Social Shopping, Retail & Ecommerce Trends
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Drive eCommerce Sales with Snapchat

Drive eCommerce Sales with Snapchat | Social Shopping, Retail & Ecommerce Trends | Scoop.it
Learn how your ecommerce business can use Snapchat to build a better brand narrative to boost sales, brand recognition and customer loyalty.
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Top 5 Social Media Holiday Campaigns

Top 5 Social Media Holiday Campaigns | Social Shopping, Retail & Ecommerce Trends | Scoop.it
Boost online traffic and ecommerce revenue with a holiday social media campaign. Get a few ideas on how to get in front of an audience this winter season!
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How to Use Instagram to Get Fans to Love Your Brand

How to Use Instagram to Get Fans to Love Your Brand | Social Shopping, Retail & Ecommerce Trends | Scoop.it
If you haven’t started using Instagram as a way to build your business, it’s time to get started. Learn how to use Instagram to get fans to love your brand.
soldsie's insight:

Instagram used to be seen as just a simple photo sharing app, however businesses are starting to realize that this fast growing social network is now a key sales channel. 

 

If you haven’t started using Instagram as a way to build your brand, it’s time to get started. Learn 10 simple ways that your company can start to use Instagram to make people fall in love with your brand.

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Secret Strategies to Raise Prices and Sell Even More Online

Secret Strategies to Raise Prices and Sell Even More Online | Social Shopping, Retail & Ecommerce Trends | Scoop.it
Take advantage of the Perceptual Contrast Effect and several other psychological principles to help you sell more online while increasing product prices.
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7 Types of Instagram Contests

7 Types of Instagram Contests | Social Shopping, Retail & Ecommerce Trends | Scoop.it
Instagram contests are a great way to gain new followers and engage existing fans. Learn how you can use them to grow your Instagram with our examples.
soldsie's insight:

Running an Instagram contest is a sure-fire way to gain new followers and engage existing fans. They also range in complexity to suit your marketing budget and your fans’ level of involvement, so you can choose which is best for your brand.

 

Here, we’ve rounded up seven ways to run an Instagram contest with examples of them in action.

 
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Most Effective Facebook Ads (And What You Can Learn From Them) | Soldsie

Most Effective Facebook Ads (And What You Can Learn From Them) | Soldsie | Social Shopping, Retail & Ecommerce Trends | Scoop.it

To conquer the changing algorithms that dictate the News Feed, Facebook page owners increasingly rely on Facebook ads for page likes and post engagement from fans.

 
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How to Build a Killer Facebook Page for Your Retail Company

How to Build a Killer Facebook Page for Your Retail Company | Social Shopping, Retail & Ecommerce Trends | Scoop.it
In lieu of a stand alone website, a Facebook page may work for your business. But only if it's done right.
soldsie's insight:

Learn how Prep Obsessed has built a business that's on pace to do $500,000 in sales this year without having their own ecommerce website.

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Facebook Comment Selling Fuels Military Wife’s Dream of Owning Women’s Boutique

Facebook Comment Selling Fuels Military Wife’s Dream of Owning Women’s Boutique | Social Shopping, Retail & Ecommerce Trends | Scoop.it
Kansas-based military wife Kacie Jerry finds success using Soldsie, the leading app for Facebook comment selling, and fulfills her entrepreneurial spirit
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5 ways you can prepare for the shift from ecommerce to 'all-commerce' - Ventureburn

5 ways you can prepare for the shift from ecommerce to 'all-commerce' - Ventureburn | Social Shopping, Retail & Ecommerce Trends | Scoop.it
Ventureburn
5 ways you can prepare for the shift from ecommerce to 'all-commerce'
Ventureburn
When the ecommerce boom first hit, retailers scrambled to develop an online presence.
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Why selling on Facebook is the next business frontier

Why selling on Facebook is the next business frontier | Social Shopping, Retail & Ecommerce Trends | Scoop.it
From high-profile cases like Starbucks’ Tweet-a-Coffee campaign to boutique sales like those held by Accessory Concierge on Facebook, the success of businesses
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Is Your Brand at Risk of Missing the Social Commerce Revolution? - Business 2 Community

Is Your Brand at Risk of Missing the Social Commerce Revolution? - Business 2 Community | Social Shopping, Retail & Ecommerce Trends | Scoop.it

Establishing a business presence on social media has become a primary focus for companies large and small across practically every industry in existence. However for businesses that utilize eCommerce platforms to execute sales transactions online through their websites and affiliates, up until now there has always been a barrier preventing them from reaching their full sales potential on social media.

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5 Charts That Show How Tweets, Pins And Likes Are Driving Retail Sales, Online And Offline

5 Charts That Show How Tweets, Pins And Likes Are Driving Retail Sales, Online And Offline | Social Shopping, Retail & Ecommerce Trends | Scoop.it
The hard data behind the rise of social commerce. And how Pinterest, Facebook and Twitter are driving retail sales, online and offline.
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Successful examples of businesses and business models for generating commerce via social media-based strategies

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Sundance Clothing Solves the Seasonality Problem

Sundance Clothing Solves the Seasonality Problem | Social Shopping, Retail & Ecommerce Trends | Scoop.it
Learn how Sundance Clothing was able to solve their seasonality problem as well as increase online sales by using social commerce to sell on Facebook.
soldsie's insight:

Rockstar seller Sundance Clothing is still going strong -- we talked to April and Chelsea when they first set up shop with Soldsie.

