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Take Five With Thiagi: Interactive Storytelling

In this TAKE FIVE, Thiagi discusses Interactive Storytelling.
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TOLA (Thiagi's Online Learning Academy)

TOLA (Thiagi's Online Learning Academy) | Educational Games | Scoop.it
RT @kopco: Have you registered for this #BlendedLearningExperience with @thiagi? It's not too late! #Improv4Business http://t.co/a6XjGEZm1v
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Training Games E-book - Enliven Your Trainings With Them

MMSG | New training games. The e-book that describes energisers, ice-breakers, communication games, leadership games, creativity games and more.
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How To Answer "What do you guys do?" Storytelling For Startups

How To Answer "What do you guys do?" Storytelling For Startups | Educational Games | Scoop.it
In my recent talk on founder storytelling for international business school students at Stanford, a woman named Beatriz asked about the best way to answer a very basic question she receives all the

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Karen Dietz's curator insight, November 6, 2014 3:50 PM

Article Link: http://linkd.in/10AQdVk 


This is the #1 story application people have the most difficulty with, hands down. When asked "What do you do?" the need for a story becomes acute, especially at networking events.


Yet the fall-back position is to describe our work (boring!) -- just like the veterinarian did in this article. But as the author of this post, Andrew Raskin says, that's the last thing you want to do.


You want to share a quick story instead. Raskin's advice and the story he tells about this predicament is right on. As is his example of the solution he shares.


Why else would you want to share a story? Because every time someone asks, "What do you do?" it is an opportunity to create a connection, engage in meaningful conversation, and generate a relationship. Relationships build business. 


Run, don't walk to read this post. Get this skill tucked into your belt and go forth to make your mark in the world.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

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New Research: Brands Are Wasting Time And Money On Social Media

New Research: Brands Are Wasting Time And Money On Social Media | Educational Games | Scoop.it
Stop making Facebook the center of your relationship marketing efforts," says Nate Elliott, VP and principal analyst at Forrester.

Via Karen Dietz
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Karen Dietz's curator insight, November 24, 2014 11:25 AM

The research shared in this article is quite surprising.  The latest data shared from Forrester Research shows that top brands posting on Facebook and Twitter reach only about 2% of their audience. Engagement stats are even worse  -- a mere 0.07% of followers actually interact with posts.


Yikes!


And what does this have to do with business storytelling? Well, one thing it might be pointing to is that if you want to share and gather stories from audiences, social media might be the wrong place. Forrester concludes that the best way to engage  customers and prospects is through email.


We already know that blog posts, email and email newsletters allow for better storytelling  and are still very popular. You have more space, and can craft better stories. Social media posts are more like conversations, where stories may or may not show up. But  as we know, stories create higher engagement if you tap into the dynamic of story sharing (that means equal activity on both story listening and storytelling).


As we get more sophisticated in business storytelling, part of that maturity may be learning the best mediums for storytelling instead of thinking that every medium will work.


The recommendation about email makes sense to me. So you might want to read this article, understand a bit more about the research and recommendations, and go make adjustments accordingly.


What do you think about what this research says, and what will you be doing differently? Inquiring minds want to know ...


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Bonnie Sandy's curator insight, November 25, 2014 2:27 PM

Communicating on social media is now everybody's busienss maybe they'll listen to Forrester research... 

Moya Sayer-Jones's curator insight, November 27, 2014 5:36 PM

And maybe we could step into an even more traditional space than email to gather stories .....and actually talk to people. Now there's a novel idea! Hah!

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Become A More Powerful Story Listener With This Exercise

Become A More Powerful Story Listener With This Exercise | Educational Games | Scoop.it
Inspired by a Quaker practice.

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Art Jones's curator insight, December 7, 2014 11:38 AM

The ability to craft a thought provoking question is the best way to begin a conversation and the very best way to establish a basis for being an engaged listener. This HBR article suggest that with employee engagement trending lower and lower the best ways to reverse the trend is through listening.


