Touchscreens Will Forever Alter Tech Design | WIRED

The Generation Raised on Touchscreens Will Forever Alter Tech Design | WIRED | Effective UX Design | Scoop.it
Children growing up these days see screens from the moment they are born and are drawn to them like moths to a light. This changes how we must design to fit their needs.
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Intention-Focused Design: Applying Perceptual Control Theory to Discover User Intent :: UXmatters

Intention-Focused Design: Applying Perceptual Control Theory to Discover User Intent :: UXmatters | Effective UX Design | Scoop.it
Terry Patterson's insight:

It is common that we take an interest in discovering user behavior in user research. What we may need to pay attention more is the intention for behavior. This article describes in detail this very foundation of intention-focused design based on psychological theories. Good read for those in the user research domain. 

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When Change Is Constant: A Spiral UX Design Model :: UXmatters

When Change Is Constant: A Spiral UX Design Model :: UXmatters | Effective UX Design | Scoop.it

A problem has no constant existence. It evolves … depending on the nature of the forces that impact it.


Via Mario K. Sakata
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Romain MAZUIR's curator insight, April 13, 2:45 PM

When Change Is Constant: A Spiral UX Design Model #H2MWP

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A Common Design Taxonomy | UX Magazine

A Common Design Taxonomy | UX Magazine | Effective UX Design | Scoop.it
Terry Patterson's insight:

I read this article with a little bit of suspicion. There is a dissonance sometimes in the world of design that sometimes is just meant to be aimed at adhering to principles over preoccupied by aesthetics. Then, there is the design camp overly preoccupied by user experience and functionality. This article is recommended because, in my opinion, closes the loop and brings designers back to taking into consideration the ultimate design goal of a product. That, my designer friends, gets well overlooked and it is misunderstood and misinterpreted many times. 

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UX is the Village, Disciplines are the People – Giant UX

UX is the Village, Disciplines are the People – Giant UX | Effective UX Design | Scoop.it

A lot of companies are just starting the build-out of a UX department. The key to this is structuring it in a proper way with the key components and clear definition of what each piece is all about.

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Expert guide to responsive web design | RWD | Creative Bloq

Expert guide to responsive web design | RWD | Creative Bloq | Effective UX Design | Scoop.it
I created a survey asking fellow designers about the problems they faced when creating fully responsive sites. This article will list the most common problems they reported and offer possible solutions, along with suggestions to consider on your next projects.
Terry Patterson's insight:

Any designer worth his/her salt is aware of the RWD wins. By now, they should be aware of the solutions to the challenges that as a collective effort we've been trying to address. We have tackled the performance issue of RWD, and now the testing of RWD comes also to the stage. Great article!   

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Story Map — Design story

Story Map — Design story | Effective UX Design | Scoop.it
Rise from pixel-pusher to a product visionary with a new type of design document called a “story map.”
Terry Patterson's insight:

This may be one of my favorite deliverables in UX - story mapping. It is a great tool to bring about the user journey as close to context as possible. I hope you enjoy the article as much as I did!

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The Grid Is The Website Of The Future: It Builds Itself

The Grid Is The Website Of The Future: It Builds Itself | Effective UX Design | Scoop.it
The Grid doesn't just want to make websites easier to build, it's trying to completely change the task.

Via UX Goeroe
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The secret of grid layouts, and the mistake you’re probably making

The secret of grid layouts, and the mistake you’re probably making | Effective UX Design | Scoop.it
I mentioned the “Swiss School” and “the grid” layout in another article and while most comments were positive about the article, there were a number of
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Designing Features Using Job Stories - Inside Intercom

Designing Features Using Job Stories - Inside Intercom | Effective UX Design | Scoop.it
The philosophy of focusing on causality, anxieties, and motivations is called Jobs To Be Done, and a granular way to bring this concept into a product is to use Job Stories to design features, UI, and UX.
Terry Patterson's insight:

Although user stories still have their place to unveil motivations and desired outcomes, there is also a place to explore the specificity of place and time (context/situation). Again, this is very common space to step into when designing and that can be unveiled through careful observation and/or crafted interviewing techniques. 

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UX Without User Research Is Not UX

UX teams are responsible for creating desirable experiences for users. Yet many organizations fail to include users in the development process.
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The Redesign of the Design Process

The Redesign of the Design Process | Effective UX Design | Scoop.it
It wasn’t that long ago that we believed in a romanticized notion of the power of the talented solo designer. This indiv…

Via UX Goeroe
Terry Patterson's insight:

I like articles that have a lot of "truth" in them. This is one of those articles. It is amazing how much the design process has changed from the time I started designing. It does take a lot more than intuition and graphic talent to put a digital product out there today. 

