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E-marketeur dans tous ses états
transmédia, cross media , medias intéractifs,Web 2.0
Curated by Sabine Laurent
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Rescooped by Sabine Laurent from Transmedia: Storytelling for the Digital Age
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Make More, Talk Less, Tell Better Stories: All In a Day's Work at StoriesLab [#Transmedia]

Make More, Talk Less, Tell Better Stories: All In a Day's Work at StoriesLab [#Transmedia] | E-marketeur dans tous ses états | Scoop.it

James Carter:  "Go where your audience is and fashion a story you believe will engage them."


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Peter (PJ) Fulcher-Meredith's curator insight, May 15, 2013 6:40 PM

If the story is simple and authentic it will be received, remembered and acted upon. Get the inside right before you worry about the medium outside.  Remember, "the shortest distance between two people is a story" - the right one

Yael BOUBLIL's curator insight, May 16, 2013 3:33 AM

Où trouver des lecteurs ? Une vraie question de littéraire finalement !

Mervi Rauhala's curator insight, May 20, 2013 3:12 AM

Nice transmedia examples.

Rescooped by Sabine Laurent from Eclectic Technology
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Budding Writers Benefit from Sharing Their Work Online

Budding Writers Benefit from Sharing Their Work Online | E-marketeur dans tous ses états | Scoop.it

The Web site Figment—founded by Lewis and New Yorker staff writer Dana Goodyear in 2010—gives young writers a forum to freely publish their work. The site now boasts more than 220,000 registered users and has stocked a library of more than 350,000 individual pieces, ranging from reflective poetry to multi-chapter novellas.

“Our mission is to not take amateur writers and make them pros,” he said. “We don’t want to set up a hierarchy. We just want these young writers to see how empowering it is to be able to share your ideas.”


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Rescooped by Sabine Laurent from Transmedia: Storytelling for the Digital Age
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4 Lessons In Creativity From John Cleese

4 Lessons In Creativity From John Cleese | E-marketeur dans tous ses états | Scoop.it

Rae Ann Fera: "The legendary writer and actor has also become a well-known student of and speaker on creativity and how to cultivate it. He recently enlightened a group of ad types about the best ways to put yourself in a creative state of mind" ...


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