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5 Ecommerce Success Secrets from the Biggest Online Retailers

5 Ecommerce Success Secrets from the Biggest Online Retailers | Ecommerce | Scoop.it

Green entrepreneurs, fresh out of college, are eyeing the online market for quick income, and seasoned brick-and-mortar businesses are planning to set up an online store, afraid of getting left behind. Venture capitalists are ready to bankroll anyone with innovative online selling ideas. Tech-savvy students compete with grizzled store keepers for a chunk of the sweet, sweet online pie.

Kinjal Adesara's insight:

There are tons of articles on ecommerce conversion, design, development, and more, strewn across the Internet. It’s all well and good to tinker with your website and high-five yourself when a tweak helps boost traffic or sales. But, in order to make it big, you need to take a look at the bigger picture. You need a vision for the future, and your online store need to harness the winds of change for faster growth. Take a peek in the life and growth of the most successful ecommerce websites to find answers.

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22 Ways To Make Visitors Fall In Love With Your Mobile Website

22 Ways To Make Visitors Fall In Love With Your Mobile Website | Ecommerce | Scoop.it

No business can afford to ignore the power of mobile. Within just the last 5–7 years, smartphones have transformed from novelty products to a necessity.

Kinjal Adesara's insight:

When your existing customers want to share documents or get in touch with you, there is a high likelihood of their do so via your website, using their smartphones or iPads.

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Could BI be the missing piece of your eCommerce puzzle

Could BI be the missing piece of your eCommerce puzzle | Ecommerce | Scoop.it

Website optimization, SEO and PPC are great, but how about transforming your ecommerce store into an intelligent salesman? Leverage your store data for business intelligence.

Kinjal Adesara's insight:

Not happy with your ecommerce store conversion rate? Sale not picking up as expected?Well, there are hundreds of ways in which you can turn your online store into a powerful sales machines.But, for a huge impact, you need something more powerful. Integrating a business intelligence solution can help you convert the data into wisdom,and help you significantly boost sales!

 

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8 Ways You Can Create a Winning Instagram Profile

8 Ways You Can Create a Winning Instagram Profile | Ecommerce | Scoop.it
Create a winning Instagram profile using examples from Nike, Zappos, KitchenAid or WalMart to help you grow your reach, build engagement and increase sales.
Kinjal Adesara's insight:

Instagram has 75 million daily users and multiple opportunities to reach your target audience. Discover eight ways you can use Instagram to increase your reach, engagement and sales.

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Quick Reference to Ecommerce Promotion Using Top Social Sites

Quick Reference to Ecommerce Promotion Using Top Social Sites | Ecommerce | Scoop.it
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15 Good and Affordable Ecommerce WordPress Themes

15 Good and Affordable Ecommerce WordPress Themes | Ecommerce | Scoop.it

When it comes to setting up ecommerce websites quickly and without overmuch hassle, WordPress is the natural choice. While large online stores may choose to invest in propriety CMS solutions, WordPress, in most cases, has everything you need.
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Kinjal Adesara's insight:

Designing an ecommerce store can be tough: there are hundreds of small things that you need to get just right, if you want to get the most out of your website. Thankfully, there are thousands of free and paid themes that you can use to set up your store. The best WordPress ecommerce themes will already have all the important features, and they will also have cross-browser and cross-device functionality.

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7 Ecommerce Checkout Design Tweaks to Make Money Rain

7 Ecommerce Checkout Design Tweaks to Make Money Rain | Ecommerce | Scoop.it
Small design tweaks to an eCommerce website can make a BIG difference. Let’s take a look at what tweaks you can make to convert visitors into buyers.
Kinjal Adesara's insight:

Small tweaks to an ecommerce website can make a BIG difference to your BOTTOM LINE. So, make the tweaks that you feel are most appropriate for your online store to increase more sales. Take a look at seven shopping cart tweaks that helps you to convert visitors into buyers.

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Martin (Marty) Smith's curator insight, February 25, 8:23 AM

Like these tips and have used several of them as a Director of Ecommerce. My favorite is bread crumbs to clearly map the check out progress. The more "in flight" awareness you create smoother the landing (i.e. conversion).

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Guide to Creating a Successful and Effective Ebook for Online Marketing

Guide to Creating a Successful and Effective Ebook for Online Marketing | Ecommerce | Scoop.it
Blog post at Blog Engage :





Content is the fuel that propels your digital marketing supercar. Whether you are marketing for a B2B company or a B2C business[..]
Kinjal Adesara's insight:
If you have an ecommerce website or are into selling products whose prices are widely known, you have use discounts or other monetary rewards as incentives. But this is not always possible. At such times, ebooks can be the ideal top-of-the-funnel offers. An effective ebook can have just 10-15 pages, and once you create a design, the template can be reused for further ebooks. Let see how to create a powerful ebook.
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5 Ecommerce Success Secrets from the Biggest Online Retailers

5 Ecommerce Success Secrets from the Biggest Online Retailers | Ecommerce | Scoop.it

Green entrepreneurs, fresh out of college, are eyeing the online market for quick income, and seasoned brick-and-mortar businesses are planning to set up an online store, afraid of getting left behind. Venture capitalists are ready to bankroll anyone with innovative online selling ideas. Tech-savvy students compete with grizzled store keepers for a chunk of the sweet, sweet online pie.

