Kiip partners with comScore and introduces new tools to help marketers pretend ... - PandoDaily (blog) | Educomunicación | Scoop.it

"Advertisers are getting better at making their data-based divinations about who you are, what you like, and what you might want to buy seem like mind-reading. Carrying a device capable of sharing your location, identifier, and other personal information around in your pocket helps..."

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Via Leona Ungerer