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Les dernières innovations au secours d’une industrie musicale déboussolée

Les dernières innovations au secours d’une industrie musicale déboussolée | E-Music ! | Scoop.it
La musique n'a jamais eu autant d'opportunités économiques et artistiques de s'épanouir. Pourtant certains choix stratégiques laissent à désirer. Tour d'horizon des dernières innovations de ce secteur qui fait rêver mais est légèrement perdu...
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Spotify se lance dans le programmatique avec Appnexus, Rubicon et The Trade Desk

Spotify se lance dans le programmatique avec Appnexus, Rubicon et The Trade Desk | E-Music ! | Scoop.it

l’inventaire audio de Spotify, leader de la musique en streaming, est mis à disposition des annonceurs via trois plateformes d’achat programmatique : Appnexus, The Trade Desk et Rubicon Project. La conclusion de ces partenariats a été annoncée cet été. L’inventaire audio relatif à 70 millions d’utilisateurs de l’offre « Spotify free » est ainsi désormais disponible dans les 59 pays où le service est implanté, dans le cadre de places de marché privatives, et pour des formats de 15 à 30 secondes.

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Spotify plans more original video series

Spotify plans more original video series | E-Music ! | Scoop.it
Spotify is focusing more on original video series -- and willing to pay market price for them -- instead of buying libraries of existing content.
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'Streaming has not broken the chart. The key is more long-term A&R.'

'Streaming has not broken the chart. The key is more long-term A&R.' | E-Music ! | Scoop.it
Do labels need to change their strategy in the streaming world?
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How Nike and Spotify joined forces to connect online with offline through music

How Nike and Spotify joined forces to connect online with offline through music | E-Music ! | Scoop.it
Spotify teamed up with Nike for its women's 10k run events to promote the impact music can have on athletic performance and encourage more women to get running.
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Participatif et collaboratif : les nouvelles formes de billetterie en ligne

Participatif et collaboratif : les nouvelles formes de billetterie en ligne | E-Music ! | Scoop.it
Pour aider les producteurs à amortir leurs événements, de nouvelles formes de billetterie voient le jour : les billetteries participatives & collaboratives.
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How programmatic is boosting the signal for streaming audio

How programmatic is boosting the signal for streaming audio | E-Music ! | Scoop.it
Radio audiences have declined, but audio is as popular as ever. Streaming music alone generated $2 billion in revenue last year, proving that there’s still demand for sound and opportunity for audio publishers. Programmatic audio is changing the way audio publishers generate revenue. Sponsored content by The Trade Desk
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Spotify launches new portal dedicated to video game music

Spotify launches new portal dedicated to video game music | E-Music ! | Scoop.it
Spotify has launched a new portal for music dedicated to gaming. The project brings video game music of all kinds into one place, covering both original soundtracks as well as playlists curate
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Two-Thirds of All Music Sold Comes from Just 3 Companies

Two-Thirds of All Music Sold Comes from Just 3 Companies | E-Music ! | Scoop.it
The three major labels still dominate recorded music sales, according to a surprising industry report on marketshare and royalties.
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The reinvention of radio: how Spotify, Beats 1, Red Bull changed the airwaves

The reinvention of radio: how Spotify, Beats 1, Red Bull changed the airwaves | E-Music ! | Scoop.it
Spotify have announced two new shows with presenters. Is this an attempt to steal a march on Apple’s Beats1 and Red Bull’s RBMA Radio – or is it the savviest way of guiding listeners round an endless landscape of music?
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Publicité : Spotify passe son inventaire audio en programmatique

Publicité : Spotify passe son inventaire audio en programmatique | E-Music ! | Scoop.it
Spotify s'associe à AppNexus, Rubicon Project et The Trade Desk pour ouvrir son inventaire audio en programmatique. Avec de la data « first-party » dedans.
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Music-Subscription Service Deezer Enters Crowded U.S. Field

Music-Subscription Service Deezer Enters Crowded U.S. Field | E-Music ! | Scoop.it
French music-streaming service Deezer is launching to the masses in the U.S. this week, stiffening the competition in an already-crowded market.

