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Interesting articles on marketing.
Curated by Alessandro Rea
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Why Your Business Needs A Link Building Strategy

Why Your Business Needs A Link Building Strategy | Marketing_me | Scoop.it

Maddie Russell from Square Social discusses the business benefits of an effective link building campaign and how an SEO company can help you build one.


Via Kamal Bennani
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21 Rules For Effective Social Media Marketing Strategies infographic

21 Rules For Effective Social Media Marketing Strategies infographic | Marketing_me | Scoop.it
21 Rules For Effective Social Media Marketing Strategies, an infographic Creative Secrets For Social Media Marketing social media marketing campaign
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4 Steps to Reevaluate Your Business Strategy

4 Steps to Reevaluate Your Business Strategy | Marketing_me | Scoop.it

It’s never the wrong time to de-clutter and simplify. Just as you should bring fresh air into a stuffy house, you can also breathe life into a company to achieve an improved state of success.
Read more at http://www.business2community.com/strategy/4-steps-reevaluate-business-strategy-0639091#KIbrjBVBuEx2KG20.99

Alessandro Rea's insight:

Dust Off the Cobwebs

When your marketing goes stale, so does your business. The purpose of cleaning up your online business is to stay relevant to consumers. So, what does it take to be relevant?

Stay up with the times. Take time every few months to read about new marketing tactics that can apply to your business.Be better! Look at what your competitors are doing online, and see if you can do it better.Be social. Don’t leave your Facebook, Twitter, or Pinterest accounts unattended for long periods of time or consumers will view you as stale, resulting in a loss of fans, followers and connections.Appeal to the masses. Make sure the content you are posting appeals to the appropriate audience and remains cognizant of what’s trending in your industry.


Read more at http://www.business2community.com/strategy/4-steps-reevaluate-business-strategy-0639091#KIbrjBVBuEx2KG20.99

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The brilliant business strategy behind Beyonce's record-breaking weekend

The brilliant business strategy behind Beyonce's record-breaking weekend | Marketing_me | Scoop.it
In one weekend, Beyoncé Knowles sold an estimated 600,000 copies of of Beyoncé, her fifth solo album, which at a cost of $15.99 came with 14 songs and 17 music videos. If correct, that sales figure will land her at number one on Billboard's Top 200.
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Why A Massive Action Strategy Is Key To Online Growth

Why A Massive Action Strategy Is Key To Online Growth | Marketing_me | Scoop.it
For fast online growth, you need a Massive Action Strategy to achieve Massive Success. Inspired by Tony Robbins, this is key also for digital marketing.
Alessandro Rea's insight:
Forget About ‘Content Is King’ And Think About Kelp

The first thing you have to do is to forget about content is king.

Personally, I think the whole content is king-debate is ridiculous.

If great content is the crew on a match race sailing boat, what does a great crew matter if the sail boat is slow by design? And the other way around: What good will a fast sailboat do you if your crew is crap?

If you’re serious about hacking growth, don’t expect anything less than having to work through every last little to make it happen.

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Sito web e pagina fan - Strategie di Web Marketing - Linkness

Sito web e pagina fan - Strategie di Web Marketing - Linkness | Marketing_me | Scoop.it
Sito web e pagina fan: cosa e come comunicare? Era più facile una volta: c'era solo il sito internet e lo sforzo maggiore da fare era quello iniziale, per progettarlo e realizzarlo. Certo, ogni tanto andava rinfrescato e soprattutto ...

Via Giua Giovanni Lacqua
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