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Case study: How 20 high school students ignited a social media success

Case study: How 20 high school students ignited a social media success | Educational Technology News | Scoop.it

"This is a story to inspire even the grumpiest social media naysayer. If a group of 20 senior high school students can get their heads around social media marketing in the space of a couple of weeks, contribute to a marketing strategy, and help slash an annual marketing budget by over 70 percent whilst delivering improved results, just think what you could do if you let your people loose to explore their own creativity!"

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Educational Technology News
The latest news on e-learning, m-learning, and social media in education
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Joseph Rene Corbeil, Ed.D.

Joseph Rene Corbeil, Ed.D. | Educational Technology News | Scoop.it

Welcome to the Educational Technology News site. I have been involved in technology and distance education for over 30 years. Research interests include best practices in elearning and mobile learning. I am currently researching effectiveness of social media for enhancing social presence and teacher immediacy in elearning environments.

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Drora Arussy's comment, June 6, 2013 1:31 PM
This is really helpful in helping me stay on top of what's out there and how people are using it. Thank you
Surapon Boonlue's comment, July 5, 2013 5:11 PM
Well i want to know to research in social media in your country
burlysand's comment, September 24, 2013 3:45 AM
Thats amazing...
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Coding for All Means Coding for Girls, Too

Coding for All Means Coding for Girls, Too | Educational Technology News | Scoop.it

"How do you start to turn around a decades-old trend of gender bias? Throw a coding party."

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Top 10 of 2014, No. 10: Mobile devices and mobile learning

Top 10 of 2014, No. 10: Mobile devices and mobile learning | Educational Technology News | Scoop.it

"Each year, the eSchool News editors compile 10 of the most influential ed-tech developments and examine how those topics dominated K-12 ed-tech conversations. No. 10 on our list for 2014 is mobile learning."

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Predictions for K-12 Education in 2015

Predictions for K-12 Education in 2015 | Educational Technology News | Scoop.it

"It is tough to think about what is on the horizon for K-12 education in 2015 without thinking about the changes that have occurred in the last few decades and the challenges that have remained constant."

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How to Achieve True Learner Engagement: Tap Into These Core Motivators

How to Achieve True Learner Engagement: Tap Into These Core Motivators | Educational Technology News | Scoop.it

"What is learner engagement? It’s not just about keeping your students busy. It’s keeping your students motivated, giving them the tools that they need to learn, and fostering a sense of pride in achieving personal goals. It’s about encouraging learning for the pure love of it, not just for the sake of getting grades. When learners are working hard to absorb the material the course offers, and they’re committed to learning that comes without reward other than the learning itself, then they’re engaged."

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Ivon Prefontaine's curator insight, December 23, 9:25 PM

Teaching is an invitation into learning. Teaching is about relating and piquing curiousity.

 

@ivon_ehd1

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6 Design Principles Of Connected Learning

6 Design Principles Of Connected Learning | Educational Technology News | Scoop.it

"For more than a century, educators have strived to customize education to the learner. Connected Learning leverages the advances of the digital age to make that dream a reality — connecting academics to interests, learners to inspiring peers and mentors, and educational goals to the higher order skills the new economy rewards.


Six principles (below) define it and allow every young person to experience learning that is social, participatory, interest-driven and relevant to the opportunities of our time."

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Carlos Rodrigues Cadre's curator insight, December 23, 12:26 PM

adicionar a sua visão ...

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Increasing reusability of open courses through transparent design

Increasing reusability of open courses through transparent design | Educational Technology News | Scoop.it

"We know from research into course design at the Open University that course design is a very messy process, and any attempts by administrators to impose template-driven structures on academics to try to speed up the process or make it more efficient tend to be met with either disinterest or disdain."

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Trend: Campuses moving from online to On-Demand

Trend: Campuses moving from online to On-Demand | Educational Technology News | Scoop.it

"IT experts are calling it a super storm of forces that’s changing the way a campus ecosystem operates. First, the very foundation of student expectations is changing, with requirements for education delivery models that are more flexible and accessible than those of generations past."

