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Interesting articles on marketing.
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InfoScout Tells Brands Who Buys What By Getting Meatspace Shoppers To Photograph Receipts

InfoScout Tells Brands Who Buys What By Getting Meatspace Shoppers To Photograph Receipts | Marketing_me | Scoop.it
Like Quantcast but for brick-and-mortar shopping data and not web traffic, InfoScout.co launched to give consumer product brands insight into consumer..
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Rescooped by Alessandro Rea from Motionloft on the Web
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Get real world analytics for your storefront with Motionloft- Postscapes

Get real world analytics for your storefront with Motionloft- Postscapes | Marketing_me | Scoop.it
Using a combination of sensing technology Motionloft lets you see into the use and foot traffic to your retail store (RT @wilsonmccloy: Cutting-edge tech here >> RT @motionloft Get real world analytics for your storefront.

Via Krysta Gahagen
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Krysta Gahagen's curator insight, February 12, 2013 6:15 PM

Postscapes highlights the benefits to the cutting edge pedestrian and vehicle traffic analytics that San Francisco based Motionloft is providing. Motionloft ended up winning Editor's Choice for their 2012 Internet of Things competition in the Smart Cities category.

Rescooped by Alessandro Rea from Social Media, SEO, Mobile, Digital Marketing
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How to Build an Analytics Package to Measure Off-Site Content Distribution

How to Build an Analytics Package to Measure Off-Site Content Distribution | Marketing_me | Scoop.it

Whether it's a publisher, social network, or curation platform, marketers have a hard time figuring out how to grade performance in a black hole of data. What to do? Use these tips as a framework to build your own analytics solution internally.


Via Kamal Bennani
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