Kinjal Adesara's insight:

There are tons of articles on ecommerce conversion, design, development, and more, strewn across the Internet. It’s all well and good to tinker with your website and high-five yourself when a tweak helps boost traffic or sales. But, in order to make it big, you need to take a look at the bigger picture. You need a vision for the future, and your online store need to harness the winds of change for faster growth. Take a peek in the life and growth of the most successful ecommerce websites to find answers.

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Why Businesses Need Custom CMS Development

Why Businesses Need Custom CMS Development | Ecommerce | Scoop.it
Custom CMS Development - Whether you are running an online store, a B2B company, a news magazine or a blog, it becomes important to invest in website redesign and custom CMS development.
Kinjal Adesara's insight:

For individuals and one-person businesses, a simple free WordPress CMS can do the job. But when the size and scope of your business expands, you need to achieve more through your website. A ready-to-use CMS may not have certain features critical to your success. In such cases, it becomes important to invest in website redesign and custom CMS development.

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Is your ecommerce Website Testing Ticking all the Right Boxes?

Is your ecommerce Website Testing Ticking all the Right Boxes? | Ecommerce | Scoop.it
Ecommerce website testing is what you need to optimize to manage the growing volumes of items to be displayed on the website and at the same time maintain the required scalability, accessibility and ease of use.
Kinjal Adesara's insight:

To remain on a competitive edge and deliver the desired results to the online buyers, you need to shift your focus on quality and performance of your ecommerce website.

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5 Signs your Business is Crying Out for a Content Management System

5 Signs your Business is Crying Out for a Content Management System | Ecommerce | Scoop.it
Whether you run a small e-commerce store (which, let’s be frank, is just an extension of your brick-and-mortar store) or you are planning to turn your so-s
Kinjal Adesara's insight:

If you upload or modify web pages regularly, it is good to have a CMS. Joomla, Blogger, Magento and Drupal are some other popular CMS solutions. On the other end of the spectrum are Sitecore CMS and Sitefinity CMS – used by less than 1% of businesses, but a natural choice for certain giant enterprise portals built using Microsoft technologies. Check out some points and any of the these related to your criteria, then you definitely need a CMS.

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Why 2014 is the Year of Multilingual Website Design - Template Monster Blog

Why 2014 is the Year of Multilingual Website Design - Template Monster Blog | Ecommerce | Scoop.it
If you're hunting trends this blog post must not be overlooked. There you will find info why one of the largest design trends of 2014 will be multilingual sites. Check out the good read.
Kinjal Adesara's insight:

Designing multilingual eCommerce website is the smartest way to enhance your customer reach and thus increase revenue. Having a multilingual website is not just limited to translating the content on the page in different languages, but it is lot more versatile and takes care of several other aspects which are equally important from a customer and business perspective.

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SharePoint vs. Sitecore: Which is the Best Fit for my Business? -

SharePoint vs. Sitecore: Which is the Best Fit for my Business? - | Ecommerce | Scoop.it
SharePoint and Sitecore are popular content management solutions, widely used by enterprises across the globe.
Kinjal Adesara's insight:

The popular belief is that Sitecore CMS development is more suitable for building robust customer-facing websites, while SharePoint is best at Intranet solutions. Let us see how these solutions compare on various aspects, from a customer’s perspective.

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How Bidirectional Mobile BI Apps Boost Business Efficiency

How Bidirectional Mobile BI Apps Boost Business Efficiency | Ecommerce | Scoop.it

How Traditional Mobile Solutions Contribute to Business Intelligence

Kinjal Adesara's insight:

Enterprises around the world have benefited from Business Intelligence since the last two decades. The digitization of business processes and the ease with which online data can be gathered has created a glut of information. Let’s take a close look at how BI works.

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Sitecore 5 Basics Simple Steps - Creating First Website

Sitecore 5 Basics Simple Steps - Creating First Website | Ecommerce | Scoop.it
How to create a basic Website with Sitecore CMS. Learn basic steps to create your first website - Basic Sitecore tutorials for beginners.
Kinjal Adesara's insight:

When you want to create new Sitecore application, it mainly divides in identifying and implementing the Information (IA) & Presentation (PA) Architecture. Understanding the key terms and terminology for the 5 step process of developing any Sitecore web application – mainly includes defining IA and PA.

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Google Analytics Workshop: 5 Crucial Customizations To Boost Your E-Commerce Sales

Google Analytics Workshop: 5 Crucial Customizations To Boost Your E-Commerce Sales | Ecommerce | Scoop.it
If you're not using Google Analytics to its full potential to manage your online business, you might be missing out on a whole world of data potential.
Kinjal Adesara's insight:

An e-commerce site is an excellent way of generating revenue with minimum physical effort--but that doesn’t mean it can thrive on its own. Tools like Google Analytics are key for your e-commerce site's survival. Access to data and the ability to analyze it are the foundation on which successful online stores are built.