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5 Bizarre Navigation Errors to Avoid in eLearning Courses

5 Bizarre Navigation Errors to Avoid in eLearning Courses | Educational Technology News | Scoop.it

"Did you get stuck in an eLearning course, where you did not know how to proceed to the next screen? Did not understand what’s the next thing you need to do in the slide, and did not find the help button? Some eLearning courses have bizarre navigational errors which need to be avoided. Let’s discuss such errors and see how to avoid/ correct them."

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6 Important Components Of A Successful Online Learning Environment

6 Important Components Of A Successful Online Learning Environment | Educational Technology News | Scoop.it

"What makes you a good instructor in the classroom – does not necessarily translate to good pedagogy in an online learning environment. Online Learning Environments are becoming increasingly available for learners in all areas of education from primary grades right through to higher education. They require key considerations to be cultivated to promote success."

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Teaching Kids to Code: An Economic & Social Justice Issue?

Teaching Kids to Code: An Economic & Social Justice Issue? | Educational Technology News | Scoop.it

"Hadi Partovi wants more kids to learn to code. Bill Gates, Mark Zuckerber, Sheryl Sandberg, and many others agree. Partovi wants all high schools to offer computer science classes because it represents a growing cluster of job skills but one that few schools teach — particularly schools attended by low income and minority students."

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Education Reform: Pedagogy First, Technology Second

Education Reform: Pedagogy First, Technology Second | Educational Technology News | Scoop.it

"Pedagogy is the driver, technology the accelerator.” This popular thought has been making the rounds on social media, instilling the importance of “pedagogy first, technology second.” This kind of thinking speaks volumes to educators for many reasons. Technology is often branded ‘disruptive’, a term justly despised by many. After all, what educator wants disruption? By placing the emphasis on ‘disruptive’ technology, over pedagogy, we’re making the wrong argument for education reform. For an educator, changing pedagogical method is not as easy as many would like to believe. Changing method with ‘disruptive’ technology? Forget about it. What we should be looking at is rather the pedagogy behind the technology… the purpose behind the tools."

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Denis Lundie's curator insight, December 19, 5:13 AM

So - college and school education will remain stuck. Pedagogy cannot change significantly enough until the regulatory environment, curriculum and standardised assessments change. None of those are set in the knowledge and information context that has 'disrupted' the rest of society. 

 

It is absolutely and fundamentally true that pedagogy must lead. Unfortunately education has not been very good at learning or adapting due to inability to change the deep systemic constraints. Other institutions, since the 1990's have accepted that, in order to survive, they will need to continuously adjust to minor and major adjustments, or simply cease to be relevant or competitive. Secondary education is both protected and desperately constrained by political and regulatory issues, which won't shift until leaders in education move this forward. The manifestation of human knowledge across societies and the world, has changed completely in 30 years. 

 

What is found in schools is that 'education technology' leads - these are the silly applications of technology that are excitedly babbled on about in e-learning etc, like how twitter can be used as a learning tool etc. Blingy, rubbish. This article is responding, it seems, to the irritating ed-tech crusades which really are pathetic and miss the point most of the time.

 

Objecting to 'disruption' reflects a little lack of background. Significant technology developments simply do disrupt the way that things work, and always have affected the fortunes of societies and organisations. This does not mean that things should be disordered, only that institutions need to plan and adapt. Cars, printing presses, electricity, etc.  have all 'disrupted' institutions, and society. Some did not survive. The current disruption will of course be more uncomfortable in education, as it goes straight to a critical factor in learning - information, the lifeblood of knowledge transfer. Education stands alone, aloof and often proudly resisting any change (especially of what educators DO) in a world where other institutions have ironically become better at learning than educational institutions. These unpopular 'disruptions' all the more serious because the current sweep of technology changes have already irrevocably altered the landscape of knowledge and learning (in the 'outside' world) as information has gone from a scarce to an over- abundant resource. Current 'pedagogy' is firmly based on the former environment. Secondary schools still provide a series of 19th century daily , hourly scheduled, mass-production mini-broadcasts of information to groups of learners as the basic structure within which skill is applied to secure learners' attention, and some skills and information retention can be practised In this context, or as 'home' work. 