Via Jean-Luc Biaulet
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3 tech trends that will overturn the music industry - again

3 tech trends that will overturn the music industry - again | E-Music ! | Scoop.it
There are a number of new technologies that will bring major changes - and significant financial gains - to the music business, argues Cortney Harding.
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Apple's Plan to Own the Entire Music Industry

Apple's Plan to Own the Entire Music Industry | E-Music ! | Scoop.it

Apple's ambition in music continues to be misunderstood. Most of the focus remains on the battle between Apple Music and Spotify for paid music streaming subscribers. However, the much more interesting development relates to Apple's desire to grab music mind share. Apple is aiming to leverage its strong balance sheet to control the music narrative, and in the process, remove all of the oxygen from the music streaming industry. 

Music Is in Apple's DNA

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Musique: Vevo, l’arme ultime des majors du disque contre YouTube

Musique: Vevo, l’arme ultime des majors du disque contre YouTube | E-Music ! | Scoop.it

Le site de vidéos détenu par Universal Music et Sony a fait appel à la banque d’affaires Goldman Sachs pour lever entre 300 et 500 millions de dollars. L’objectif : prendre son indépendance vis-à-vis de YouTube, accusé de ne pas lutter assez efficacement contre le contenu piraté et de ne pas assez rémunérer les artistes et les labels.

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Musique : Vevo veut lever 500 millions de dollars

Musique : Vevo veut lever 500 millions de dollars | E-Music ! | Scoop.it
Le site de vidéos contrôlé par Sony et Universal Music veut prendre son indépendance et lancer son propre sit
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Spotify's Release Radar Is Like Discover Weekly For New Music--And Just As Good

Spotify's Release Radar Is Like Discover Weekly For New Music--And Just As Good | E-Music ! | Scoop.it
Spotify's newest personalized playlist uses the logic of Discover Weekly to handpick tracks from new releases.
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Instagram adds an Events channel to show you the best videos from concerts and sporting events

Instagram adds an Events channel to show you the best videos from concerts and sporting events | E-Music ! | Scoop.it
Over the past year Instagram has been working to reinvigorate the Explore tab, which is the app's place for showing you personalized content. What started as..
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Omny Studio announces podcast listening analytics that include Apple app plays

Omny Studio announces podcast listening analytics that include Apple app plays | E-Music ! | Scoop.it
In a webinar co-produced with RAIN News on Tuesday, Australia-based Omny Studio announced that an upgrade to its audience measurement technology now includes listening data captured from Apple’s Podcasts app.

Via Vincent Castaignet
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Flux de musique... et d’argent

Flux de musique... et d’argent | E-Music ! | Scoop.it
Avec l’essor des smartphones, l’écoute légale de musique en ligne, sans téléchargement, connaît un succès croissant. Se pose maintenant la question de la qualité de l’offre, mais aussi de la répartition équitable des gains, à la fois entre les artistes et les maisons de disques et entre les artistes eux-mêmes.
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Why fashion brands are teaming up with Apple Music

Why fashion brands are teaming up with Apple Music | E-Music ! | Scoop.it
British ecommerce site Farfetch recently announced a new partnership with Apple Music, making it the third fashion brand to get on board.
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Dubset, premier agrégateur de remixes, déboule dans le jeu de quilles de la musique en ligne

Dubset, premier agrégateur de remixes, déboule dans le jeu de quilles de la musique en ligne | E-Music ! | Scoop.it
Forte d'une technologie qui lui permet d'identifier les extraits de musique utilisées dans les remixes postés par des DJ sur sa plateforme, la compagnie américaine Dubset Media les soumet à un clearing automatisé des droits, avant de les distribuer...
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Tech Giants Boast an Edge in Music Streaming

Tech Giants Boast an Edge in Music Streaming | E-Music ! | Scoop.it
Streaming music is just a sideline for the industry’s power players—Apple, Amazon.com and Google parent Alphabet.
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Economie de la Production Musicale - Edition 2016 - SNEP

Economie de la Production Musicale - Edition 2016 - SNEP | E-Music ! | Scoop.it
  L’édition 2016 de « l’économie de la production musicale » est disponible ! Découvrez la  synthèse des chiffres du marché de la musique enregistrée, en France et dans l
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The music industry and the digital revolution

The music industry has come a long way since Radiohead allowed fans to pay what they wanted for an album. But there is still plenty of digital disruptio
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Tencent to Buy Majority Stake in China Music Corp., Creating Streaming Giant

Tencent to Buy Majority Stake in China Music Corp., Creating Streaming Giant | E-Music ! | Scoop.it
China’s Tencent Holdings Ltd. has agreed to acquire a controlling stake in the country’s leading music-streaming company in a deal that values the firm at roughly $2.7 billion and creates a dominant player in China’s online-music market, people...
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