Internet Marketin...
Follow
Find
64 views | +0 today
 
Rescooped by Jennifer Delorme from Pinterest
onto Internet Marketing - 2680
Scoop.it!

Step-By-Step Guide To Using Pinterest Web Analytics For Your Business - Write On Track

Step-By-Step Guide To Using Pinterest Web Analytics For Your Business - Write On Track | Internet Marketing - 2680 | Scoop.it

Via Kelly Lieberman
Jennifer Delorme's insight:

This article is a good one to go with my other scooped site. This one is also about Pinterests new analytics. More specifically though, this article has a brief step by step of how to set your company up with getting Analytics on your company. It will show:

How many people are pinning images from your siteHow many people have seen these pinsHow many people visited your site from PinterestWhich images from your website are the most repinned and clicked on
more...
Michelle Dutrisac's curator insight, March 25, 2013 12:30 AM

I scooped this website because of the easy to read, step-by-step guide to web analytics- which would be useful to anybody who owns a website. I was surprised that Pinterest had an analytics section, however, they provide an excellent tool to many business owners. Using Pinterest Analytics, you can measure how many people are pinning photos from your website, how many people have seen the pins, how many people have visited your site from Pinterest, and which images are the most repinned and clicked from your site. 

From around the web

Internet Marketing - 2680
Aspects of E-Marketing
Your new post is loading...
Your new post is loading...
Rescooped by Jennifer Delorme from Public Relations & Social Media Insight
Scoop.it!

How to Create Your Content Marketing Plan

How to Create Your Content Marketing Plan | Internet Marketing - 2680 | Scoop.it

Follow this guideline to create a content marketing plan for your business to help you successfully boost your rankings and drive traffic to your site.... Content marketing is crucial to developing a worthwhile Internet presence for your blog, website or business. Content marketing helps increase traffic, build links and create strong brand awareness. Quality content is of the highest importance when you’re developing filler for your Internet spaces. It not only makes your informational outlets more credible to users, it also means Google and other search engines will rank your site higher than others based on the quality of the content offered. Essentially, online marketing and content marketing go hand in hand. The content marketing plan below is a great checklist for developing a quality base of online content....


Via Jeff Domansky
Jennifer Delorme's insight:

Here are some simple tips to help with internet marketing plans.
Discussed is Blogs: To post 5 a week, fun and reliable, have a motive.
Guest Post: Have a list of sites with 'background' on them, done use just any that accept anyone posting, keep track of the success.
Press Releases: are a good way to be found online.
Infographics: clean and easy to understand, attractive to customers on site.
Audience Engagement: provide social sharing whenever possible,establish a call to action, access to mailing list.

more...
No comment yet.
Scooped by Jennifer Delorme
Scoop.it!

Online Video Marketing Strategy – 7 Social Psychology Tips

Online Video Marketing Strategy – 7 Social Psychology Tips | Internet Marketing - 2680 | Scoop.it

The brain is literally the most amazing thing. Two hemispheres, three pounds, wired together uniquely for each individual and extremely complex. So complex that we are still far from a full understanding of it.


We do have some valuable knowledge about the brain. The ‘new brain’, the outside bit, is the most recent part of the brain to evolve; it is the rational, logical processing machine that we are very aware of and use a lot. The ‘mid-brain’ is the part that can be associated with our emotions and emotional impulses. Finally, there is the ‘old brain’. The old brain is the bit that worries about us staying alive. It is ultimately concerned with our survival and we can’t make a decision without the old brain agreeing to it.


You will have experienced times when your old brain comes into conflict with your new brain. For me, I think back to a parachute jump in Australia. My new brain was trying to be all reasonable, explaining to my old brain that it was all going to be fine; I was strapped to an expert, he does this every day, and we have a nice parachute ready to take us to earth safely. All the while, my old brain was calling my new brain an idiot for trying to make me jump from 14,000 feet.


Successful marketers know how to speak to the old brain as well as the mid brain and the new brain. The evolution of marketing over the past 20 years has been extraordinary; in the eighties, TV, radio and direct mail were the only real marketing options. The nineties saw the rise of online display, paid search and affiliate marketing. The fragmentation since 2000 has been dramatic and marketers are now facing a scarcity of attention, rather than a scarcity of marketing methods. With this evolution, people have become very mistrusting of marketers. The industry is therefore having to change and think about ways to talk to the old brain which is suspicious of a lot of marketing.


