In Facebook's quest to generate more revenue, it's going to muck up your News Feed with auto-playing videos, the FT reports.
Facebook is set to launch video advertising in its newsfeed in July...
Via Martin Gysler
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This one's tricky. You have to use imaginary numbers, like eleventeen... (Calvin)
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Social Media doesn't work for the vast majority of small businesses. That was the main message in the USA Today article titled, Study: Social media a bust for small businesses, published on April 17th, 2013. From the news item:"About 61% of small businesses don't see any return on investment on their social-media activities, according to a survey released Tuesday from Manta, a social network for small businesses. Yet, almost 50% say they've increased their time spent on social media, and only 7% have decreased their time. What businesses are trying to get out of social media: 36% said their goal was to acquire and engage new customers, 19% said to gain leads and referrals, and 17% said to boost awareness. Facebook was most cited as the hardest to maintain social-media platform, according to the survey." There is a big lesson in this data...
What you want from social media may be very different from what it is. Via Martin Gysler 
Martin Gysler's comment,
April 22, 10:25 AM
Indeed Retro Social Media, but it's seems to be reality.
Abhishek Bedi's curator insight,
April 23, 9:00 AM
Social Media is it worth your marketing efforts/time or still the traditional methods superseed the SM? It's truely stated as a matter of one's choice, totally agree!! Delete the scoop?
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Using textures in a website's design gives it an interesting and organic-like element. Do you like using textures in your web design projects? If so, have a look at these excellent web designs that have textured elements. Via Brian Yanish - MarketingHits.com Delete the scoop?
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Have you ever tried to make quick sense of your website's Google Analytics report? Google Analytics is a great tool that provides a wealth of information about your website's traffic and engagement, but the dashboard style display of key metrics can be a little much to take in and meaningfully process. Yet more than 10 million people rely on this free tool to keep track of their daily web performance.
So the fine folks over at Visually created a Visually Google Analytics Report which can be automatically delivered to your inbox each week. The report transforms critical data about your website including the number of weekly page views, social engagement, SEO, and bounce rate into an easily accessible infographic. Via Jeff Domansky 
MizWalidah's curator insight,
April 1, 6:12 AM
Visual.ly has to be the coolest thing to happen to content providers this entire year at least. I am placing their service on my music tech blog immediately. Even though most content publishing platforms offer some sort of metric insight or we default to using Google analytics to make sense of it all, we still do not know in what ways our content is increasing or decreasing in popularity. Analizing analytics can be a time consuming if not a minor threat to one's intellect. I know I am a chronic skimmer regarding analytics hoping to catch a bird view of how my efforts are being received.
Luckily the people from Visual.ly have heard the low frequency murmurs, the quiet call to understand metrics in a comprehensive way. What a brillliant idea to deliever your google analitics neatly to your email inbox in the form of an infographic. As it was mentioned in an earlier comment, this is a great platform to deliver infomation to potential partners, clients, band members who may prefer just the highlights.
We all love infographics because we all like looking at the big picture. Delete the scoop?
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Let's try and fix how the poor design, usability or content of your website is driving visitors to your site away in seconds ? Delete the scoop?
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YouTube Annotations NOW offer External Linking: http://www.jameswedmore.com/youtube-annotations YouTube has recently offered a small feature that can offer B... Via Robin Good, ABroaderView 
Ken Morrison's curator insight,
February 15, 4:39 AM
Here is a valuable 8-minute video about how to connect YouTube videos with a link to your website. 
Dreamtek's curator insight,
February 25, 11:41 AM
This is very useful, I will be trying this with our YouTube channel videos Delete the scoop?
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We are glad to provide free a WordPress Cheat Sheet for WordPress theme designers or developers. It's created by Paul Maloney a UK based web designer or developer exclusively for Onextrapixel's readers. Via Chanfimao, Dave Gatenby Delete the scoop?
