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Everything aspiring e-book authors need to know to master digital publishing.
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Viqi French
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Many businesses are beginning to recognize the value of creating an eBook as part of their content marketing strategy.
The eBook as Lead Generator:
A daily challenge of any company is to figure out a way to bring in new customers in the form of leads. There are three ways eBooks can accomplish this. First and most obviously, eBooks provide both insight and information about your company and what you have to offer. This can quickly attract potential customers who are interested in the product or service described within an eBook.
Moreover, because it is a digital medium, prospects can download a copy and peruse the information at their leisure. Via Bonnie Burns Delete the scoop?
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Will you ever draw the book-buying traffic that an online bookstore can draw? It’s easy to create buy links on your website that send readers directly to their favorite retailer. Be sure to weigh all the costs and the extra time it will take to build and maintain a store on your website. 3 pros and 5 cons Via timethief Delete the scoop?
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“You don’t understand,” the three-time, big-six published author told me. “Books aren’t designed for you, the customer..."
Viqi French: I've long touted book and ebook publishing as a great way to promote your brand's platform. This article presents a fresh look at the idea, and how popular it's become of late... Delete the scoop?
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Should you hire a ghost writer to create your e-book? This guide helps you decide. Learn what's involved, the many options, and where you may need pro help... Delete the scoop?
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A few weeks ago, I wrote about the importance of having a book cover that entices the reader to pick up your book or in the digital age, click on the link for your book. Now that the cover has done... Via Steve Tuffill, Laura Brown, Luciana Viter Delete the scoop?
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Publishing is a field where you can do a surprising amount of the work yourself, or pay someone a fairly small amount to do it for you. (Compared to, say, how much a car mechanic or a plumber goes for.
Viqi French: Good tips here for getting a great book cover or ebook cover design. Includes pricing and where to find graphic designers. Delete the scoop?
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Visit Site Best Ebook Creator, Amazon Kindle, Barnes and Noble, Smashwords and more Ebooks Now Out Sell Physical Books! If you're reading this page you probably already know that you can earn a very decent passive ...
Viqi French: This appears to be good, easy-to-use software for ebook formatting to sell on Amazon and beyond. Delete the scoop?
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Check out these five top Apple applications for essay writing to make getting organizing and presenting your thoughts in a coherent manner a much easier process. Via Steven Engravalle Delete the scoop?
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He has written or co-authored six books that have been published by established companies and just issued his first self-published ebook, a collection of two years of his blog posts called “The Shatzkin Files, Volume 1. Delete the scoop?
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A top-level rundown of the products Amazon announced at today's Kindle-focused press conference. Read this post by Rich Brown on Tablets. Via Marylene Delbourg-Delphis Delete the scoop?
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Robin Good: reKiosk is a "network of user-curated digital storefronts where anyone can sell music, books, and other digital files" both of his own production as well as works done by other independent or commercial authors.
reKiosk attempts to re-capture the spirit of the small, dedicated shop, where inspired store owners collect, distribute and put on sale their best work and put on sale a collection of unique findings.
Being able to curate a unique ebooks or music collection and being the proper host for it, here can make all the difference in the world.
Check this: 1) the creator always gets 70% of the sale price.
2) The user who makes the sale collects the distribution commission – which is often as much as 25% of the sale price.
Explore some existing kiosks: https://rekiosk.com/best_sellers
How it works: https://rekiosk.com/how_it_works ;
FAQ: https://rekiosk.com/faq ;
N.B.: (only US users for now can receive actual money)
Via Robin Good Delete the scoop?
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When a new medium emerges, eventually services change. TV initially aped radio before it found its own format and distinctive voice. The effect of the tablet on service delivery is only now becoming clearer. Via Alex Butler Delete the scoop?
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![Write Winning Blog Posts [VIDEO] | eBook Writing, Publishing & Marketing | Scoop.it](http://img.scoop.it/uH-0ITJKqSmNJ592KNLQQjl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
Web writing advice from Soraya Darabi, co-founder of Foodspotting, and Scott Gerber, founder of the Young Entrepreneur Council.
