Ecom Revolution
Follow
Find tag "Volusion"
11.1K views | +21 today
Ecom Revolution
The New E-commerce.
Your new post is loading...
Your new post is loading...
Scooped by Martin (Marty) Smith
Scoop.it!

Best SEO Ecommerce Platforms

Best SEO Ecommerce Platforms | Ecom Revolution | Scoop.it

How to Choose the Best E commerce Platform for SEO. An independent, comparative study of all the most popular E-commerce platforms in respect of SEO.

Marty Note
Wow, this is an exhaustive "complete guide" to SEO for ecom. I agree with the ranks their exhaustive research creates with a single caveat. I hate platform ecoms like Shopify and Volusion.

Both work great UNTIL you need to scale and then the limitations of such a template and community serving become clear. That said, for companies just starting or below $5M in annual sales Shopify would be a great place to start.

Magento is complicated and intense. No need to go there until you can pay for it with money and expertise. Great post.

more...
Onecoin's curator insight, January 15, 12:11 AM

Get Gold coin free with Onecoin packages plan upgrade a package and get more benefit with package accepted payment => Bank wire , perfectmoney, onepay, credit card , 10% direct bonus 10% matching bonus per day earning capping limit 5000 Euro - up-to 25% Binary commission 4 generation deep it's time to take action daily increasing value of Onecoin 

http://www.onecoin.eu/signup/amoisexy

Scooped by Martin (Marty) Smith
Scoop.it!

16 New & Cool Ecommerce Templates For Usual Suspects (Magento, Shopify, ZenCart) via @WebDesignOrg

16 New & Cool Ecommerce Templates For Usual Suspects (Magento, Shopify, ZenCart) via  @WebDesignOrg | Ecom Revolution | Scoop.it
If you've been looking for a perfect web template for an on-line retail business you came to the right place, because today I'm gonna show you 16 of the newest and coolest e-commerce website templates.


Martin (Marty) Smith's insight:

For some reason ecommerce templates have not kept up with content marketing templates in quality, variety or availability. We are thinking of creating one at our startup Curagami (http://www.Curagami.com ) for just that reason (that we can't find good ones), but here are 16 new ones and some aren't horrible (lol). Our fav = ZenCart because we like CTAs next to heroes.


more...
No comment yet.
Scooped by Martin (Marty) Smith
Scoop.it!

Best eCommerce Platform: Magneto, Shopify, Volusion, BigCommerce?

Best eCommerce Platform: Magneto, Shopify, Volusion, BigCommerce? | Ecom Revolution | Scoop.it
Discover the best ecommerce platforms from our roundup of the top four ecommerce solutions in the market.
Martin (Marty) Smith's insight:

Great post about the Goodl and Bad associated with each ecommerce platofrm. Very detailed and accurate. I've used Shopify and Magento. I found Magento to be powerful but SLOW. We create Magento ecommerce websites at Atlantic BT and they must be served correclty or they too are slow. 

Shopify clearly benefits Shopify, but wrestling benefit out fo their platform for yourself is a differnet challenge entirely.  

more...
No comment yet.
Scooped by Martin (Marty) Smith
Scoop.it!

Ecommerce Revolution Manifesto: Join & Contribute

Ecommerce Revolution Manifesto: Join & Contribute | Ecom Revolution | Scoop.it

Revolution Has Begun, Now Join & Contribute
Are you as frustrated, bored and wanting more from ecommerce as we are? "We" is five marketing, merchants and Magento programmers who know TOGETHER we change the way we communicate, share and sell things to one another.

Learn More
http://bit.ly/ecom_revolution_google 

more...
No comment yet.
Scooped by Martin (Marty) Smith
Scoop.it!

Trending Ecommerce Keywords

Trending Ecommerce Keywords | Ecom Revolution | Scoop.it

Ecommerce Trending
Thought this Google Trends chart was interesting. Pulled the chart to support a 2014 plan to create a new suite of publisher tools and an expansion of how merchants can profitably use crowdfunding and crowdsourcing to drive profits up and costs down.

When I see a chart like green line representing crowdfunding it is a starting gun confirming a trend. Magento being large and in charge doesn't surprise me. Magento is such a powerful open source ecom solution that they are all but rollling up the space.

This chart does look differnet for USA only (Magento isn't as strong here as in Europe). Shopify and Volusion's trends are interesting too. I've used Magento Go, Shopify and Volusion and prefer Shopify for UI simplicity, Magento for ecommerce power and haven't gotten deep enough in Volusion to have an opinion.

ANY GO option where you use their templates, business rules and platform favors the platform provider now and forever, so be aware if you are planning to do $1M or more in online sales "GO" options won't work well.

If you are NOT planing to scale your website into more than a million in sales a GO option may be just the perfect low cost ecommerce option. Here is my Magento Go Store to sell my stuff to help fund our Story of Cancer Foundation:

http://storyofcancer.gostorego.com/  

more...
No comment yet.
Scooped by Martin (Marty) Smith
Scoop.it!

Why Platform Ecom is NOT The Future Despite Volusion Merchants $500M In Holiday Sales [Marty Note]

Why Platform Ecom is NOT The Future Despite Volusion Merchants $500M In Holiday Sales [Marty Note] | Ecom Revolution | Scoop.it
Our customers made a big impact on the ecommerce industry this holiday season, generating over a half billion dollars in sales. Check out this post to learn even more impressive performance results from our successful merchants.
Martin (Marty) Smith's insight:

Liabilities of Platform Ecom
I know it is strange. I am normally PRO platform (See Platforms vs. Websites http://scenttrail.blogspot.com/2011/09/internet-marketing-platforms-vs.html#.UOwaJonjkeY ). 

I am NOT pro ecom websites using an aggregator such as Volusion or Shopify except as a snapstore supplement. In this equation Shopify or Volusion is the platform NOT people creating stores there. 

This means the platform benefits accrue to Volusion and Shopify. It is not wonder I can't fid a store inside the Volusion ecosystem that has higher PageRank than the loft 7 Volusion puts up. When you see a platform pulling a PR7 or 8 you know that SEO benefits are flowing to the platform and less so to those using it.  

It doesn't mean you should use aggregators, it just means don't put your single store there. If this sounds like we are returning to the need for diversification you are correct and win a cookie. The problem is more than one store can be a lot of work. 

When we added a new store when I was a Director of Ecommerce it tripled the work. If your IT is up to a feed based system where you maintain a core database once and it feeds all other stores via web services then consider a blanket or tapestry of stores. If your IT looks at you like a deer in the highlights when you ask that last sentence then you better stick with one store just make sure it is YOUR store not THEIRS (i.e. on OPP or Other People's Platform).  

 

more...
No comment yet.