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Rescooped by Marianela Camacho Alfaro from The many ways authors are using Apple's iBooks Author and iBooks2
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What’s the most profitable eBook genre?

What’s the most profitable eBook genre? | Ebook and Publishing | Scoop.it
“Nothing grows by triple digits for long”, HarperCollins CEO, Brian Murray told Publisher’s Weekly. It’s a mood generally reflective of most book publishers in 2014. Having ...

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IBooks Author's curator insight, April 8, 2014 10:16 AM

You must keep up with exponential change!

Scooped by Marianela Camacho Alfaro
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Why Apple Really Wanted iBooks – An Alternate Theory (And Why Everyone is Wrong) « The Digital Reader

Why Apple Really Wanted iBooks – An Alternate Theory (And Why Everyone is Wrong) « The Digital Reader | Ebook and Publishing | Scoop.it
Marianela Camacho Alfaro's insight:

"Apple’s quarterly reports reveal that Apple is making hardly any money from content sales. Instead Apple is making most of their money from iPhone and iPad sales (Example: Q4 2012).

Let me lay out an alternate theory for why Apple launched iBooks.

IMO iBooks was never about the content for its own sake; it was always about the hardware that the content was sold on. I have been saying that for some time now (most recently in late May 2013) but until today I had not backed up my statements with actual data (see above link).

I believe that the initial launch of the iBookstore was merely a stepping stone towards the launch of iBooks 2.0, Apple’s digital textbook platform which launched in January 2012. And that launch was not about content either; I believe it was part of Apple’s plan to get more iPads into classrooms."

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Scooped by Marianela Camacho Alfaro
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Which eBook Publishing Platform is Best?

Which eBook Publishing Platform is Best? | Ebook and Publishing | Scoop.it
There are three primary ebook publishing platforms: Amazon’s Kindle, Barnes and Noble’s Nook and Apple’s iBooks (iPad). (Which eBook Publishing Platform is Best?
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