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Compelling Statistics That Will Power Your Marketing Strategy | Social Media Today

Compelling Statistics That Will Power Your Marketing Strategy | Social Media Today | Marketing_me | Scoop.it
Can you ever have too much of a good thing? Not when it comes to facts that could shape your marketing strategy. A second edition of our previous fact post, here are 33 more riveting stats that could impact your strategies. 1. Pinterest drives twice the website referral traffic of LinkedIn, Google+ and Twitter combined.
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Interesting articles on marketing.
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Terapeak: premier eBay and Amazon seller tools to boost your sales.

Terapeak: premier eBay and Amazon seller tools to boost your sales. | Marketing_me | Scoop.it
Alessandro Rea's insight:

Get the premier eBay and Amazon seller tools to boost your sales and gain insight into product, pricing and marketplace behavior.

 

Understand the impact of your pricing decisions using Terapeak's advanced eBay and Amazon research tools

Analyze and measure your sales performance, and benchmark using eBay Marketplace and Amazon data

Have real time eBay and Amazon analytics delivered directly to you.

 

http://www.anrdoezrs.net/click-7203878-10572883?url=https%3A%2F%2Fwww.terapeak.com%2F

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Michael Fauscette: Is Collaboration Part of Your Customer Experience Strategy?

Michael Fauscette: Is Collaboration Part of Your Customer Experience Strategy? | Marketing_me | Scoop.it
The conversation about customer experience as a business strategy continues to get lot's of attention as companies struggle to figure out how to do business in a changing, consumer driven marketplace. A lot of these conversation have focused on the...
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Most smartphone users download zero apps per month

Most smartphone users download zero apps per month | Marketing_me | Scoop.it
Mobile apps have skyrocketed in popularity and utility since Apple introduced the iPhone App Store in the summer of 2008. Apps now represent 52% of time spent with digital media in the US, according to comScore, up from 40% in early 2013. Apple boasted 75 billion all-time App Store downloads at its developers conference in June,...
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9 Industry Experts Reveal their Best Monetization Strategy - ProMarketerz

9 Industry Experts Reveal their Best Monetization Strategy - ProMarketerz | Marketing_me | Scoop.it
Online publishing or blogging, why do you do that? To make some bucks, right? There are two common steps which a blogger should know that are publishing and marketing because insightful content and targeted marketing are the best tools to drive traffic and traffic is the only thing which can help you to earn money …
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Google search changes will push SEO firms and social media marketers closer

Google search changes will push SEO firms and social media marketers closer | Marketing_me | Scoop.it
Updated search algorithms for Panda, Penguin and Hummingbird have put the onus on content and social sharing
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Tracking Intent Data Across Channels For B2B Marketers

Tracking Intent Data Across Channels For B2B Marketers | Marketing_me | Scoop.it

For B2B marketers, where the buying process is more intricate and collaborative, intent is an even more important factor in building and nurturing relationships with customers. Knowing just when to reach out to them with exactly what they need is what keeps long term B2B relationships going.

 


Via Kamal Bennani
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Mass Email Marketing Doesn't Work: Modern Prospecting Emails That Do

Sending mass, robotic emails will only *work* for so long. This SlideShare unveils modern email strategies for reaching your prospects.
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The Psychology of Pricing Products & Services

The Psychology of Pricing Products & Services | Marketing_me | Scoop.it
Struggling to decide on just the right price for your products or services? These pricing strategies will help.
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Case Study: How One Veteran's Podcast Built a Million-Dollar Business

Case Study: How One Veteran's Podcast Built a Million-Dollar Business | Marketing_me | Scoop.it
John Dumas launched his unique business podcast in 2012. Two years later, he’s pulling in six figures every month. Find out how he did it.
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9 World Cup Ecommerce and Marketing Stats with Bite

9 World Cup Ecommerce and Marketing Stats with Bite | Marketing_me | Scoop.it
The World Cup is big business for everyone, not just FIFA and its sponsors. Here are 9 staggering statistics about this World Cup for ecommerce marketers.
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Undocumented iOS functions allow monitoring of personal data, expert says

Undocumented iOS functions allow monitoring of personal data, expert says | Marketing_me | Scoop.it

Apple has endowed iPhones with undocumented functions that allow unauthorized people in privileged positions to wirelessly connect and harvest pictures, text messages, and other sensitive data without entering a password or PIN, a forensic scientist warned over the weekend.

Jonathan Zdziarski, an iOS jailbreaker and forensic expert, told attendees of the Hope X conference that he can't be sure Apple engineers enabled the mechanisms with the intention of accommodating surveillance by the National Security Agency and law enforcement groups. Still, he said some of the services serve little or no purpose other than to make huge amounts of data available to anyone who has access to a computer, alarm clock, or other device that has ever been paired with a targeted device.

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Google’s Quarterly Results Show Its Continuing Struggle With Mobile Advertising

Google’s Quarterly Results Show Its Continuing Struggle With Mobile Advertising | Marketing_me | Scoop.it
Second-quarter revenue and profit rose, but the company reported a lower “cost per click” ad price, largely because of a shift to mobile advertising.
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Google Search Quality Guidelines Now Reward Expertise, Authority, Trust

Google Search Quality Guidelines Now Reward Expertise, Authority, Trust | Marketing_me | Scoop.it
Version 5.0 of the handbook gives us more clues into how Google determines quality, including how expertise, authority, trust and reputation factor.
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Do Content Marketers Need To Have Writing Skills?

