Ecom Revolution
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Designing Tomorrow's Ecommerce Today
Added artist Sara Havey's magical knitting gnome to the fastest "views" Haiku Deck I've ever created (300+ in 24 hours) because it is a perfect example of the New Ecommerce's crowdsourcing and DIY future.

The deck is divided into three sections:
* Current Ecommerce Best Practices.
* Rise of the Social / Mobile Web & Social Shopping.
* Crowdfunding, Crowdsourcing and DIY.

Is it possible to create tomorrow's ecommerce website TODAY? Is Sara's gnome knitting? You bet!

Martin (Marty) Smith:

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In 5 New Ecommerce Lessons on ScentTrail Marketing I explained why everyone should have a store. This post goes further insisting everyone should have a store AND a vialble crowdfunding platform.

Haiku Deck for this post
http://www.haikudeck.com/p/XdSgR5zOax/crowdfunding-and-ecommerce


Post + Haiku Deck
http://martinmartysmith.com/5-reasons-crowdfunding-and-e-commerce-are-stronger-together/


If my advice about adding a store was confusing and now this post feels like a bridge too far Don't Worry. AtlanticBT.com and I are creating a crowdfunding platform Software As A Service tool that can easily adapt to any business vertical or cause marketing.

We happen to be creating the platform for CureCancerStarter.org, but our intent is to build a flexible framework that can be easily adpated to other applications.

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Martin (Marty) Smith:

The Free Ecom Revolution Is Coming To A Store Near You
Can you create a web marketing business and ecommerce site with NO money for websites or blogs? Yes is the answer to that question. By using free tools such as Google Drive, Scoop.it and Blogger or WordPress you could create a business without paying anything to web development. 

You might find that business is limited in scale, but so what. Your cost is  limited to your sweat equity. Once you create a revenue stream THEN you can buy the website improvements needed to go to the next level. I just build a MagentoGo store (Story of Cancer Store: http://storyofcancer.gostorego.com/ ) and the same thing is ALMOST true for Ecom.


Between Storify, Volusion and Magento you can create a store for sweat equity + $500 (give or take). My little store has already made $130 inside of its first month so well on its way to paying for its serving costs. 

The ultimate lesson of crowdfunding, crowdsourcing Free Revolution is DO NOTHING until it is worth the investment to do so :). 


Here is the trick I discovered last night that prompted thoughts on The Free Revolution and crowdsourcing: 

Found A Cool Use for Scoop.it's new Newsletter feature. It is easy to create a content landing page and host it free with Google Drive. 

Here's How...

1. Create a newsletter using the Manage > Create A Newsletter


2. Download as a Zip file. Open the Zip file.


3. Upload the HTML file to your Google drive into a public folder.


4. Click on the HTML file. A window pops up, click on OPEN in lower right corner. 


5. Click on preview. Copy the URL that appears in the browser window:

https://googledrive.com/host/0B0eG3a8zValDQjl6aldwQlJMNDg/email%203.html 

Next figuring out how to add a Call To Action and subscription code.  BTW, Unbounce charges $700 a year to host landing pages :). 


Also works on DropBox. 

 

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billcoffin's comment, June 28, 2013 1:26 PM
thanks Marty
Alfredo Corell's curator insight, September 22, 2013 2:42 PM
Martin (Marty) Smith's insight:

Found A Cool Use for Scoop.it's new Newsletter feature. It is easy to create a content landing page and host it free with Google Drive. 

Here's How...

1. Create a newsletter using the Manage > Create A Newsletter

 

2. Download as a Zip file. Open the Zip file.

 

3. Upload the HTML file to your Google drive into a public folder.

 

4. Click on the HTML file. A window pops up, click on OPEN in lower right corner. 

 

5. Click on preview. Copy the URL that appears in the browser window:

https://googledrive.com/host/0B0eG3a8zValDQjl6aldwQlJMNDg/email%203.html ;

Next figuring out how to add a Call To Action and subscription code.  BTW, Unbounce charges $700 a year to host landing pages :). 

 

Also works on DropBox. 

The Free Alternative
The interesting question is could you create a web marketing business with NO money for websites or blogs? Yes is the answer to that question. By using free tools such as Google Drive, Scoop.it and Blogger or WordPress you could create a business without paying anything to web development. 

You might find that business is limited in scale, but so what. Your cost is  limited to your sweat equity to create a revenue stream and THEN buy the website improvements you need to go to the next level. I just build a MagentoGo store (Story of Cancer Store: http://storyofcancer.gostorego.com/ ;) and the same thing is ALMOST true for Ecom.

 

Between Storify, Volusion and Magento you can create a store for sweat equity + $500 (give or take). My little store has already made $130 inside of its first month so well on its way to paying for its serving costs. 

The ultimate lesson of crowdfunding and crowdsourcing is DO NOTHING until it is worth the investment to do so :). 

Crowdsourcing's Marketing Secret

When I read Jeff Howe's Crowdsourcing: Why The Power of the Crowd Is Driving The Future of Business I missed the secret implication. The secret implication explored here is Popup Nation.

Popup Nation
Popup Nation is the removal of financial and cultural gatekeepers creating a new group of hotels, restaurants and books created by Andrew Keen's dreaded "cult of the amateur".

In fairness Keen's book was written in 2008 and that seems like a revolutionary lifetime ago. Today one thing is clear. We are about to crowdsouce everything.


This post explains WHY we will crowdsource everything soon and HOW crowdsource for fun and profit.

Martin (Marty) Smith:

Wrote this yesterday and it has had a lot of shares already.

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