Here are seven tips for speaking to different bits of the consumer brain for you to apply to your online video marketing strategy.

 

 

Jennifer Delorme's insight:

This is an interesting article about online marketing videos. It details how theyhave 7 tactics to scientifically reach your customers brain in the best way.
1-They see how many others have seen the video tricks them to watch it.
2-Use a comparison and contrast in your video, to show yours is better.
3-Scarcity, when its less available, the brain seems to want it more.
4-Use small surpises, they increase ones mood.
5-Dont ask for big commitment, its puts customers off, and send them running.
6-Give to the customer first. As if you own them and they will be more willing.
7-Have visual stimuli to attract interest. Its more attractive to the brain.

more...
No comment yet.
Rescooped by Jennifer Delorme from Designing services
Scoop.it!

3 Reasons Why Web Analytics Aren't the New Marketing Funnel

3 Reasons Why Web Analytics Aren't the New Marketing Funnel | Internet Marketing - 2680 | Scoop.it
Web analytics seem to be as old as the Internet itself. And don’t get me wrong, they have proven useful, and still continue to do so, even with today’s ever-advancing online technologies.

Via Fred Zimny
Jennifer Delorme's insight:

Again, how web analytics are not the answer to all online marketing data sources. Web analytics are a small part of what you should be doing to track your company online. There are so many parts of online data with your company that are not shown in web analytics. Essentually, web analytics are the base of your data but shows no real detail in your online presence.

more...
Meagan Cooper's curator insight, April 6, 2013 4:11 PM

A good read for discovering why web analytics are not the new marketing funnel. Basically, this artical just goes to show you that web analytics should not be used for all marketing data sources. Definitely worth the read if you're on the fence about the topic.

Belle Chua's curator insight, January 1, 2014 11:01 PM

The Web Analytics Funnel

Rescooped by Jennifer Delorme from Pinterest
Scoop.it!

Step-By-Step Guide To Using Pinterest Web Analytics For Your Business - Write On Track

Step-By-Step Guide To Using Pinterest Web Analytics For Your Business - Write On Track | Internet Marketing - 2680 | Scoop.it

Via Kelly Lieberman
Jennifer Delorme's insight:

This article is a good one to go with my other scooped site. This one is also about Pinterests new analytics. More specifically though, this article has a brief step by step of how to set your company up with getting Analytics on your company. It will show:

How many people are pinning images from your siteHow many people have seen these pinsHow many people visited your site from PinterestWhich images from your website are the most repinned and clicked on
more...
Michelle Dutrisac's curator insight, March 25, 2013 12:30 AM

I scooped this website because of the easy to read, step-by-step guide to web analytics- which would be useful to anybody who owns a website. I was surprised that Pinterest had an analytics section, however, they provide an excellent tool to many business owners. Using Pinterest Analytics, you can measure how many people are pinning photos from your website, how many people have seen the pins, how many people have visited your site from Pinterest, and which images are the most repinned and clicked from your site. 

Scooped by Jennifer Delorme
Scoop.it!

Spearheading Your Affiliate Marketing Career: Linksert's New Search Functionality - PR.com (press release)

Spearheading Your Affiliate Marketing Career: Linksert's New Search Functionality - PR.com (press release) | Internet Marketing - 2680 | Scoop.it
Spearheading Your Affiliate Marketing Career: Linksert's New Search Functionality PR.com (press release) New York, NY, March 20, 2013 --(PR.com)-- Affiliate marketing has been consistently growing, with merchants paying great money for leads (new...
Jennifer Delorme's insight:

Affiliate marketing is contantly changing. Currently companies will pay large amounts of money for people to promote their products on their sites. This trend is because most people are more likely to buy a product when it is recommmended by their friend. By knowing their friend recommends the product, causes a person to trust the product and be more likely to buy.Prior to this trend, only expert marketers were able to promote products. Now geting real customers to promote a product has become a multi-billion dollar market.

more...
No comment yet.
Scooped by Jennifer Delorme
Scoop.it!