Excerpt:

Deep engagement does not begin with getting people to listen to you; it begins when you really listen to them. Powerful listening is one of the rarest executive practices today, not because of a lack of skill – although that is often the case – but because it’s a skill that’s under attack from social media, smart phones and the ubiquitous expectation of instant reactions. Have you ever been in the middle of a conversation when the other person just started checking his phone? Of course you have. We have a listening famine going on and it’s a shame, because in a knowledge age, so much value creation lies in the ability to figure out what’s important—by listening.

Barbara Ganley's curator insight, December 10, 2014 9:13 AM

As Richard Kearney put it, "It takes two to story..."

Miguel Paul Trijaud Calderón's curator insight, January 4, 2015 6:36 AM

Deep engagement does not begin with getting people to listen to you; it begins when you really listen to them.; The Clarness Comittee

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Biz Storytelling Skills: How Do You Close A Presentation?

Biz Storytelling Skills: How Do You Close A Presentation? | Educational Games | Scoop.it
Five ways to end a speech that don't bore the audience to death.

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Karen Dietz's curator insight, December 16, 2014 12:04 PM

Author Nick Morgan writing for Forbes Magazine offers us 5 ways to close a presentation.


Having tried them all out, I like them all and they all work. But from the storytelling world there is one that's left out: simply ending your story or storied presentation with your key message and/or a quote and leaving it at that.


We are most uncomfortable with that kind of ending and it takes practice to learn how to be in the silence after you've delivered such a powerful end (and every well crafted storied presentation should aim for this).


If you watch trained performance storytellers you'll see how it's done. Find your local storytelling group (www.storynet.org) and get hooked up.


There are 2 basic kinds of presentations:

  1. Those where you deliver a speech, like a keynote, and then are off the stage. Ending with your inspiring key message is a natural way to close.
  2. Then there are the types of presentations -- during meetings for example -- where discussion follows. This is where you want to deliver your key message and then use one of Morgan's techniques for engaging the audience afterwards.


In either case however, develop a strong ending that supports your well-crafted story. Deliver it. Stop. Let your message sink in. Then take your next step -- either off the stage or into a group discussion.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Krista Finstad-Milion's curator insight, December 17, 2014 3:51 AM

I personally am frustrated when a presentation ends with "Any questions?" which usually falls flat as it does not stimulate the audience to engage in a dialogue. These tips offer real alternatives.

Steve Piacente's curator insight, December 26, 2014 9:24 PM

It's not enough to open strong. You have to finish strong as well ...

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For Success In Social Media, You Need Storytelling. Conversation Is Not Enough

For Success In Social Media, You Need Storytelling. Conversation Is Not Enough | Educational Games | Scoop.it
Cognitive anthropologist Bob Deutsch argues that brands seeking connections with people should be looking to enter their narratives, not their...

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BLUENSCOTTISH's curator insight, December 19, 2014 1:05 PM

Thank you Karen Dietz

Art Jones's curator insight, December 19, 2014 8:22 PM

Modern marketing remains a dynamic pursuit, always evolving. We are continually learning how our brains work and as such we know more today than ever before about how to engage people and move them to take an action.


The author of this post Bob Deutsch says "Whatever the offering—dinner entrée, smartphone, a piece of clothing, or what have you—to be successful a product or brand story must feed people's appetite for self-expansion. Self-expansion isn't just a business driver, it’s a life driver. Self-expansion moves everything forward."


#TheFutureofBusiness #Storytelling

Stephen Dale's curator insight, December 21, 2014 5:33 AM

If I could summarise this article in just a few words it would be:


Brands (marketing) need to make a paradigm shift from targeting their messages at monochrome "consumers", and realise that consumers are in fact people, all of us different, and all of us on different journeys. People (not consumers) are more likely to use a product if they perceive the 'brand' understands some things about them. 


Reading time 5mins.

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2015 PR Trends: The Focus Is On Visual Storytelling

On-Demand Webinar: http://prn.to/1xvWtZ9

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Karen Dietz's curator insight, January 5, 2015 4:03 PM

The PR world is definitely changing and if you are an entrepreneur, business leader, or PR professional, this SlideShare discusses how adding visuals into your press releases and other PR activities will boost your response rate, visibility, etc.


I'm fascinated by the stats here and look forward to incorporating some of the tips shared. 