Do Content Marketers Need To Have Writing Skills? | Marketing_me | Scoop.it
In my recent post on the top skills for content marketing strategists, I listed 7 skills you should look for when hiring a content marketing strategist. Th
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È ora di dire addio al blog?

È ora di dire addio al blog? | Marketing_me | Scoop.it

Secondo il recente studio realizzato da UMD Center for Marketing Research, che ogni anno dal 2008 rileva le tendenze nelle comunicazioni digitali, il blog è in netto calo tra le maggiori aziende americane (listino Fortune 500). Queste aziende stanno spostando sempre più le loro comunicazioni su Instagram, Pinterest, Twitter e altri canali sociali che intercettano la popolazione più giovane e desiderosa di spendere soldi.

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One Month's Expenses at a Startup

One Month's Expenses at a Startup | Marketing_me | Scoop.it
Here are the actual startup expenses for one month in the life of our startup.
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Why the marketing director is here to stay - despite what P&G may think

Why the marketing director is here to stay - despite what P&G may think | Marketing_me | Scoop.it
Why the marketing director is here to stay - despite what P&G may think, As Procter & Gamble makes the job title a thing of the past, Kim Benjamin asks whether marketing directors are becoming an endangered species | Marketing Magazine
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Come aumentare il traffico di ricerca con Google Knowledge Graph

Come aumentare il traffico di ricerca con Google Knowledge Graph | Marketing_me | Scoop.it
Google Knowledge Graph può essere utilizzato ai fini SEO per incrementare il traffico di ricerca. Ecco come funzione e le ottimizzazioni SEO da implementare

Via Guglielmo Cornelli
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Five simple tips for improving your LinkedIn B2B marketing

Five simple tips for improving your LinkedIn B2B marketing | Marketing_me | Scoop.it

Many people say to me that they don’t generate any business through LinkedIn. I have a simple reply. You’re doing it wrong.


Via Kamal Bennani
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IraBraceloff's curator insight, July 25, 10:05 PM

Want to learn more about San Francisco? Check out Expedia’s new San Francisco Viewfinder travel blog to find your inspiration and plan your next vacation.

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Want Engaged Employees? Show Them the Big Picture

Want Engaged Employees? Show Them the Big Picture | Marketing_me | Scoop.it
Whether they're building rockets, smartphones, microprocessors or cars, large organizations are under extreme pressure in today’s competitive environment. They are struggling to get the most from their people, generate more innovative ideas than their competitors, become more efficient and effective and -- of course -- bring their products to market faster than anyone else. Within this landscape, the recent social business technologies have been recognized for their ability to drive produ Topic: Social Business.
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Digital to account for 75% of all marketing spend in 5 years? [Infographic]

Digital to account for 75% of all marketing spend in 5 years? [Infographic] | Marketing_me | Scoop.it
Get in the game - don’t get stuck on the sideline More than a third (35%) of senior marketing professionals believe that digital marketing will account for. Marketing topic(s):Digital transformation strategy. Advice by Danyl Bosomworth.
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What to Learn from the Man Who Managed Reddit's Community of Millions

What to Learn from the Man Who Managed Reddit's Community of Millions | Marketing_me | Scoop.it
Reddit is considered one of the world’s leading news and social sites, with over 5.5 billion pages served to over 100 million unique visitors spanning 186 countries. It’s also known as one of the most engaged, vocal and opinionated communities on the web. It’s given birth to international movements. It’s found lost children. It’s sparked fiery debates in the media over what the internet should and shouldn’t be.
Given the sheer volume, you’d expect the community team to be huge, but it’s still in the single digits. You’d expect a sophisticated big data machine. What you’d find is a human approach that relies more on intuition than numbers. And yet, the millions of people who post, observe, and return day after day have enshrined it as a sacred part of their lives.
How can you make your company's community feel so connected? Heard? Engaged? In this exclusive First Round Review interview, Reddit’s General Manager and former Community Manager Erik Martin shatters assumptions and talks about how to win by making community management more about the heart than the mind.
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4 ways to make your competitors’ search marketing strategies your own

4 ways to make your competitors’ search marketing strategies your own | Marketing_me | Scoop.it

Search traffic is the main pipeline for online marketers to draw traffic, whether it’s from paid or organic sources. Competition over keywords and SERP real-estate is fierce and constant and you have to adjust yourself to the ongoing changes of algorithms and policies by Google.


In order to be able to stay on top, online marketers are forced to use multiple tools, track competitors and optimize their paid and organic campaigns accordingly. This takes time and money and can be, at times, a bit frustrating. In this article we’ll go over 4 easy actions you can take, using the competitive analytics platform, SimilarWeb PRO, in order to make this process easier, faster and much more productive.

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10 Ways to Convert More Customers Using Psychology

10 Ways to Convert More Customers Using Psychology | Marketing_me | Scoop.it
The more you know about your customers, the better. If you know what makes people tick, the better off your business will be. Having at least a basic understanding of consumer psychology and why they buy specific products is a valuable asset for marketers.
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juandoming's curator insight, July 18, 2:17 AM

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How to Use Google Analytics Audience Data to Improve Your Marketing

How to Use Google Analytics Audience Data to Improve Your Marketing | Marketing_me | Scoop.it
Do you want to know more about your website visitors? Here's how to use the data found in the Google Analytics Audience section to learn more.
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Best Link Building Strategies that Don't Require Content

Best Link Building Strategies that Don't Require Content | Marketing_me | Scoop.it
20 proven SEO experts discuss the best link building strategies that don't require you to leverage existing content pieces or create new content.
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