In Affiliate Marketing - Can The Tail Wag The Dog - DigitalJournal.com (press release)

In Affiliate Marketing - Can The Tail Wag The Dog DigitalJournal.com (press release) nonstopConsulting see affiliate marketing continually becoming a key part of online company's promotional strategy and as the industry has matured some of the key...
Jennifer Delorme's insight:

Affiliate marketing come in many different ways but the best tips to make yourself a success in affiliate markting your product are such:
-Optimise Your Programme (get the right balance of affiliates promoting)
-Incentivise Fairly (proper incentive so sales can grow)
-Give affiliates the tools they need to deliver (smaller affiliates ned differenct tactics than larger)
-Be Diverse in your approach (be creative in approach)
-Don’t be afraid to put the work in (success will take time)

more...
No comment yet.
Rescooped by Jennifer Delorme from #KESocial
Scoop.it!

5 Common Mistakes When Writing For The Web | Business 2 Community

5 Common Mistakes When Writing For The Web | Business 2 Community | Internet Marketing - 2680 | Scoop.it
Writing for the web is a unique style of writing.

Via Adam J. Kovitz
Jennifer Delorme's insight:

The most common mistakes in the world of writing for the web are simple and can be easily fixed.The key is to keep it short and sweet, so its optimal attention grabber. Formatting your work properly with breaks in it allows for higher retention of viewers. Be relevant and stick to the topic. Dont talk about and in depth about things that dont matter.Grammer, nothin  is worse than bad grammer. No one will take your site seriously, with poor grammer skills. Be specific, its not academic writing, its for the web keep it simple and to the point.

more...
No comment yet.
Scooped by Jennifer Delorme
Scoop.it!

Finding Balance In Web Design : Beauty vs Usability - Hudson ...

Finding Balance In Web Design : Beauty vs Usability - Hudson ... | Internet Marketing - 2680 | Scoop.it
Finding the perfect balance between a beautifully designed but yet user and search engine friendly website is a challenging task. Most experts are only concerned with one or the other – they either want to show how to make ...
Jennifer Delorme's insight:

Web Design is largely important to be eye catching and pull viewers in to your content. But more importantly if the user cannot find what they are looking for in you beautiful mess, it doesnt help you out much. The challenge is to find a perfect balance between  the two. Having an eye grabber looking site while one that is easy too navigate is the goal, because one or the other wont quite so the job.

more...
No comment yet.
Rescooped by Jennifer Delorme from Ayantek's User Experience Design Digest
Scoop.it!

5 Organizational Tips to Improve Website Usability

5 Organizational Tips to Improve Website Usability | Internet Marketing - 2680 | Scoop.it
When it comes to building websites, organization is key. Help increase traffic and boost ROI by following these five tips for improving website usability.

Via Marisa Chiulli
Jennifer Delorme's insight:

Five largely important tips for your website usability:
1- design of your site, F-shape viewing is typically what most user tend to use. which means top left is wheree their eyes go first and lower down they begin to lose interest.
2- fast loading times, so people dont get bored.

3- clear  organization is way more important than having a search bar on your site.

4- three click rule, if it takes more then three clicks for a user to find what they want, its too hard to find.

5- make ALL your pages not just home page, interesting and eye catching because someone may stumble upon any of them.

more...
Michelle Dutrisac's curator insight, February 24, 2013 5:18 PM

I chose to scoop this article because of the useful and important information it conveys. It has a few simple rules for your company's website; these rules include the "three click rule" in which it should only take three clicks for the customer to find what they're looking for (if it's more than that, then your page is difficult to navigate through). You must also ensure your page downloads quickly; sometimes a slow server is the reason, however, if your page is always slow to load, chances are unnecessary additions to your page such as music and banner ads are to blame (take them out). There were many useful tips listed in this article, and I reccommend it to anybody looking to create a website for their business.

Meagan Cooper's curator insight, March 3, 2013 3:29 PM

Great tips if you are looking to improve your organizational skills with website usability. I believe organization is crutial when it comes to website usability so this page is excellent for beginners.

Sarah Miller's curator insight, March 11, 2013 11:15 AM

Found some excellent information on website usability throughout this particular article! There wasnt as much key information as i would of liked to see but there was information in here that was different compared to other articles that I previously looked at. This articles main focus is organization, it belives that organizatiokn is key, and this is something that I agree with. 

Scooped by Jennifer Delorme
Scoop.it!