In the end, it should get us all thinking about how to leverage visuals more effectively in our marketing and PR efforts.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Ken Dickens's curator insight, January 7, 2015 1:47 PM

Bottom line, add video and visuals to your PR messages and get a ton more exposure.  Nice survey and stats included here.  Self-serving for PR newswire of course, but, it tells the story.  Get it?  - Ken

 

www.2080nonprofits.org

 

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Storytelling: How To Get People To Read Your Content -- By 300% More!

Storytelling: How To Get People To Read Your Content -- By 300% More! | Educational Games | Scoop.it
When marketers say that stories engage your readers, it’s not fluff - it’s psychology, and it’s incredibly powerful. Here's how to harness it.

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Karen Dietz's curator insight, January 12, 2015 2:06 PM

OK -- we all know that business storytelling can deliver impressive results. Yet it's hard to find hard numbers to support our experience. That's why I'm always on the hunt for quantified results. And we've got it here.


The author, Alex Turnbull, shares his story of doing A/B testing with a blog post. One test lead with a story, the other one did not.


Read about how it happened, the 300% increase in readers of the post with a story, and his storytelling advice for how to achieve the same results for yourself. Yahoo!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Jane Dunnewold's comment, January 14, 2015 3:16 PM
I love reading such great tips on incorporating stories - but my take is definitely how I am going to segue the advice into my workshop setting. I'm positive adding stories will help my students remember the all-important parts of what they're learning because of the opportunity I have to provide frames of reference that will make the information "real!"
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Leadership Courage: Creating A Culture Where People Take Risks

Leadership Courage: Creating A Culture Where People Take Risks | Educational Games | Scoop.it
The human ingenuity within any organisation are it's greatest competitive advantage. Yet according to the latest statistics, over half of todays workers are disengaged . When leaders are committed and actively working to engage, inspire and embolden – they unleash untapped potential and raise the bar not just on productivity, but on the value their organization contributes to all stakeholders.

Via Dr. Susan Bainbridge, Karen Dietz
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W. Bradley Gooderham's curator insight, January 28, 2015 4:38 PM

The future need innovators and the present needs innovative teachers to nurture them.   Creativity and the ability to innovate are natural characteristics but they must be built up and encouraged in our students, colleagues, and selves.


IteratED is committed to bringing out and nurturing the best in all of our faculty and students. We understand that this requires greater autonomy to make decisions and more trust in the natural ability to learn through exploration.


Are you a teacher who wants to reach for your highest potential? We are here to help you get there. Contact IteratED for more information on how together we can provide exceptional 21st-century education.

Roy Sheneman, PhD's curator insight, March 26, 2015 9:03 AM

Be strong and courageous.

Tony Palmeri's curator insight, October 24, 2015 12:40 PM

"...Human ingenuity within any organization is it's greatest competitive advantage". This quote alone made me scoop this resource. How do we tap into the resource that is our staff? Engaging with them in the classroom and in the hallways to build communication capacity is important. Inspiring staff to take risks is a tricky enterprise - leaders must value this sort of behavior. This means that attempts which result in failure must be cherished, not scrutinized as they often tend to be.  

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Where Is Your Company Telling Meaningful Stories?

Where Is Your Company Telling Meaningful Stories? | Educational Games | Scoop.it

“Authentic storytelling in the workplace (and outside of it in social media channels) is an amazing way to impact talent strategies. It’s part science: apparently, we respond to storytelling with a change in brain chemistry.”


Via Karen Dietz
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Karen Dietz's curator insight, January 28, 2015 10:20 AM
This is a quick article identifying some of the best high-leverage places to be sharing stories within a company. Yes, marketing is eventually mentioned, but other areas are tackled first. Like attracting and retaining talent.Read the article for specific insights and start thinking about ways to expand your story efforts for bigger results.
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Storytelling--Best Practices + Case Studies For Winning Big

Storytelling--Best Practices + Case Studies For Winning Big | Educational Games | Scoop.it
If you want to separate your content from your competitors, storytelling is a great tactic to add to your content marketing strategy. Several interesting case studies have shown how the implementation of storytelling can triple sales within one year. The best part is that any business can use storytelling in their content marketing strategy by following these five best practices.