 

There seems to be a dearth of understanding that educators need to assess and evaluate the state, and relevance, of information itself, in the new 'disrupted' world where information is plentiful, and humanity's knowledge is encoded and far more accessible to a willing learner, than a textbook, a faraway library, a faraway university and a partially knowledgeable educator's memory. Indeed, pedagogy must lead. Pedagogues need to think about learning (continuously, themselves), and about information in its biggest sense, and how this should affect what they do, and how (which would then include information technologies) . . .

 

Of course, the political will to change education must also be worked on, and society's voting members (all parents, prospective parents) also need to be led and informed . . 

Mark Rasi's curator insight, December 21, 9:22 PM

An important message that pedagogy is our focus rather than technology. Also there is no single 21C learning model or solution, nor is there one teaching strategy (eg flipped learning) that will transform the effectiveness of our practice. Individually reflecting on the big questions will provide multiple solutions that will suit our own context.

The Educationist's curator insight, December 23, 11:32 PM

An interesting take on pedagogy. One of our contributors Jozef Colpaert argues neither pedagogy nor technology should come first, rather teachers should be designers. Read and compare his article here: https://www.openlearning.com/educationist/NorTechnologyNorPedagogyShouldComeFirstInDesign0 ;

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25 Institutions Join Through ACE for Online Credit

25 Institutions Join Through ACE for Online Credit | Educational Technology News | Scoop.it

"25 universities and colleges have come forward to be a part of an alternative credit consortium under the umbrella of American Council on Education. This pilot project aims to make the process of earning a college degree much more flexible for a huge number of non-traditional students seeking alternative education."

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Erma F. Ballesteros's curator insight, December 19, 12:32 AM

add your insight...

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Learners Think Training Is A Burden - 8 Tips to Change This!

Learners Think Training Is A Burden - 8 Tips to Change This! | Educational Technology News | Scoop.it

"I am sorry to bring the bad news, but unless you are creating commercial courses that people buy on their own, there is a big possibility your precious learners think that training is a burden. You might be putting your heart and soul into a product for people who actually wish training would disappear from their to-do list, and think that training is a useless waste of their time, time that they can use for other, more productive activities (like for example meeting this month’s target). I know it is unfair and harsh, but can you really blame them?"

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Why More Schools Are Adopting Tablet Solutions

Why More Schools Are Adopting Tablet Solutions | Educational Technology News | Scoop.it

"District IT managers say the devices let teachers personalize instruction and obtain instant feedback so they know how students are progressing."

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Top 10 of 2014, No. 9: Gaming

Top 10 of 2014, No. 9: Gaming | Educational Technology News | Scoop.it

"Each year, the eSchool News editors compile 10 of the most influential ed-tech developments and examine how those topics dominated K-12 ed-tech conversations. No. 9 on our list for 2014 is gaming."

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Anthropomorphic Technology: Making Online Education Social

Anthropomorphic Technology: Making Online Education Social | Educational Technology News | Scoop.it

"The advent of online education has been a wonderful gift for both educators and students. It has allowed teachers to reach out to students in other parts of the globe and has allowed students to form a study group without actually being together physically. Online education is permitting students who live in a rural or isolated area to attend classes from the comfort of their own home and it has added to home school curriculums across America. However, there is one drawback to all of this innovative technology: The lack of socialization."

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What George Orwell Might've Said About Social Media

What George Orwell Might've Said About Social Media | Educational Technology News | Scoop.it

"The arguments for and against briefer forms of digital communication are a bit of a dead horse, so there’s no need to rehash.


One thing that makes it interesting is the inclusion of this form of communication into a larger macro pattern, and tying it to a kind of prescience from Orwell so many years ago. It’s certainly not as simple as “social media is making us naive,” or even that is it narrowing our “communication index” (vocabulary/syntax). But it certainly is possible that is impacts our will and tendency to reach beyond “simple” language."