Improving your website usability tests

Improving your website usability tests | Internet Marketing - 2680 | Scoop.it
Testing the usability of your website is imperative (unless you enjoy throwing money away). But a poor testing strategy is as good as useless. Here are 7 tactics for a quality website usability test, including key takeaways like, ...
Jennifer Delorme's insight:

This article, once you click the link to go to the ful story, has some neat tips for conducting your own Website usabiity test. It suggests tailoring your test to the participants, alowing foor them to have the freedom to wander and figure  it out on their own, while still havng guidance when needed, and not letting them know what site you  are testing by inclucing other sites to keep their interest up.

more...
No comment yet.
Scooped by Jennifer Delorme
Scoop.it!

Please Don't Badger Recruits on Twitter This NSD

Please Don't Badger Recruits on Twitter This NSD | Internet Marketing - 2680 | Scoop.it
If you feel the need to harass college football recruits on Twitter, please do us all a favor and immediately remove yourself from any and all social networks. In fact, take it one step further...
Jennifer Delorme's insight:

This article shows the negative side of social media. They are ranting about how football players are being badgered by the fans. Especially on National Recruitment day, the young players are making massive life decisons and they find their social media has a horrible side to it. People are using it to harrass these players, and make death threats. So these players are gaining the best side of social media witht he good exposure, but it is being widely abused and used to be harmful. This can be extremely difficult to balance these.

more...
No comment yet.
Scooped by Jennifer Delorme
Scoop.it!

How Oreo's brilliant blackout tweet won the Super Bowl

How Oreo's brilliant blackout tweet won the Super Bowl | Internet Marketing - 2680 | Scoop.it
With the Superdome in New Orleans in near-darkness, the cookie giant sent out a tweet that proved the power of mastering social media. Read this article by Daniel Terdiman on CNET News.
Jennifer Delorme's insight:

This just goes with my last aticled about how Oreo was the TOP tweeted about topic in the Superbowl blackout. The had so many re-tweets and shares that they were top 10 of the night on twitter. All done by someone in the companies quick thinking and clever tacktics on the fly.

more...
No comment yet.
Scooped by Jennifer Delorme
Scoop.it!

Sometimes No SEO is the Best SEO

We develop our websites to the latest World Wide Web Consortium (W3C) guidelines using table-less CSS layouts to guarantee fast download times, accessibility (SEO articles: Sometimes No SEO is the Best SEO http://t.co/lHK4VV3R)...
Jennifer Delorme's insight:

Simply this is just a few articles explaining how the content and organization (simplicity) of your site could turn out to be more helpful then a massive focus on having proper SEO.

more...
No comment yet.
Scooped by Jennifer Delorme
Scoop.it!

5 Online Marketing Strategies for a Tight Budget - Entrepreneur

5 Online Marketing Strategies for a Tight Budget - Entrepreneur | Internet Marketing - 2680 | Scoop.it
Entrepreneur 5 Online Marketing Strategies for a Tight Budget Entrepreneur Not only are you up against larger companies with nicely funded marketing departments, you're also competing with social media and a multitude of other distractions for the...
Jennifer Delorme's insight:

The best way to have a successful online marketing strategy without breaking the bank is discussed in this article. To have a local celebrity to endrose you is a quick way to draw attention to your company. Use LinkedIn to create a group of people to network. Contact blogs that appeal to your area of interest, and be published on them. YouTube is massive and creating a channel with videos will make a large impact for close to free.Put a book on your ibndustry on Amazon, not to make money, but raise awareness of your company.

more...
No comment yet.
Scooped by Jennifer Delorme
Scoop.it!

How to Create a Successful Online Marketing Strategy

How to Create a Successful Online Marketing Strategy | Internet Marketing - 2680 | Scoop.it
With so many tools and techniques available for online marketing, it’s tough to know where to start. And that's the thing: In the rush to get going with online marketing, people often skip over many of...
Jennifer Delorme's insight:

There are so many aspects to online marketing. The following are discussed to help a person investigate these avenues before jumping into emarketing. Know why you are selling and convey that. Have realistic goals to strive for. Know who and what your competators are doing.Know why your different than your competators. Lastly, know who your selling to. With theses aspects investigated you will be adequatley prepared to start your online marketing.

more...
No comment yet.
Scooped by Jennifer Delorme
Scoop.it!