Via Gregg Morris, Karen Dietz
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Karen Dietz's curator insight, February 2, 2015 11:38 AM

What a great article! Thanks to fellow curator Gregg Morris @Gregg Morris for finding and sharing it.


Here's what I like: the case studies and proof the author, Jasmine Henry, uses to back up her points. Gotta love that. No wild speculation here -- just solid material on how storytelling has produced results for real companies, and why.


The tips given are also right on. Go read the article, grab the examples, and follow Henry's advice. It's a great way to start off the week and the month of February!

Cathryn Wellner's curator insight, February 3, 2015 9:35 PM

Good one, Gregg Morris. Thanks!

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Do 'Brain Training' Games Really Work? (Op-Ed) - Live Science

Do 'Brain Training' Games Really Work? (Op-Ed) - Live Science | Educational Games | Scoop.it
If you want to boost your brain, you may want to table the training games and instead go for a jog.
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Bandura Games Launches Crowdfunding Campaign for Cooperative Games Designed to Build Empathy & Understanding

Bandura Games Launches Crowdfunding Campaign for Cooperative Games Designed to Build Empathy & Understanding | Educational Games | Scoop.it
First Mobile Title RunZoo Connects Players and Creates
Friendships via Matching Algorithms and Cooperative Game Play
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Doing the Math: Managing Academic Libraries With Data In Mind | Library Journal

Doing the Math: Managing Academic Libraries With Data In Mind | Library Journal | Educational Games | Scoop.it

This past December, LJ teamed up with Electronic Resources and Libraries (ER&L) to dive deep into the use of data-driven decision-making in academic libraries in a series of three free webcasts.

 

The series, moderated by Bonnie Tijerina, head of e-resources and serials at Harvard Library and ER&L conference coordinator—and made possible thanks to sponsorship by ProQuest, Springer, and Innovative Interfaces—­explored a range of strategies academic libraries are deploying as they use data to serve their customers more ­effectively.

 

How can we use data on key metrics such as circulation and student visits to address emerging trends and challenges? Framing the conversation, Sarah ­Tudesco, assessment librarian, Yale University, addressed “what it really means to be a data-driven organization” in the “What Is a Data-Driven Academic Library?” webcast, the first in the series, held December 4.

 

Click headline to read more--

 


Via Chuck Sherwood, Senior Associate, TeleDimensions, Inc
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Want Better Biz Stories? 11 Questions Biz Stories Can Answer For Deeper Connections

Here is a short video showing 11 fundamental human questions stories must answer for better business storytelling. If you can craft your stories to connect w...

Via Karen Dietz
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Karen Dietz's curator insight, November 12, 2014 4:31 PM

Video Link: https://www.youtube.com/watch?v=EaC9aA7hH6A&rel=0 


I had a fun time creating this 1.5 minute video on PowToon Monday  (instead of curating, LOL) and updated it today (Wed.). It's based on a talk I gave at Disney a few years ago -- 11 fundamental questions stories help answer. The video is tiny to watch here. so click on the headline above to watch it in more comfort.


We humans come to our lives with these core questions, many of which we are continually driven to search answers for. 

 

If we can keep in mind these questions as we craft our business stories, we will have a much better chance of creating deeper connections with our customers and staff.

 

After watching the video, think of the origin stories of your company. Think about the stories you have about best ways to be, how to interact with each other, roles in the community, and the cycles of creation and destruction. There are tons of experiences and lessons here to explore and share. Because answering these questions as best we can help any person and organization navigate through life.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Bart van Maanen's curator insight, November 13, 2014 8:29 AM

Door deze serie vragen te beantwoorden, kun je je bedrijfsverhaal beter vertellen en ook relevant houden, volgens Karin Dietz, een specialist in business storytelling. En ook een tip om een verhaal te presenteren met een PowToon animatie. ;-) 

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Want Engagement? Quit Advertising To Employees; Do Storytelling Instead

Want Engagement? Quit Advertising To Employees; Do Storytelling Instead | Educational Games | Scoop.it
Selling to employees results in employees feeling like they’re being sold, which over time can foster disengagement, distrust and detachment.

