Last month I declared the end of selling ebooks on social networks when Twitter removed its buy buttons. As with any declaration about a market, it comes with multiple exceptions of individual sellers succeeding where the larger market failed. I was reminded of the exceptions yesterday when a two-month-old Forbes article passed through a mailing list I follow. The piece discussed seven tools authors can use to sell on social media. The piece skipped over the tools I am more familiar with, Gumroad and Aer.io, and focused on tools like Nimble: This may be one of the best, most comprehensive social selling tools available for small businesses. Why? Because it was made specifically for them. And because it’s $25 a month. Nimble includes a slew of features that more expensive tools usually offer. Those include marketing automation, “deal pipelines” and reporting for them, an app (iPhone or Android), and integration with email. It’ll sync your calendar and contacts, too. Also of interest: rFactr. Starts at $10 per month. Other tools mentioned in the article include HootSuite, StoreYa, Start a Fire, BeeTailer, Snip.ly, LinkedIn Sale Navigator, and FollowerWonk. If you're looking for additional tools, that is a good list. But is it [...]
The Chicago Tribune published an article earlier this week which, ironically enough, might have benefited from exactly the assistance described in the article. Before a book is published and released to the public, it's passed through the hands (and eyes) of many people: an author's friends and family, an agent and, of course, an editor. These days, though, a book may get an additional check from an unusual source: a sensitivity reader, a person who, for a nominal fee, will scan the book for racist, sexist or otherwise offensive content. These readers give feedback based on self-ascribed areas of expertise such as "dealing with terminal illness," "racial dynamics in Muslim communities within families" or "transgender issues." ... Sensitivity readers have emerged in a climate - fueled in part by social media - in which writers are under increased scrutiny for their portrayals of people from marginalized groups, especially when the author is not a part of that group. Last year, for instance, J.K. Rowling was strongly criticized by Native American readers and scholars for her portrayal of Navajo traditions in the 2016 story "History of Magic in North America." Young-adult author Keira Drake was forced to revise her fantasy novel "The Continent" after an [...]
In reading tests at school, girls tend to be ahead of boys, in all age groups and in all countries. But in young adults, there is suddenly no longer any difference between men's and women's reading skills. Why is that? Coul
There's something magical in seeing a child engrossed in a book or asking you to please read to them and seeing their eyes light up as you turn the pages. Giving every kid a chance to discover a love of reading is what RIF is al
Amazon is reportedly talking with Indian publishers about launching Audible in India: Amazon, the world’s largest online retailer, wants to bring Audible, its audio books streaming service, to India. For that it has been talking to the biggest book publishers in the country, such as Penguin Random House and HarperCollins, as well as the Chiki Sarkar-led start-up, Juggernaut. Executives in charge of Amazon’s global operations were recently in India to talk to book publishers, said two persons in the books industry. A spokesperson for Amazon India declined to comment. The two persons who confirmed talks with Amazon’s global executives also said that the pricing of audio books was proving to be tricky. Some publishers want more money, while some others are concerned about how the revenue from audio books will accrue to the authors since Amazon likes to work on a subscription model for streaming Audio books, not on a pay-per-book model. Audible would be Amazon’s next big gambit in India after Prime Video, a subscription-based streaming service for movies and television shows. Equally important, Audible will raise Amazon’s play in Indian publishing. That's going to be a tricky move for Amazon. It's not just the language issues (India has [...]
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