Effective Analytics: Using the Right Tool for the Job - Practical Ecommerce

Effective Analytics: Using the Right Tool for the Job - Practical Ecommerce | Internet Marketing - 2680 | Scoop.it
Effective Analytics: Using the Right Tool for the Job
Practical Ecommerce
Web analytics platforms are rich sources of data for marketers and ecommerce managers. But it is a mistake to treat them as the only source of information.
Jennifer Delorme's insight:

Listed are some sites that can be used for web analytics.
Web analytics are very useful, but cannot tell you everything. Different ways of gathering data are needed. For example web analytics cannot tell you who your vistor is and what their ecperience was. Best way to obtain this is through a survey. As well, it cannot measure the impact of change on a site. This can be done with A/B testing. Also, what were customers thinking when they visited your site? This can be tested with Usability testing. Emails and surveys can also measure the potential customers that are not coming to your site. Lastly, what are emerging trends in our target market. This data can be found with with secondary research. All these methods should be used with your web analytics.

more...
No comment yet.
Scooped by Jennifer Delorme
Scoop.it!

Pinterest Launches Web Analytics to Help You Pin Down Traffic

Pinterest Launches Web Analytics to Help You Pin Down Traffic | Internet Marketing - 2680 | Scoop.it
With its new dashboard, the photo-sharing platform allows business owners to better understand what's working with their audience. (Does your business pin?
Jennifer Delorme's insight:

Pinterest is the 3rd largest social media website. Last week they implimented a new analytics program to their site to monitor use. Before no company could see if Pinterest was helping their business much. Now when get your company verified with Pinterest,  it will monitor how many people re-pinned, clicked and went to your site by seeing. Now companies can tell what is and isnt working for them on Pinterest! The analyics are able to download, print, and use offline. 69/100 top brands are on Pinterest now, making Pinterest a 2.5 Billion dollar company. Pinterest shoppers spend on average $169 per a session in Pinterest. 

more...
No comment yet.
Rescooped by Jennifer Delorme from Visit my amazing and interesting compilation of useful webpages now
Scoop.it!

Affiliate Marketing And Advertising E mail Solutions

Affiliate Marketing And Advertising E mail Solutions | Internet Marketing - 2680 | Scoop.it

Via milma ravelo
Jennifer Delorme's insight:

Email marketing is much more complicated as one would think. In order to find what works best for you, you will have to try many different things.Trial and Error. Make sure you are using list building plug ins and tools.Keep you expectations clear, and your customer knows what to expect from you as well. This will build trust. Avoid dollar signs when you name your email because this can flag it as spam. Making sure your email doesnt resemble spam will help you avoid being not noticed. If an email keeps getting bounced back, delete it, it is probably a fake email, dont waste your time. Make a list of what tips are useful.

more...
milma ravelo's curator insight, March 18, 2013 7:07 PM
Affiliate marketing and advertising e mail tools will help you to definitely build your affiliate marketing small business. Email is one thing which you will often use as your direct kind of communication.
Rescooped by Jennifer Delorme from Great Collection Of Webpages That I've Found On The Internet
Scoop.it!

What Is Affiliate Marketing?

What Is Affiliate Marketing? | Internet Marketing - 2680 | Scoop.it

What is affiliate marketing?” there are competing ways of explaining it. The simplest way to explain it is by defining it as a method of making money on the Internet that is characterized by rewards given in exchange for assisting a business with the promotion of their service, site or product.


Via brezil clay
Jennifer Delorme's insight:

This article is explaining that affiliate marketing is done in many way, but most commonly done by promoting a product on your site, where you earn a comission for people pruchasing it (or signing up). It explains the myth that affiliate marketing is simply not just "easy money", most people attempt it, and fail. You need to know how to execute affiliate marketing properly. The main tips it says is to ensure a high flow of site traffic, discovering useful products, locating high-quality products, establishing solid reader trust, possessing a readership that is in a purchasing mood, and having the talent to write effective sales copy.

more...
No comment yet.
Scooped by Jennifer Delorme
Scoop.it!

How To Write Web Content That Gets Read: 7 Tips For B2B Marketers - Business 2 Community

How To Write Web Content That Gets Read: 7 Tips For B2B Marketers - Business 2 Community | Internet Marketing - 2680 | Scoop.it
Business 2 Community
How To Write Web Content That Gets Read: 7 Tips For B2B Marketers
Business 2 Community
Its excellent post lays out a prescription for writing content that's designed for the web.
Jennifer Delorme's insight:

Having white space on your website isnt a bad thing. People have a tendency to jam as much in  as they caan, but that wont help you out because people will not read what you do have. Use sub-headlines to better organize your website making it easier to navigate. Use deep captions because they will be seen as an extension  to you title on searches. Show relevant links on your site, this makes people think youve done your research.Bullet lists are effective, as well as numbering for a list. Bold concepts also are eye grabing and pull attention into your topic.

more...
No comment yet.
Rescooped by Jennifer Delorme from Community Management Around the Web
Scoop.it!