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Karen Dietz's curator insight, November 24, 2014 6:32 PM

Amen brother! That's what I said when I read this article by colleague Bill Baker @StorytellerBill. 


Corporations, communications folks, managers and leaders have got to stop talking "at" people, or on just "telling" stories. That is all just pushing messages to people -- which Bill says is simply another ad to put up with. And we wonder why employee engagement is so low!


As I encourage my clients, think of story sharing instead and story listening as the secret to turning this situation around.


Bill give us very concrete advice on what to avoid doing, and 3 pieces of solid advice what to do instead. Yeah!


Follow Bill's advice and you will start seeing a huge difference. Thanks Bill!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Kim Zinke (aka Gimli Goose)'s curator insight, November 27, 2014 2:07 AM

Organizations need to stop pushing information onto employees, instead they should be pulling them into the ideas.0


"This approach requires more faith, trust and relinquishment of control, but it results in internal communications infused with greater humanity, which in turn generates greater understanding, conviction and a profound sense of belonging among employees."

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Failure Stories Have Never Been More Popular

Failure Stories Have Never Been More Popular | Educational Games | Scoop.it
With Fuck Up Nights and other storytelling venues, people are sharing stories of business disaster like never before.

Via Karen Dietz
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Karen Dietz's curator insight, December 8, 2014 1:53 PM

One of the most uncomfortable stories for anyone to share are failure stories. You know -- the time when you really screwed up.


When jobs and careers depend on us putting our best foot forward it seems counter-intuitive to share big mistakes we've made.


Yet people are so hungry for authentic relationships we want to both hear, and share, our failure stories. It makes us human, validates that even when we make mistakes we are still worthy of belonging. And these stories teach us that yes, we can recover.


They are also a terrific antidote for the cascade of sugar-coated 'success' stories we are continually bombarded with.


This article is all about failure stories and how they've even spawned live storytelling evenings -- called "F-Up Nights" like the Moth. Fabulous! Read about how this got started, where events are, and insights about sharing these kinds of stories.


All of this will make you more comfortable sharing your own. Right on!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

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Really?! 15 B2B Brands That [Maybe] Tell Great Stories

Really?! 15 B2B Brands That [Maybe] Tell Great Stories | Educational Games | Scoop.it
How storytelling is working in B2B and SaaS industries, where past marketing tactics were mathematical, calculated, and much less human than storytelling.

Via Karen Dietz
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Karen Dietz's curator insight, December 16, 2014 5:24 PM

OK -- the year is winding up and here's a list of brands that do great storytelling.


Only problem is -- NOT!


Of the 15 listed here, only 3 are doing really good storytelling: Google, Workday, and GE. These I really love. Check them out and then see if you can tell the difference between these awesome stories and the rest. Then be more like Google, Workday, and GE.


For me, the rest of the "stories" are product descriptions or pontifications. Well, this is my experience for the last 5 years at least: lots of emphasis storytelling, yet the amount of real storytelling going on is hard to come by. That means $$$ and opportunities are left on the table.


Oh, when will companies get it?


Here's my wish for 2015: instead of only 20% of brands doing any actual (and effective) storytelling, let's see that percentage skyrocket to 80%!


What do you think? And which of the 15 listed here do you like best?


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Kasia Hein-Peters's curator insight, December 20, 2014 6:58 AM

B2B storytelling

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The 2014 Story: A Year of Ideas, Inspiration From TED Talks

What were the most powerful ideas of 2014? Watch our 8-minute highlight reel of the Year in Ideas. Explore a fun, interactive playlist of the TED Talks of th...

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Karen Dietz's curator insight, December 24, 2014 10:41 AM

Lots of folks have been putting together the "best of 2014" lists and this one is my favorite so far. It's inspirational and just what we need during the holidays.


2014 was a remarkable year and I can hardly wait to see how we progress in 2015.


Enjoy!

Art Jones's curator insight, December 24, 2014 9:35 PM

Watch this 8.32 minute compilation of the best of TED in 2014 and I guarantee  one of these voices or perhaps all will serve to inspire you. 


Enjoy!

