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The New E-commerce.
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How Mobile Shopping Gets Better In 2013

How Mobile Shopping Gets Better In 2013 | Ecom Revolution | Scoop.it
How Mobile Shopping Will Improve in the Future http://t.co/IhWyTnB7 #Mobile #Mcommerce #Ecommerce
Martin (Marty) Smith's insight:

Some improvements will come from how we as ecommerce merchants structure our presentation, data and offers. Other improvements in "mcommerce" are going to come from technology. This article from Mobile Commerce Daily covers both of these trends with ways mobile shopping bets better in 2013.

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Scooped by Martin (Marty) Smith
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Mobile Commerce Is Ecommerce - $31B By 2015 USA [Infographic]

Mobile Commerce Is Ecommerce - $31B By 2015 USA [Infographic] | Ecom Revolution | Scoop.it
Detailed Infographic covering the latest M-commerce statistics and Trends.


Marty Note
Sitting with some smart Internet marketing friends at Raleigh's Internet Summit I learned that the $100M website they manage now has 16% of sales coming from mobile phones and tablets. Wow, that is math even I can do without Excel. $16M in "Mobile Commerce" means the mobile tsunami is HERE. This infographic predicting $31B in US sales by 2015 and other helpful tidbits just underscore that e-commerce is now m-commerce. 

Other thing I keep reminding myself is MOBILE is way more than the phone. Mobile is about design, data structure and how you tell a story in a much smaller device. The other trend we are seeing that is critical is the phone is mobile devices are curating people's lives. If you don't look good and tell a attention-grabbing story in mobile you never earn the right to play on my laptop or desktop. Mobile is the gatekeeper, so EVEN if your mobile traffic stats stay low the influence of mobile devices is being felt.  



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