Convergence Analytics
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Convergence Analytics: Digital Measurement in Transition | ClickZ & Efectyv | Clickz Intel

Convergence Analytics: Digital Measurement in Transition | ClickZ & Efectyv | Clickz Intel | Convergence Analytics | Scoop.it
Convergence Analytics: Digital Measurement in Transition is a ClickZ Intel white paper provided by ClickZ & Efectyv.
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Who Should Read This Report

The world's first Convergence Analytics report is a musthave for any vendor, practitioner or investor interested in this evolving market.

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4 Key Facts From Convergence Analytics Showtime at SES NY

4 Key Facts From Convergence Analytics Showtime at SES NY | Convergence Analytics | Scoop.it
A look at what convergence analytics is, how it will affect marketers, its effects on attribution and lifetime value, and why practices are as important as applications.
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ClickZ and Efectyv Marketing Launch Industry-First Survey on Convergence Analytics | ClickZ

ClickZ and Efectyv Marketing Launch Industry-First Survey on Convergence Analytics | ClickZ | Convergence Analytics | Scoop.it
ClickZ and Efectyv Marketing have launched an industry-first survey on Convergence Analytics for digital marketers, that will be expanded into a report.
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Convergence Analytics Now: 3 Ways This New Market Changes Everything

Convergence Analytics Now: 3 Ways This New Market Changes Everything | Convergence Analytics | Scoop.it
Whoever can claim to understand this new type of offering best and most comprehensively will likely carve out a new and very desirable niche for themselves within the organization.
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5 Facts You Need to Know About Convergence Analytics

5 Facts You Need to Know About Convergence Analytics | Convergence Analytics | Scoop.it
If current trends continue, marketing will be less and less about driving engagement, and more and more about proving ROI for the entire company.
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