EcritureS - WritingZ
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Rescooped by Marco Bertolini from Transmedia: Storytelling for the Digital Age
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Transmedia – Quand et pourquoi ?

Transmedia – Quand et pourquoi ? | EcritureS - WritingZ |

Via The Digital Rocking Chair
Marco Bertolini's insight:

Même si le concept de tranmédia est loin d'être neuf, son utilisation ne va pas de soi.  Quand et pourquoi l'utiliser ?  Quelques réflexions d'un spécialiste.

The Digital Rocking Chair's curator insight, July 24, 2013 6:53 AM

Simon Staffans:  "Transmedia as such is, as many have pointed out over the years, not anything particularly new, despite the aura of buzzwordyness the term has acheived."

Alexis Niki's curator insight, July 24, 2013 8:32 AM

Favorite insight from author Simon Staffans: "There’s no contest here, at least not for me. Story is everything when it comes to transmedia. Is it a compelling and immersive story that has the weight and the bones to stretch to different platforms? Does it have a story world already in place, or is it easily conceivable how such a world could be designed and developed? Are the protagonists and antagonists (and side characters) suitable for a deeper mythology? Is it possible to sense the existence of a narrative superstructure somewhere along the road? If a project’s Story supports transmedia, you’re halfway there. If it doesn’t, don’t bother."

EcritureS - WritingZ
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