Viqi French: Both of these short videos do a great job of helping you think -- and write -- more strategically when guest blogging or pitching for a guest post opportunity.
If you're pomoting an ebook or need ebook marketing ideas, here's a heads up on how to make some noise. Delete the scoop?
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Some interesting "war stories" on long wait times for iBooks to show up for sale. Via Peter Pappas, Linda Foster Radke Delete the scoop?
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A Guest Blog Post by Lynnette Phillips... You’ve shared your message using the ease of publishing on Kindle but now you’re thinking you can’t take advantage of promoting a book signing. Well, why not? Via Lynnette Phillips, Luciana Viter Delete the scoop?
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In an ocean of self-published titles, two questions keep bobbing to the surface: How can readers find quality e-books, and how can authors of quality e-books find readers? Via Sara Rosett, Laura Brown, Paulo Tomás Neves Delete the scoop?
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Kindle self publishing is a publishing option that all writers should be taking seriously. Via Jenny Pesina, Dvorah Lansky, Luciana Viter Delete the scoop?
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Digital technology has changed everything for struggling writers. A writer turned down by traditional publishers — or even avoiding them — now has a range of options.
Among them are self-publishing a manuscript as an e-book; self-publishing through myriad companies that print on demand, in which a paperback or hardcover book is printed each time it is purchased; and buying an array of services, from editing and design to marketing and publicity, from what are known as assisted self-publishing companies... Delete the scoop?
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The arguments vary for why e-books are becoming so popular. Some say that the sales are propelled mostly by specific genre-oriented readers who are buying “guilty pleasure” books without the fear of judgement. Delete the scoop?
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Parents and Children Prefer Reading Print Books Together Over E-Books, Study ... via Digital Book World ... But the convenience of digital reading might be an entry way for digital publishers into this market... Delete the scoop?
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Winning entrepreneurs bond emotionally with employees, investors and customers--and dramatically increase their chances for funding and for long term success--when they hone their ability to tell meaningful stories about their businesses.
Here is an article discussing 2 examples of effective business storytelling for marketing/branding/identity purposes that really work. One is a small business (Baby Steals) and the other one is a large enterpriese (IKEA). You will notice the difference in their stories as the size of the business kicks in.
Pay close attention to what the founder of Baby Steals did/does -- because implicit in the example shared are story listening skills and how the stories she was hearing from customers/prospects also shaped the success of her company.
And then there are 10 tips for bringing storytelling into your business marketing/branding efforts. All are solid. A word of advice here -- working on several of these 10 tips takes time. The ideas you come up with during your first pass you will want to test with friends, colleagues, customers, and prospects. This is an iterative process where your focus and messaging gets sharper, clearer, and more powerful over time. So give yourself the opportunity to play. This goes no matter what size of business you have -- micro to large enteprise.
We are heading into the 4th quarter of the year -- what a great time to hone in on your business storytelling, laying a stronger foundation for your company in 2013.
This review was written by Karen Dietz for her collection of articles on business storytelling at www.scoop.it/t/just-story-it ; Via Karen Dietz 
Ken Morrison's comment,
September 5, 2012 8:49 PM
Thank you for the recent rescoops! Hope you are having a nice weei.
Ken Delete the scoop?
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Maya Eilam has posted an interesting Infographic showing story shapes within novels based on 'The Shapes of Stories' by Kurt Vonnegut. What a fabulous way for students to show the ups and downs of plots and characters.
[Great infographic and concepts! JD] Via Jacqui Sharp, Brian H. Burnett, Jeff Domansky Delete the scoop?
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Amazon's New York-based imprint has signed a deal with Ingram to distribute its ebooks to other retailers, paidContent has learned. The deal will make the ebooks available to Amazon competitors like Barnes & Noble, Apple and Kobo. Delete the scoop?
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e-book, conversion and distribution for Kindle, Sony, iPhone, Blackberry and more... Delete the scoop?
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