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Streaming goes primetime with connected TV prime destination

New research from Crackle in association with Frank N. Magid Associates has revealed that viewers are streaming video on a connected device at a record pace during primetime hours.
Eduardo Donatelli's insight:

this should not be a surprise to anyone.....

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Sony unveils new PlayStation cloud-based online TV service

Sony has unveiled, a cloud-based TV service enabling access to live TV and on-demand content without cable or satellite.
Eduardo Donatelli's insight:

Some bold statements made by Sony.

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UltraHD, HEVC set-top box shipments

UltraHD, HEVC set-top box shipments | OTT | Scoop.it
One of the first fruits of the accelerating pace of 4KTV equipment development will be a huge spike in UltraHD- and HEVC-capable set top boxes shipments to 2020
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OTT, binge-viewing drives rocketing rise in bandwidth needs

Growing use of Netflix, Amazon Prime, HBO Go, Hulu and other over the top services is creating huge need to optimise backhaul networks
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Streaming to TVs accelerates past mobile, PC

Streaming to TVs accelerates past mobile, PC | OTT | Scoop.it
Streaming films and television shows via set-top boxes, game consoles and smart TVs is giving live TV a run for its money among those with access to it.
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Multiscreen advertising catches up with viewing habits

Multiscreen advertising catches up with viewing habits | OTT | Scoop.it
Multiscreen viewing habits are beginning to affect how brands build ad campaigns, with advertisers increasingly running campaigns across multiple devices including PCs, mobile and connected TV, says research from Videology.
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Non-linear nears half of US TV video consumed

Non-linear nears half of US TV video consumed | OTT | Scoop.it
On-demand appears to have crossed the chasm: the average US broadband household now watches more than 17 hours of non-linear video per week, compared to 11.5 hours of traditional TV, Parks Associates research reveals.
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4K readiness skyrockets as broadband speeds grow worldwide

4K UltraHD is growing as a technology of interest among consumers and TV companies alike, so perhaps it follows that year-on-year, the global 4K-readiness rate has nearly doubled worldwide, growing 98%.
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Online streaming availability will spur 4KTV adoption

Online streaming availability will spur 4KTV adoption | OTT | Scoop.it
While the larger 4KTV ecosystem slowly gets its footing, streaming video will be the spark that lights 4K uptake and use, according to a report from the Diffusion Group (TDG).
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Analytics, personalisation, monetisation keys to online video success

Analytics, personalisation, monetisation keys to online video success | OTT | Scoop.it
Online video vendors must create tighter technology partnerships to provide customers with value-added services so that they remain competitive
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Despite TV everywhere pushes, most Americans still prefer the TV set

Despite TV everywhere pushes, most Americans still prefer the TV set | OTT | Scoop.it
Despite the undeniable growth in TV viewing via PC, tablet and smartphones, 80% of American say they prefer to watch television, on a television.
Eduardo Donatelli's insight:

Layback experience rules....

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TVE Uncertainties Mandate Prudent Expansion Strategies

TVE Uncertainties Mandate  Prudent Expansion Strategies | OTT | Scoop.it
August 8, 2014 – Now that pay TV networks and distributors are fully immersed in pursuing online business models, calibrating how fast and far to go has become a huge challenge for strategists as t...
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Latin America takes the multi-platform road

Latin America takes the multi-platform road | OTT | Scoop.it
Latin America experienced a real blooming of multi-platform services during Brazil's World Cup. Through different models, most pay-TV operators and some free-to-air networks took the business opportunity, serving as a base for broadcasting's future develo
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<a style= | OTT | Scoop.it

Algunos La siguiente nota lista los datos más relevantes sobre el perfil de los usuarios, el impacto para la TV tradicional y los contenidos más consumidos mediante TV conectada y video online, según un estudio de IAB Spain.

Eduardo Donatelli's insight:

Algunos datos interesantes.

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Streaming video boosts TV consumption overall

The proliferation of streaming video alternatives, while still posing a long-term competitive challenge for traditional pay-TV providers, may be actually be good for television in general, according to global research consultancy TNS.
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US EST, VOD steam as they stream

US EST, VOD steam as they stream | OTT | Scoop.it
The third-quarter 2014 Home Entertainment Report from The Digital Entertainment Group (DEG) has shown clearly how quickly digital media is supplanting physical sales
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TV everywhere to show dramatic growth by 2020

According to Digital TV Research, the number of viewers watching TV and video content on multiple screens will climb from 5.60 billion in 2010 to 11.32 billion by 2020.
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Latin American DVR habits leave the cloud-recording door open

The opportunity for cloud-based recording in Latin America is increasing thanks to the extreme usage patterns at place in the region.
Eduardo Donatelli's insight:

Not only a LATAM privilege...World awaits!

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Millennials driving 'drastic' changes in TV viewing

Millennials driving 'drastic' changes in TV viewing | OTT | Scoop.it
The behaviours of Millennials and other tech-savvy groups are accelerating the rate of change in the industry
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Streaming video closes in on linear TV

Streaming video closes in on linear TV | OTT | Scoop.it
Confirming a growing trend, the latest edition of the annual Ericsson ConsumerLab TV & Media Report has found that streaming video is now almost level with traditional TV watching.
Eduardo Donatelli's insight:

Guilt as charged!

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PULSE INFOGRAPHIC: Why should you get involved in mobile carrier billing?

PULSE INFOGRAPHIC: Why should you get involved in mobile carrier billing? | OTT | Scoop.it
Mobile content industry market data, funding, M&A and excutive moves
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Plataformas digitales crecer�n 18% anual en los pr�ximos cinco a�os

Plataformas digitales crecer�n 18% anual en los pr�ximos cinco a�os | OTT | Scoop.it

Un estudio de IHS Technology asegura que hay una tendencia global hacia las plataformas digitales, que creeran un promedio anual de 18% en los proximos cinco anos. El crecimiento de Netflix llegara desde Europa.

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YouTube plans TV-like interface in latest Xbox upgrade

YouTube plans TV-like interface in latest Xbox upgrade | OTT | Scoop.it
Recognising that streaming over-the-top (OTT) video directly to a television screen has become a rather common thing, YouTube is reinventing its user interface for some devices to provide more of a typical electronic programming guide (EPG) look and feel.
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Unraveling HEVC Royalties: Big Payouts for Big Companies

Unraveling HEVC Royalties: Big Payouts for Big Companies | OTT | Scoop.it
They royalty structure for H.264 is far different than that for HEVCH.265. It's the Adobes of the world that need to pay the most attention.
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Subscription VOD to drive American OTT past $10BN

Subscription VOD to drive American OTT past $10BN | OTT | Scoop.it
Subscription video-on-demand services will drive North American OTT revenues to $10.7 billion, 21% growth, says research firm Strategy Analytics.
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