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A straight-forward guide to getting your Google Analytics set up and running. Via paulo oliveira, Jose H. Flores 
ben bernard's comment,
January 9, 11:52 PM
thanks ! http://www.scoop.it/t/direct-marketing-services my newly made scoop.it :)
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Nous l’attendions depuis plusieurs mois et cela a été officiellement annoncé le 4 décembre 2012 par Ben Gomes, responsable de la recherche et du développement de Google, lors de l’évènement LeWeb12 à Paris.
Désormais disponible en France donc, c’est de loin le changement visuel le plus impactant que nous ayons vu sur les pages de résultats ces dernières années avec l’arrivée de la recherche sémantique. Et pour cause, le Knowledge Graph occupe toute la partie droite des résultats de Google et près de 40% de l’espace ! (...) -- PS : article très instructif sur le sujet et utile au travail de web content pour les community managers (entre autre). Via Pascal Faucompré Delete the scoop?
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Facebook applique sa règle à Instagram : la monétisation à tout prix. A partir du 16 janvier, les photos publiées par les utilisateurs pourront être monnayées, notamment à des fins publicitaires, et ce sans contrepartie ni accord de l’auteur. Via Made In Ecommerce, Olivier JADZINSKI 
Olivier JADZINSKI 's curator insight,
December 18, 2012 4:09 AM
Vos photos ne vous appartiennent pas ! Delete the scoop?
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ComScore has just reported that Pinterest has penetrated the top 50 list of most visited sites in the USA. But are you making the most of your Pinterest account? Tehmina Zaman tells us how to optimize our Pinterest presence . . . Via David Blundell Delete the scoop?
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Excellent blog post from Casie Gillette on how Google Analytics is more than just keywords. Very useful social marketing advice . . . Via David Blundell Delete the scoop?
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Working as a web designer requires knowledge in a slew of different areas. You need to consider user experience design, color schemes, and especially typography. This is one subject which is discussed often yet can still become an issue in website layouts.
This article discusses creating readable text on your websites. People who are visiting pages online are mostly interested in some type of content. If that content isn’t videos or images then it’s a good bet to be written text. The problem with sloppy typography is how quickly visitors will leave your website. Clear text is arguably one of the most important facets to any modern website – ensure that your text is easily readable and quickly digested. Via Brian Yanish - MarketingHits.com Delete the scoop?
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Rescooped by freddethier from Veille Techno et Informatique "Autrement" |
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Comme beaucoup, vous êtes sur différents réseaux sociaux. Facebook, Twitter, Google+, Pinterest ou autres, vous avez un compte dans chaque service social. Le hic, c’est qu’ils sont tous concurrents. Et comme ils n’ont pas réussi à s’entendre, ils ont crée chacun leur propre taille d’image pour le profil, l’image d’en-tête, et l’avatar ! Quels bandes de c…
Via L'Info Autrement
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Cette semaine, Creative Commons fête ses dix ans dans le monde entier. Une décennie d'alternative à une vision maximaliste de la propriété intellectuelle qui a su conquérir le grand public.
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Rescooped by freddethier from WebsiteDesign |
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A website should have a clear an obvious way for visitors to get in touch with the site's owner. This is normally done with a contact page. It doesn't mater if
Via Brian Yanish - MarketingHits.com
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Rescooped by freddethier from Freewares |
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La nouvelle édition du navigateur Firefox vient d'être diffusée sur les serveurs de la Fondation Mozilla. Il est désormais capable d'ouvrir un fichier PDF sans nécessiter la moindre installation d'un plugin.
Via Freewares&Tutos
Freewares&Tutos's curator insight,
February 20, 3:58 PM
nouveauté à découvrir, je ne suis pas encore passé à la version 19 :)
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Rescooped by freddethier from Digital Marketing Exposed |
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Over the years, the one thing that I’ve always noticed is that most sites aren’t optimized for search engines. Even ...
Via Oweia
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Rescooped by freddethier from Freewares |
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Experts référencement's curator insight,
February 14, 3:19 AM
La veille pour les community manager : comment choisir un outil ?
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Rescooped by freddethier from Transmedia: Storytelling for the Digital Age |
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Jonathan Richards: "Deciding what text to put on an interactive button can be difficult, not least because of the unusual grammar of the 'interactive voice'. Here, we propose a test to use when in doubt."
