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The New Market for Social Media Consultants

The New Market for Social Media Consultants | E-marketeur | Scoop.it
The new, hot market for social media consultants may be helping organizations use social media internally.
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L'e-marketing dans tous ses états
Curated by Lilian White
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Les 6 stratégies des médias sociaux du e-commerce !

Les 6 stratégies des médias sociaux du e-commerce ! | E-marketeur | Scoop.it
Désormais les médias sociaux du e-commerce sont des plates-formes d'échange pour développer votre audience, présenter votre activité et services, participer aux discutions, partager des articles et bien d'autres activités de médias sociaux.
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Réseaux sociaux : faut-il recruter ou externaliser ?

Réseaux sociaux : faut-il recruter ou externaliser ? | E-marketeur | Scoop.it
Si vous souhaitez davantage investir les médias sociaux, vous vous êtes sans doute posé la question suivante : dois-je recruter une personne dédiée à cette mission, ou bien déléguer à un prestataire extérieur ?

Via Meleo Patrick
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Meleo Patrick's curator insight, June 10, 4:42 AM

Réseaux sociaux : faut-il recruter ou externaliser ?

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56 Ideas For Blog Posts for Your Business Blog

56 Ideas For Blog Posts for Your Business Blog | E-marketeur | Scoop.it
Yesterday I was speaking with a small business owner about their blog which had become inactive. They'd hit a block with ideas for content and asked for advice.I went home and started to brainstorm.
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Les bons plans pour faire parler de votre entreprise - Les Échos

Les bons plans pour faire parler de votre entreprise - Les Échos | E-marketeur | Scoop.it
Les Échos
Les bons plans pour faire parler de votre entreprise
Les Échos
Inutile donc de vous épuiser.
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The 10 Must-Read Blogs for Conversion Optimizers and Content Marketers

The 10 Must-Read Blogs for Conversion Optimizers and Content Marketers | E-marketeur | Scoop.it
If you want to know what’s new in the world of marketing this 10 blogs will be really useful to keep you updated and to complete your reader.
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Abimes Concept's comment, June 6, 2013 10:17 AM
Thank's
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How the World Consumes Social Media

How the World Consumes Social Media | E-marketeur | Scoop.it
Social media is trending globally. Check out this infographic to learn about how quickly social media has become prominent around the world.
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Abimes Concept's comment, May 30, 2013 9:08 AM
Thank's ! very interesting and nice graphic !
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Des posters vintage et gratuits à télécharger en haute définition

Des posters vintage et gratuits à télécharger en haute définition | E-marketeur | Scoop.it
Dans un monde où tout évolue vite, où chacun souhaite acquérir le dernier smartphone à la mode, on a parfois besoin de faire une pause et redécouvrir le passé.
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Étude : les comportements numériques des Français

Étude : les comportements numériques des Français | E-marketeur | Scoop.it
Le cabinet d’audit et de conseil Deloitte vient de publier une étude particulièrement intéressante sur les comportements des Français sur Internet et les réseaux sociaux.
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The Mindset that Makes Online Marketing Work

The Mindset that Makes Online Marketing Work | E-marketeur | Scoop.it

The struggle many face with online marketing is a misguided impulse to put various tactics into separate boxes instead of seeing each as an aspect of one overarching strategic process.

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Global Smartphone Shipments to Surpass Basic and Feature Phones in 2013

Global Smartphone Shipments to Surpass Basic and Feature Phones in 2013 | E-marketeur | Scoop.it

Global smartphone shipments will surpass shipments of basic and feature phones for the first time in 2013.

Lilian White's insight:

É interessante observar que, enquanto a pesquisa global de DisplaySearch anuncia o triunfo dos smartphones, a pesquisa do Instituto Nielsen aponta os feature phones como os campeões nos países emergentes. Ver meu Scoop: http://sco.lt/5n2TuT

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L’importance de l’identité numérique dans le recrutement des métiers du web

L’importance de l’identité numérique dans le recrutement des métiers du web | E-marketeur | Scoop.it
L’identité numérique est un marronnier quand on aborde l’employabilité. La place importante prise par le web dans nos vies rend nos présences en ligne indissociables de notre savoir-faire et de notre savoir-être.
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Comment gérer votre page Google Plus professionnelle ?

Comment gérer votre page Google Plus professionnelle ? | E-marketeur | Scoop.it
Les pages professionnelles sont apparues sur Google Plus depuis un peu plus d'un an. Cependant, les marques Françaises commencent tout juste à s'y intéresser, et la plupart ne savent pas trop com
Lilian White's insight:

Très bon article. Lire absolumment les derniers paragraphes qui contient des remarques importantes sur les différences entre Google Plus et Facebook.

