eDetailing & CLM
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Rescooped by Kai Baumann from e-detailing
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eDetail Aid Apathy, Inevitable without Innovation? | David Hunt

eDetail Aid Apathy, Inevitable without Innovation? | David Hunt | eDetailing & CLM | Scoop.it
eDetailing; Maximising the opportunity, by David Hunt You have a stunning eDetail aid! It's compelling, engaging, memorable. It addresses customer needs & it absolutely helps the representative. It has won awards ...

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iBooks vs. eDetailing Solutions | iQ the innovation lab of GSW ...

iBooks vs. eDetailing Solutions | iQ the innovation lab of GSW ... | eDetailing & CLM | Scoop.it
eDetailing Solutions. Since Apple unveiled iBooks textbooks and iBooks Author at an education-focused event Thursday, Jan. 19th, we've had several requests to compare it against current eDetailing solutions in the pharma ...

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e-detailing: effective promotion of professional science communication

e-detailing: effective promotion of professional science communication | eDetailing & CLM | Scoop.it
The evolution of new information and communication technologies (ICT) has designed an innovative model to transmit data in the healthcare field.

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Is iPad e-detailing the solution to anything significant?

Is iPad e-detailing the solution to anything significant? | eDetailing & CLM | Scoop.it
Pharmaceutical companies are buying iPads in the thousands. Agencies are building content management system for iPads and closed-loop-marketing solutions to address the big demand. Yet, what is the long term strategic value to iPad e-detailing?

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eMedToday's curator insight, April 23, 2013 1:51 AM

Pharma are buying huge number of ipads. However, rethinking the fabric of the relationship between the physicians and the pharmaceutical company should be a strategic ingredient in any strategy in the healthcare sector not just hardware.

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E-Detailing Continues to Increase in Popularity...

E-Detailing Continues to Increase in Popularity... | eDetailing & CLM | Scoop.it
Nearly half of the physicians surveyed in the Kantar Media Sources & Interactions Study, March 2013 – Medical/Surgical Edition say that have participated in a pharmaceutical manufacturer e-detail presentation.

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