Via The Digital Rocking Chair
Louise Robinson-Lay's curator insight,
January 3, 5:57 PM
Thinking about the language aspect of using technology.
Dawn Matheson's curator insight,
January 9, 10:38 AM
Short. Sweet. Actionable. Are you getting the conversions you want on your website or blog? Learn more
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Rescooped by freddethier from Digital Marketing Exposed |
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The right Custom Reports can be incredible time savers. Instead of spending time digging around for important metrics, you can find what you need separated neatly into columns for some analysis that will lead to some actionable insight.
Via Oweia
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Rescooped by freddethier from WebsiteDesign |
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Effective website design is a delicate balance of several things, including visual appeal, good content, search engine optimization, conversion optimization, visitor navigation, and so on. Utilizing the ‘above the fold’ area (the place people see without scrolling) of your website is very important. It’s not only important for the purposes of maximizing your ability to convert website visitors into customers — it’s also important for your search engine optimization efforts.
In the world of copywriting, the headline is vital. But after that headline, the first paragraph is also very important. You’ve got a brief window of opportunity to hook the reader. If you don’t do it fast, you’ll lose their interest, and they’ll bounce.
In the world of web design, the above the fold area of your site is the area that people first see.
In fact, many people get the vast amount of their impression of you from the “above the fold” area. There’s a tiny window of opportunity here. You need to strive to have the right elements in place otherwise they’ll never scroll beyond what they can see on their screen.
Don’t rely on saving the best for last in online marketing.
Blending good web design and good copywriting elements on every page of your site is important and can help increase the chances that visitors will become customers. Beyond a good-looking site with text and images, that are easy to decipher, here are some things to keep in mind:
Via Brian Yanish - MarketingHits.com
In the world of copywriting, the headline is vital. But after that headline, the first paragraph is also very important. You’ve got a brief window of opportunity to hook the reader. If you don’t do it fast, you’ll lose their interest, and they’ll bounce.
In the world of web design, the above the fold area of your site is the area that people first see.
In fact, many people get the vast amount of their impression of you from the “above the fold” area. There’s a tiny window of opportunity here. You need to strive to have the right elements in place otherwise they’ll never scroll beyond what they can see on their screen.
Don’t rely on saving the best for last in online marketing.
Blending good web design and good copywriting elements on every page of your site is important and can help increase the chances that visitors will become customers. Beyond a good-looking site with text and images, that are easy to decipher, here are some things to keep in mind:
Via Brian Yanish - MarketingHits.com
Brian Yanish - MarketingHits.com's curator insight,
December 14, 2012 1:02 PM
Start with step one: is your website call-to-action above the fold?
Remember you only have 2-5 seconds to get a new visitors attention and take an action on your site
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Rescooped by freddethier from Transmedia: Storytelling for the Digital Age |
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Are video games art? They sure are, but they are also design, and a design approach is what we chose for this new foray into this universe. The games are selected as outstanding examples of interaction design—a field that MoMA has already explored and collected extensively, and one of the most important and oft-discussed expressions of contemporary design creativity.
Via The Digital Rocking Chair
Via The Digital Rocking Chair
The Digital Rocking Chair's curator insight,
December 1, 2012 2:04 AM
And, for the counter argument, you might like to check out Jonathan Jones' blog post: Sorry MoMA, video games are not art over at The Guardian.
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Rescooped by freddethier from Social Media Bites! |
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Social Media can be a real time eater. Here are eight tools to help you save time and make your efforts more efficient . . .
Via David Blundell
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It will be interesting to see if Facebook or facebookers can make video and chat work? I don't think so. The business model of Facebook has always been 'social' interaction and now asking facebookers to watch video instead of chat or gossip may turn the tide for Facebook.
Facebook taking a queue from porn sites. Great.
Is there anything more annoying that an autoplaying ad that you don't care about ruining whatever it is you're doing? Every time I run across one, it's usually below the scroll where I can see it so I'm like, "where the hell is that noise coming from?" (Then I scroll down and find the ad playing, right click on it and use my Ad Block plugin to keep that server from ever showing me an ad again.)