Ebook and Publishing
Follow
Find tag "marketing"
6.9K views | +3 today
Ebook and Publishing
Publishing Ebook Book Self-Publishing
Your new post is loading...
Your new post is loading...
Scooped by Marianela Camacho Alfaro
Scoop.it!

10 Tips for Publishing Success #pubtips

10 Tips for Publishing Success #pubtips | Ebook and Publishing | Scoop.it
Ten common sense publishing tips for the self-publishing author.
more...
No comment yet.
Scooped by Marianela Camacho Alfaro
Scoop.it!

Real Business - How I got a blank book to the top of the Amazon charts

Real Business - How I got a blank book to the top of the Amazon charts | Ebook and Publishing | Scoop.it
Here's how I published a bestseller in just nine days (and made a million authors instantly hate me).
Marianela Camacho Alfaro's insight:

"The background behind this tale, written by Shed Simove in 2011, is one of ambition, attention to detail and marketing – and it reveals secrets for anyone writing a book, or indeed selling any product or service."

more...
No comment yet.
Scooped by Marianela Camacho Alfaro
Scoop.it!

Selling Books Online With Clever Metadata | Digital Book World

Selling Books Online With Clever Metadata | Digital Book World | Ebook and Publishing | Scoop.it
Marianela Camacho Alfaro's insight:

"Metadata sells things—things like ebooks. Clever publishers incorporate data at every stage of workflow, creating much of it before a book is even published. Large and small publishers alike can ensure effective book sales, marketing and distribution by efficiently using metadata.

Similarly retailers and libraries, known for their role in book discovery and converting readers to book purchasers, classify titles according to data. Consumers and library patrons have developed an intuitive sense of how books are organized for browsing."

more...
No comment yet.
Scooped by Marianela Camacho Alfaro
Scoop.it!

3 Critical Marketing Principles For Authors From The Bookseller Marketing and Publicity Conference | FutureBook

3 Critical Marketing Principles For Authors From The Bookseller Marketing and Publicity Conference | FutureBook | Ebook and Publishing | Scoop.it
As one of the few authors who attended the Bookseller Marketing and Publicity conference this week, I was impressed with the incredible marketing campaigns that publishers have put together for their top authors and the books they decide to focus on. There are definitely some talented and enthusiastic marketing professionals out there and of course, all authors would love that kind of marketing attention. But what about the 95% of authors who don’t have brand author status, who are not given nine months of marketing campaign focus, and whose books are not the ‘chosen ones’ for the season. Here are some key principles and also specific tactics that authors can use for their marketing.
more...
No comment yet.
Scooped by Marianela Camacho Alfaro
Scoop.it!

3 Reasons Why Facebook Can't Replace Your Author Website

3 Reasons Why Facebook Can't Replace Your Author Website | Ebook and Publishing | Scoop.it
Regardless of when or why you use Facebook, never consider it a replacement for an author website you own and control. Here's why.
more...
No comment yet.