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From MOOCs to Learning Analytics: Scratching the surface of the 'visual'

From MOOCs to Learning Analytics: Scratching the surface of the 'visual' | Educational Technology News | Scoop.it

"The two most prominent trends in education technology, for the moment, appear to be MOOCs and data analytics. While MOOCs are frequently accompanied by references to "disruptive innovation" [1], so-called "big data" in education, or "learning analytics" as it is often termed [2], is also cited in lists of imminent educational trends [3]."

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Between enhancement and efficiency – EdTech at a crossroads

Between enhancement and efficiency – EdTech at a crossroads | Educational Technology News | Scoop.it

"It seemed broadly accepted amongst industry players at ONLINE EDUCA BERLIN that the last 20 years have been characterised by disruption in the form of new technology. From the data revolution to advances in personalised online learning, new technologies have altered workplace learning and higher education irrevocably. Much of the discussion at OEB involved attempting to grapple with these changes, bringing together expertise to understand, analyse and predict them, and to share solutions to these new-found realities."

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Mission is key to MOOCs, online programs

Mission is key to MOOCs, online programs | Educational Technology News | Scoop.it

"By now, most colleges and universities know that providing some type of online program—fully online, MOOCs, or blended learning—is critical to staying current in today’s changing higher ed landscape. But how do you determine your institution’s online readiness, and how can MOOCs work for everyone?"

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Top 5 Tips for Visual Design in eLearning

Top 5 Tips for Visual Design in eLearning | Educational Technology News | Scoop.it

"In this article, I'll share top tips for visual design in eLearning. After reading through it, you'll be able to create an eye-catching, powerful, and immersive eLearning course for your audience, even if you are not familiar with graphic design principles."

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EdTech Implementation Without Supports Cannot Stand

EdTech Implementation Without Supports Cannot Stand | Educational Technology News | Scoop.it

"Much like the 3 little pigs, a “straw house” implementation cannot withstand the elements around it. Successful EdTech implementations share several commonalities when you peel back to the core of the project."

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The Future of Assessment

The Future of Assessment | Educational Technology News | Scoop.it

"One of the most important trends in US education at the end of 2014 is the resistance to large scale end of year assessment. Combined with concerns about higher standards, incoherent federal policy, and privacy, the anti-testing vitriol reached new levels this year. A new report suggests a positive (but not simple) end to this story."

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Elaine Roberts, Ph.D's curator insight, December 23, 9:16 AM

I used to work for Pearson. I understand the outrage and antagonism people feel towards Pearson. I also understand the challenges Pearson and other publishers are navigating to reinvent themselves. Even so, I find this report disingenuous. You might also read http://www.huffingtonpost.com/vicki-cobb/pearson-and-the-assessmen_b_6343602.html. If we're going to think differently about assessment, we have to, in effect, clear the decks and NOT think about what already exists for standardized tests, for competency-based learning/assessment, etc. and just imagine how we should help STUDENTS figure out what they know and need to learn.

Gladson Chikwa's curator insight, December 25, 10:34 AM

Worth thinking about this even in the Gulf region!

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Making Change Happen: A No-Fail Process to Make eLearning More Persuasive

Making Change Happen: A No-Fail Process to Make eLearning More Persuasive | Educational Technology News | Scoop.it

"Persuasion is an art. Try too hard, and you might be branded as being aggressive. Be gentle, and your message will probably be brushed aside. At the end, the ultimate goal of persuasion is to get a person to change."

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Higher Ed Technology Needs Communication, Planning

Higher Ed Technology Needs Communication, Planning | Educational Technology News | Scoop.it

"A study performed by Ithaka S+R, with funding from the Lumina Foundation, looked into how ten member institutions of the Public Flagships Network (PFN) were finding solutions for their campuses to the issue of whether technology can help in improving the educational experience. Streamlined communication and better plans will help institutions make the most of technology, the study concludes."

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