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Story Structures For Fab Presentations: 8 Classics Many Miss

Story Structures For Fab Presentations: 8 Classics Many Miss | Educational Games | Scoop.it
A good public speaker takes their audience on a journey, leaving them feeling inspired and motivated. But structuring your speech to get your ideas across and keep your audience engaged all the way through is tricky.

Via Bookmarking Librarian, Karen Dietz
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Javier Arana's curator insight, January 10, 2015 9:26 PM

Muy buen artículo sobre 8 técnicas de storytellin para atrapar a una audiencia.

Debra Walker's curator insight, January 20, 2015 3:38 PM

These techniques are not just great for structuring presentations but are very helpful with a lot of writing projects as well.

 

Emerging World's curator insight, March 10, 2015 4:12 AM

The art of telling compelling stories that move people is at the heart of leadership.  I have heard it said that telling the right stories at the right time is they key to being successful in a leadership role.


These frameworks and the associated resources are a useful tool for anyone who wants to understand what kinds of stories to tell and when.

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Skill Great Leaders Have: How to Reframe a Story

Skill Great Leaders Have: How to Reframe a Story | Educational Games | Scoop.it
The story you tell yourself and others can make all the difference.

Via Kevin Watson, Karen Dietz
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donhornsby's curator insight, January 8, 2015 9:11 AM

(From the article) As a leader, the way you frame your stories affects more than just you. "You have to understand the importance of narrative," Bolman says. "A great leader tells a great story. The story serves as an intellectual framework, but it's also emotional and even spiritual. Typically, it's a story of great challenge, adventure, and achievement. A great story orients the leader, but also everyone around the leader. That helps them understand what the business is about and where you are trying to go."

Karen Dietz's curator insight, January 19, 2015 2:17 PM

My fellow curator Kevin Watson originally scooped this for his curation Leadership Lite. I love it and thanks for finding and sharing it Kevin!


Every business story can be reframed -- and should -- depending on your intention for telling the story, and your audience at that particular time.


Leaders who have mastered storytelling know how to do this. You can do it too! The author of this post, Minda Zetlin, shares 3 steps for how to reframe our stories. 


Read the article, grab the 3 steps, then take one of your stories and reframe it per the tips here. Reframing is a great way to refresh your stories and keep them alive.


This review was written by Karen Dietz for her curated content on business storytelling at http://www.scoop.it/t/just-story-it 

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When to Sell with Data, When to Appeal to Emotions Figured Out

When to Sell with Data, When to Appeal to Emotions Figured Out | Educational Games | Scoop.it
Most of our purchase decisions take place unconsciously.

Via Karen Dietz
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Karen Dietz's curator insight, January 27, 2015 3:36 PM

Congrats to biz story colleague Michael Harris -- who does great work in story and sales -- for getting this article published by HBR. It's all about when to share a story and when to share data. Important to know!


I really like the research Harris shares, and it adds to our knowledge about how much data to share with people and still stay effective.


Enjoy this easy to read piece, add the research to your repertoire, and build this strategy into your biz story toolkit.


This review was written by Karen Dietz for her curated content on business storytelling at http://www.scoop.it/t/just-story-it 

Scott Langston's curator insight, January 28, 2015 11:31 PM

The title says it all....

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Flow States: What Game Design Reveals about the Tensions of Storytelling

Flow States: What Game Design Reveals about the Tensions of Storytelling | Educational Games | Scoop.it
"The books that give us the most pleasure, the deepest pleasure, combine uncertainty and satisfaction, tension and release."

A full creat

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Karen Dietz's curator insight, January 29, 2015 2:09 PM

Maria Popova of Brain Pickings does a great job reviewing Peter Turchi's book A Muse And A Maze: Writing As Puzzle, Mystery, And Magic.


The book is fascinating because it talks about creative flow as it relates to both game design and storytelling. The insights share here validate my own experience as a storyteller, teaching storytelling, and my work in my art studio.


If we draw back the veil of what is happening during story crafting -- and story telling -- reading this article gives us much insight. The result is better storytelling.


Enjoy this unique piece!


This review was written by Karen Dietz for her curated content on business storytelling at http://www.scoop.it/t/just-story-it