 
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Psychological Triggers to Convert Leads into Customers

Psychological Triggers to Convert Leads into Customers | Social Shopping, Retail & Ecommerce Trends | Scoop.it
Learn how to use psychological triggers that will help convert prospective customers to becoming actual customers and increase sales.
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Social Influencers & Content Marketing: The Perfect Match

Social Influencers & Content Marketing: The Perfect Match | Social Shopping, Retail & Ecommerce Trends | Scoop.it
Learn how to engage social influencers in your industry to help boost your content marketing efforts and help get your brand recognized.
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E-Commerce Goes Global [Infographic]

E-Commerce Goes Global [Infographic] | Social Shopping, Retail & Ecommerce Trends | Scoop.it
Sales - The e-commerce world is rapidly changing, with fierce competition on a global scale. Here's a look at the biggest markets.
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15 Best Ways to Find the Top Influencers on Social Media

15 Best Ways to Find the Top Influencers on Social Media | Social Shopping, Retail & Ecommerce Trends | Scoop.it
Learn how to find the top social media influencers so that you can lend credibility to your products or services.
soldsie's insight:

You could have the most innovative product of the year, but it doesn’t mean anything unless people know about it. According to a study performed by Forrester Research, 6.2% of web users are responsible for 80% of influence in social media.

 

Learn the 15 best ways to find these influential people who can expand your audience and inspire them to take action.

 
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Search Query Analysis - Quickly Increase eCommerce Website Conversions | Social Media Today

Search Query Analysis - Quickly Increase eCommerce Website Conversions | Social Media Today | Social Shopping, Retail & Ecommerce Trends | Scoop.it
Learn how to utilize search query analysis on SEO campaigns to quickly increase eCommerce website conversion rates. (Search Query Analysis to Increase #eCommerce Website Conversions.
soldsie's insight:

Using data driven search query analysis for SEO to help you with targeting buyer-intent searchers for your ecommerce website.

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Top 5 Facebook Marketing Tips for Small Businesses | Soldsie

Top 5 Facebook Marketing Tips for Small Businesses | Soldsie | Social Shopping, Retail & Ecommerce Trends | Scoop.it

With the advent of social media, it’s become possible for small businesses to gain considerable traction online without having to invest thousands of dollars in marketing. With an effective Facebook marketing strategy, small businesses can get in front of their target demographic and, what’s more, build lasting relationships with those new customers.

 

With that in mind, we’ve created a guide for small businesses on how to market on Facebook. These five tactics are effective, easy to put in place, and (best of all) affordable for growing companies.

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Selling On Facebook: How to Sell on Social Media

Selling On Facebook: How to Sell on Social Media | Social Shopping, Retail & Ecommerce Trends | Scoop.it
Learn how to sell on Facebook and other social media platforms effectively by breaking the selling process down into three stages.
soldsie's insight:

Facebook has not only become a major source of lead generation and traffic; many companies are now also selling products on Facebook directly and bypassing their own storefronts.  This change in online commerce has led numerous businesses to wonder how to sell on Facebook and other social media platforms effectively, and this post is designed to help you get started.

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How to Sell Clothes Online By Leveraging Your Social Following

How to Sell Clothes Online By Leveraging Your Social Following | Social Shopping, Retail & Ecommerce Trends | Scoop.it
Selling products online is easier than ever. Learn how you can sell clothes online by leveraging your social media presence on Facebook and Instagram.
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5 Niches for a New Ecommerce Business

5 Niches for a New Ecommerce Business | Social Shopping, Retail & Ecommerce Trends | Scoop.it
Starting an online retail business begins with knowing what products to sell. Entrepreneurs have many reasons for starting an ecommerce business. For some, they have a passion for a particular ...
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The importance of choosing the right niche is critical as choosing an overcrowded market will make it difficult to beat more established competitors without a lot of funding; choosing a niche that's too small and there won't be much profit or ability to expand making it all the more important to choose the right niche from the beginning. 


This article from Practical eCommerce which looks at 5 potentially profitable niches for those considering getting into eCommerce.

 


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Tips to Improve Your eCommerce Strategy

Tips to Improve Your eCommerce Strategy | Social Shopping, Retail & Ecommerce Trends | Scoop.it
When was the last time you took a good hard look at your eCommerce strategy? If it's been more than a few months, it's time to reevaluate. After all, eCommerce

Via Jacqueline Taylor-Adams
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Jacqueline Taylor-Adams's curator insight, January 16, 2014 10:34 PM

Great advice. We may have a tendency to forget to evaluate the ecommerce side of our business, thinking if the logistics of the ordering and carts work, then everything is ok. 


The one other tip I would like to share is from a thread that was also, like this article, shared on the Google+ Entrepreneurs, Self-Employed & Small Business group, is add a lead capture component to your ecommerce site. Everyone that visits may not buy, but are a potential lead that you may later convert to a customer.


What do you think? Any value in the article?  http://smarturl.it/eCommerceTips


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check out some great ecommerce themes 

http://bit.ly/eCommerceThemes