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Obvious Always Wins

Obvious Always Wins | Effective UX Design | Scoop.it
LukeW Ideation + Design provides resources for mobile and Web product design and strategy including presentations, workshops, articles, books and more on usability, interaction design and visual design.

Via Mario K. Sakata
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Qantas suffers Apple Watch fail: it doesn't fit in the airline's scanners

Qantas suffers Apple Watch fail: it doesn't fit in the airline's scanners | Effective UX Design | Scoop.it
Scanners at Australian airports' boarding gates are too small for a wrist wearing an Apple Watch to get inside.
Terry Patterson's insight:

I found this article very insightful because it reminds us to test "outside the lab" and "in the real-world". Watching real interactions exposes issues that we may not think about during the design process. 

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No More Pogo Sticking: Protect Users from Wasted Clicks

No More Pogo Sticking: Protect Users from Wasted Clicks | Effective UX Design | Scoop.it
Misleading links and omitted information force users to bounce back and forth in a hub-and-spoke pattern, between a routing page and subpages linked from it.
Terry Patterson's insight:

This was a great read! Pay attention to your web analytics, it's not about increasing clicks, it's about increasing engagement and meeting the customers' needs. 

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User experience design is not what you think

User experience design is not what you think | Effective UX Design | Scoop.it

Great user experiences happen beyond the screen and in the gaps. Gaps between channels, devices and business silos.


Via Mario K. Sakata, Michael Allenberg
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Tom Van Looy's curator insight, April 3, 3:32 AM

UX lies between the gaps

Derek Hoiem's curator insight, April 9, 3:50 PM

we must think beyond just a product but how it ties into life.

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From Ideas to Reality: Brainstorming, Wireframing, Prototyping | Resources

From Ideas to Reality: Brainstorming, Wireframing, Prototyping | Resources | Effective UX Design | Scoop.it
Practical tips for the 3 phases of design based on experience from creating hundreds of design prototypes. Bonus: Free-ebook.
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Arrogance as the Enemy of User Experience Design – Giant UX

With user-centered design, you have to check your ego at the door. An arrogant attitude can kill a great interface. 

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Usabilla UX Index – Kano, Occam, Gestalt and more... - The Usabilla Blog

Usabilla UX Index – Kano, Occam, Gestalt and more... - The Usabilla Blog | Effective UX Design | Scoop.it
Learn 5 interesting UX and Usability terms with UX Index (formerly the ABC of Usability)
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What a Prototype Is (and Is Not)

What a Prototype Is (and Is Not) | Effective UX Design | Scoop.it

The main purpose of building prototypes is to test whether or not the flow of the product is smooth and consistent.

Terry Patterson's insight:

I have used mockups and prototypes with varying degrees of fidelity for as long as I can remember while working in this field. Some ideas are so simple that rapid prototypes taking straight to code approaches make sense. There are those times when we are still trying new approaches and flows for users and the thing needs to be tested. Either way, our tools must allow us to do this quickly and effectively. The type of prototype impacts your testing and can skew your results if you're not a methodical UX researcher focusing on the right staging. 

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LukeW | Designing for Large Screen Smartphones

LukeW | Designing for Large Screen Smartphones | Effective UX Design | Scoop.it
LukeW Ideation + Design provides resources for mobile and Web product design and strategy including presentations, workshops, articles, books and more on usability, interaction design and visual design.

Via UX Goeroe
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A Complete Guide to Crawling Inside Your Customer's Head With Empathy Maps - Copyblogger

A Complete Guide to Crawling Inside Your Customer's Head With Empathy Maps - Copyblogger | Effective UX Design | Scoop.it
Don't start with a product, start with your customer. Improve your business by learning how to use empathy maps to serve your specific audience's needs.
Terry Patterson's insight:

We have many techniques to unveil the user stories, right? However, we make a very shallow effort into really understanding what the users really is experiencing before, during and after coming in contact with our digital product. Empathy maps is one design exercise that forces you to really be in-tune with the users that you're designing for. So, get your research hat on, gather all that feedback and turn it into empathy maps that you can use as you build your user stories. 

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Fred Zimny's curator insight, August 24, 2014 3:32 AM

Not a complete but a competent overview about #empathy

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The Who, What, Where & When Of Mobile App Testing

The Who, What, Where & When Of Mobile App Testing | Effective UX Design | Scoop.it
Building a successful app is no easy task, there are so many things to take care of. From a product development perspective one thing is key: one must test, test and test. The questions are who to test, what to test, where to test and when to test.
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