Usability Lessons from Website Eye Tracking Studies

Usability Lessons from Website Eye Tracking Studies | Internet Marketing - 2680 | Scoop.it
Reputable experts and brands have been conducting website eye tracking research for decades.

Via Eric Suesz
Jennifer Delorme's insight:

In tracking eyes, it proves certain thing really matter. Again the F pattern applies in where people look. The top left if the highest point people notice and lessoning on the way down. Visuals definitly matter. People notice them and eyes are drawn to them. However ads dont work, people ignore them. As well as trying to be very different to stand out may back-fire. You may not get the attention you desire because people like expected.

more...
No comment yet.
Rescooped by Jennifer Delorme from Google Plus Local and Mobile Websites for Small Businesses
Scoop.it!

Mobile Website Design Tips for Improving Usability | Slik Web

Mobile Website Design Tips for Improving Usability | Slik Web | Internet Marketing - 2680 | Scoop.it
Mobile Website Design Tips for Improving Usability. Leave a reply. Developing an visible cellular website is no big deal for developers who can develop and provide eye-catching looking sites by the number of.

Via TheCurator
Jennifer Delorme's insight:

Mobile Website Usability is very different from noral site and needs to be tailored different to suit customer needs. When forming a site you need a mobile sit option that can be tailored to you specific customer in looks and ease of use. It should be more simplified, available for many different devices and an appropriate color scheme to keep it from being an eye sore.

more...
No comment yet.
Scooped by Jennifer Delorme
Scoop.it!

Health Care Providers Use Different Strategies on Social Media Sites

Health Care Providers Use Different Strategies on Social Media Sites | Internet Marketing - 2680 | Scoop.it
Some health care providers use personal accounts on social media websites like Facebook, Twitter and LinkedIn to engage with patients. However, other doctors say such communication could jeopardize patient privacy and blur professional boundaries.
Jennifer Delorme's insight:

This article is fascinating because it discuses how Social media could be considered a positive to some, but also result in a negative in certain situations. Physicians are in some circumatances interacting with patients on social sites like Facebook and Twitter. Some Physicians find it wrong and only use other channels given to them to interact. However, some physicians dont mind interacting on these social media sites and giving advice to people and letting their personal views be known. There are many investigations in these circumstances for infringement of patient confidentiality.

more...
No comment yet.
Scooped by Jennifer Delorme
Scoop.it!

New Yorker Times Launches New Social Media News Website

New Yorker Times Launches New Social Media News Website | Internet Marketing - 2680 | Scoop.it
The Huffington Post was sold for around $315,000,000.00.  Our Aim: is to create something much more dynamic: The Ultimate News Paper.   Ok my friend, and, hopefully NEW colleague I’ll give yo...
Jennifer Delorme's insight:

The New Yorker Times came up with a way to use social media by getting the people involved in their publishment. They are enticing artists of all kinds to joing their membership of the New York Times and possibly earn minimal income and have their things published in a new section in their website as well as many features to help with getting their work seen and help with them. Their method is good because it uses the people to get involved in their social media.

more...
No comment yet.
Scooped by Jennifer Delorme
Scoop.it!

Oreo the big social media winner during Super Bowl

Oreo the big social media winner during Super Bowl | Internet Marketing - 2680 | Scoop.it
The Super Bowl drove more than 24 million tweets about the game and halftime show, but the night's biggest social networking winners were the companies quick-witted enough to take advantage of the blackout that stopped play.
Jennifer Delorme's insight:

This article is a good example of how powerful Social Media is. In the Superbowl it had more tweets by the end of the second half, than it did the year before in total. After halftime with the power outage, social media come into play more than anything. 4 minutes into it the tweets began giving play updates. Companies cleverly used this blackout to tweet clever things bout the outage and the people ate it up. Among them were Oreo, Walgreens, Tide, as well as tv shows (among many others). The people used tweeting to stay involved in the Superbowl and the companies that used this quick tactic found massive followings doing so. GENIUS !

more...
No comment yet.