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Rescooped by Elke Lackner from Digital Storytelling in Higher Education
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What's the Role of Transmedia Storytelling in Marketing?

What's the Role of Transmedia Storytelling in Marketing? | E-Learning Methodology | Scoop.it

Elaine Fogel:  "Storytelling has taken on a different form in our digital world: transmedia storytelling. But what it is exactly? Find out more about it in my interview with a transmedia storytelling expert" ....


Via The Digital Rocking Chair, ғelιх c ѕeyғarтн
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Rescooped by Elke Lackner from visualizing social media
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35 Social Media Infographics

35 Social Media Infographics | E-Learning Methodology | Scoop.it

Whether you own a large online business or a small booming startup, we’re sure you are actively using social media to give your brand the right dose of exposure and get the message across to your targeted audience.

This is a great list of useful cheatsheets for people who want to benefit more from social media marketing.

 

These 35 cheatsheets cover tips for Facebook, Twitter, Google+ and Pinterest, so you can better understand how to market via social media and how to design pages and content for optimum exposure.


Via Lauren Moss
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Mark Palmer's curator insight, July 18, 2013 8:47 AM

A really good collection of social media infographics.

Kika Lensvelt's curator insight, July 19, 2013 7:35 AM

cheatsheets Facebook,  Twitter, Google+ & Pinterest

Stephen Dale's curator insight, July 20, 2013 8:20 AM

Heavily biased towards brands and marketing, but some useful data nevertheless. Personally, I'd like to see more examples of how social media is being used for personal development, collaboration and knowledge sharing.

Rescooped by Elke Lackner from Curation, Social Business and Beyond
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Most Coveted Digital Marketing Skills for 2014

Most Coveted Digital Marketing Skills for 2014 | E-Learning Methodology | Scoop.it
These are the digital marketing skills advertising and Fortune 500 marketing executives value and need the most for 2014.

Via janlgordon
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Siri Anderson's curator insight, February 1, 2014 9:16 AM

Interesting to consider as well from various roles/ fields -- what are the missing skills in social media amongst teachers, nurses, social workers, parents, students, police officers etc.

Frederic Hohl's curator insight, February 2, 2014 5:55 PM

What talents in digital marketing companies will look for in 2014

Thiago Gomes de Lima's curator insight, February 15, 2014 6:49 AM
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Rescooped by Elke Lackner from visualizing social media
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Why Is Facebook Blue? The Science Behind Colors In Marketing

Why Is Facebook Blue? The Science Behind Colors In Marketing | E-Learning Methodology | Scoop.it

There are some amazing examples of how colors actually affect our purchasing decisions. After all, sight is the strongest developed sense in most human beings. It’s only natural that 90% of an assessment for trying out a product is made by color alone.

 

So how do colors really affect us, and what is the science of colors in marketing, really? As we strive to make improvements to online products, studying this phenomenon is key. Find some of the latest, most interesting research on the subject at the article link...


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Ellen Diane's comment, May 29, 2013 8:48 AM
I don't know Ken- Colour is very powerful- you should research it;)
Ellen Diane's comment, May 29, 2013 8:48 AM
I don't know Ken- Colour is very powerful- you should research it;)
sistema italia srl's curator insight, May 29, 2013 10:41 AM

La Strategia di Marketing guarda anche al Colore. Qual'è quello che si abbina meglio al vostro business? scegliamolo insieme :-)