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Com menos funções, os feature phones são as vedetes nos países emergentes

Com menos funções, os feature phones são as vedetes nos países emergentes | E-marketeur | Scoop.it
Apesar dos smartphones ficarem com 36% desse mercado, os feature phones lideram com 44% do segmento. No entanto, esse comportamento já dá sinais de que passa p,
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Lilian White's comment, May 27, 2013 4:06 AM
Wikipedia: "A feature phone is a mobile phone which is priced at the mid-range in a wireless provider's hardware lineup. It is intended for customers who want a moderately priced and multipurpose phone without the expense of a high-end smartphone. A feature phone has additional functions over and above a basic mobile phone or "dumb phone" which is only capable of voice calling and text messaging. However a feature phone may or may not be considered a smartphone, due to a lack of more advanced attributes. Due to the progression in capabilities, current mid-range devices in a carrier's lineup today may be more advanced than previous high-end devices just a few years ago."
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Augmenter le nombre de followers sur Twitter scientifiquement

Augmenter le nombre de followers sur Twitter scientifiquement | E-marketeur | Scoop.it
Augmenter le nombre de followers sur Twitter, c'est aussi important que la qualité de ses tweets. Comment y arriver sur base scientifique ?
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Trouver le bon timing pour publier sur les réseaux sociaux | Blueboat : E-réputation

Trouver le bon timing pour publier sur les réseaux sociaux | Blueboat : E-réputation | E-marketeur | Scoop.it
Avoir un bon timing sur les réseaux sociaux vous assure un maximum de chances de générer des interactions.
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25 List Posts No Self-Respecting Social Marketer Should Ignore

25 List Posts No Self-Respecting Social Marketer Should Ignore | E-marketeur | Scoop.it
List posts are the stalwart of social marketing. A great list post will always draw a crowd. We social marketers can learn a lot from list posts, too.
Lilian White's insight:

social media, emarketing, création de contenu, gestion de contenu

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5 plugins gamifiés pour le e-commerce

5 plugins gamifiés pour le e-commerce | E-marketeur | Scoop.it
Il existe des plugins permettant d’utiliser les techniques de gamification sur son site e-commerce pour obtenir une meilleure visibilité, augmenter sa conversion et faire décoller les ventes. Voic
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Social Media Wars Told in 'Game of Thrones' Style - infographic

Social Media Wars Told in 'Game of Thrones' Style - infographic | E-marketeur | Scoop.it
Social networks often put up their defenses against opposing social platforms. The social media wars are detailed in this Game of Thrones-themed infographic.
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7 Examples Of Legal Facebook Cover Photos

7 Examples Of Legal Facebook Cover Photos | E-marketeur | Scoop.it
Two weeks ago, we wrote a post that was an internal case study of sorts, examining six ways to leverage a Facebook cover photo.
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Video email marketing

Video email marketing | E-marketeur | Scoop.it
The Truth about Video Email Marketing Look in your email inbox, and on any given day you’re likely to find several emails that feature videos. They can ra. Marketing topic(s):Email creative and copywriting.
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Investissements publicitaires : le média courrier résiste à la crise

Investissements publicitaires : le média courrier résiste à la crise | E-marketeur | Scoop.it
La baisse des dépenses publicitaires se limite à 1,9% en 2012. Le portefeuille d'annonceurs augmente de 15,7%, selon l'estimation des investissements publicitaires sur le média courrier de Kantar Media et France Pub.
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If Landing Pages Were People - 3 Nasty Habits That Drive Prospects Away

If Landing Pages Were People - 3 Nasty Habits That Drive Prospects Away | E-marketeur | Scoop.it
Here are three very bad habits common to landing pages (*cough*marketers*cough*), which tend to depress conversion rates.
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5 Tips to Design the Best YouTube Channel Page

5 Tips to Design the Best YouTube Channel Page | E-marketeur | Scoop.it
There's a science to setting up the perfect YouTube channel page. Get the lowdown on crucial elements.
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Rock Social Media in 30 Minutes a Day - infographic

Rock Social Media in 30 Minutes a Day - infographic | E-marketeur | Scoop.it

It’s no surprise that social media takes up a larger part of a marketer’s day than it did even a year ago. The addition of social networks your company needs to have a presence on and keep updated is growing out of control, leaving many marketers drowning in the increased time and investment required.

Lilian White's insight:

Of course we can always improve our timing, sharp our technics and better schedule social media accounts. But 30 min a day sounds pretty over optmist for me.

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SEO : comment configurer le ciblage géographique pour Google

SEO : comment configurer le ciblage géographique pour Google | E-marketeur | Scoop.it
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