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Quick Reference to Ecommerce Promotion Using Top Social Sites

Quick Reference to Ecommerce Promotion Using Top Social Sites | Ecommerce | Scoop.it

Consumers keep on spending a large amount of time on social media, and their social interactions have a significant impact on their sales decisions. Create a foothold on the major social networks today to ensure that you do not miss out on the ecommerce social media revolution.

Kinjal Adesara's insight:

Research and stats show a continual upwards trend in the influence of social media marketing and advertisement on online sales. Consumers keep on spending a large amount of time on social media, and their social interactions have a significant impact on their sales decisions. Create a foothold on the major social networks today to ensure that you do not miss out on the ecommerce social media revolution.

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10 Powerful Ecommerce Marketing Trends that will Dominate 2014

10 Powerful Ecommerce Marketing Trends that will Dominate 2014 | Ecommerce | Scoop.it

Ecommerce has come a long way in the last 15 years. As technology continues at a rapid pace, pioneering ecommerce stores harness new techniques and facilities to make online selling and online shopping a lot more efficient and fun.

Kinjal Adesara's insight:

There have been many developments in the field of technology since then, most notably in the field of mobile, social networking, big data, analytics and personalization. These changes have begun to give rise to new trends in the world of ecommerce marketing. Take a look at the changes that are most likely to be seen in the field of ecommerce marketing.

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New Payment Method – What Ecommerce Stores Must Know Before Accepting Bitcoins

New Payment Method – What Ecommerce Stores Must Know Before Accepting Bitcoins | Ecommerce | Scoop.it

Bitcoin is a virtual currency and allows users to transfer value anywhere in the world with ease and at a much lower cost compared to other currencies and payment methods. Just like gold or another precious metal, Bitcoin is available in finite amount. To create Bitcoins, one needs a Bitcoin wallet, which is software to hold Bitcoins and make transactions as well.

Kinjal Adesara's insight:

Just like gold or another precious metal, Bitcoin is available in finite amount. To create Bitcoins, one needs a Bitcoin wallet, which is software to hold Bitcoins and make transactions as well.

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5 Things you must know before Buying a Web Content Management System

5 Things you must know before Buying a Web Content Management System | Ecommerce | Scoop.it

A WCM is a solution that makes it easy for your employees to make changes to your website, while offering templates and other features to maintain consistency.

Kinjal Adesara's insight:

The core function of a web CMS is to enable users with little technical knowledge to administer websites. Most WCM products have templates that simplify this task.For example, Microsoft’s Sitecore or Sitefinity CMS come equipped with all the features that you’d find in a WCM solutions and a CMS. Take a look at what points you must consider while shopping for a WCMS.

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5 Ways to Slash your Ecommerce Website Load Time

5 Ways to Slash your Ecommerce Website Load Time | Ecommerce | Scoop.it
We're gonna help you speed up your Ecommerce website load time. It's quite easy, so try to apply these tips right now.
Kinjal Adesara's insight:
The longer a page takes to load, the lower the conversion rate: people abandon sites that take too long to load. So, site load time plays a critical role in sales and conversion. The speed at which your website loads plays a significant role in converting visitors into customers: if the site takes a bit too long, people will leave without even seeing it.Take a close look at why site takes too long to load, and then discuss what can be done about it.
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7 Reasons your Ecommerce Email Marketing Campaign is a Blackhole

7 Reasons your Ecommerce Email Marketing Campaign is a Blackhole | Ecommerce | Scoop.it
Kinjal Adesara's insight:

Most online stores run #email campaigns, and too many of them fail spectacularly. Or, at least, their success is not substantial. All the time and money spent in email #marketing goes down the drain. Check out seven reasons why your email end ups in the spam folder and how to prepare effective mail campaign. http://goo.gl/9mh6uV

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9 Must Follow Tips to Make Online Shopping Secure and Exciting

As a buyer you need to look out for certain key things that will allow you to get the most out of your money and keep you safe while online shopping.
Kinjal Adesara's insight:

Online shopping is the emerging trend today. People find both thrill and comfort in making purchases without stepping out. However, with the ease of online purchases and sales come many other challenges.

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How to Use Smart Keywords for ECommerce Websites

How to Use Smart Keywords for ECommerce Websites | Ecommerce | Scoop.it
Blog post at Problogging Success :
The world of e-commerce business has become extremely competitive. I can bet, no matter how unique you may claim your services or product [..]
Kinjal Adesara's insight:

Your keywords should exactly or at least closely resemble search queries that most potential customers are likely to make to reach to an ecommerce website like yours. And, this is just a simple explanation – you need to keep many things in mind to choose effective keywordsfor your ecommerce website.

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How To Sharpen Your eCommerce Strategy To Gain More Business

How To Sharpen Your eCommerce Strategy To Gain More Business | Ecommerce | Scoop.it
It’s true the e-commerce business is showing impressive growth globally, now is the time to think about sharpening your eCommerce strategy to gain more...
Kinjal Adesara's insight:

An increasingly competitive environment demands that you continually innovate on your strategies to both maintain and improve your e-commerce sales. So, without wasting any more of your time, loot at how you can sharpen your e-commerce strategy to boost sales and get better ROI.

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