E-Learning-Inclusivo (Mashup)
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E-Learning-Inclusivo (Mashup)
Aprendizaje con TIC basado en los aprendices.
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Want Engagement? Quit Advertising To Employees; Do Storytelling Instead

Want Engagement? Quit Advertising To Employees; Do Storytelling Instead | E-Learning-Inclusivo (Mashup) | Scoop.it
Selling to employees results in employees feeling like they’re being sold, which over time can foster disengagement, distrust and detachment.
Kim Zinke (aka Gimli Goose)'s curator insight, November 27, 2014 2:07 AM

Organizations need to stop pushing information onto employees, instead they should be pulling them into the ideas.0


"This approach requires more faith, trust and relinquishment of control, but it results in internal communications infused with greater humanity, which in turn generates greater understanding, conviction and a profound sense of belonging among employees."

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Make Storytelling Part of Your Company DNA: 6 Best Ways

Make Storytelling Part of Your Company DNA: 6 Best Ways | E-Learning-Inclusivo (Mashup) | Scoop.it
Everyone loves a good story. Everyone. Which is why storytelling should be at the heart of your nonprofit’s strategic communications. I know ‘storytelling’ is a meme du jour. But that’s no reason to ignore it. Just because everyone else is doing it doesn’t mean you shouldn’t! There’s a reason these phrases become buzzworthy. In this [...]
Stephen Dale's curator insight, September 5, 2014 11:19 AM

I liked these two points:

 

1. Look for emotionally compelling stories that relate to content that is relevant to your audiences.

2. Look for stories that show folks how they can prevent an unhappy ending.


Perhaps especially point 2!

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Chief Storyteller shares his best biz tips

Chief Storyteller shares his best biz tips | E-Learning-Inclusivo (Mashup) | Scoop.it

This is an interview I did with Richard Sheridan, the founder and Chief Storyteller of Menlo Innovations in Ann Arbor, Michigan. In this brief video, he shares some of the great things they’ve done to make Menlo a very happy workplace.

Among other things Rich talks about:

How leaders can pump fear out of the roomNever working more than 40 hours a weekEliminating meetingsEliminating internal emailCreating a physical space that’s conducive to happiness at work

Joseph McCaleb's curator insight, January 7, 2014 8:47 AM

Richard Sheridan, the founder and Chief Storyteller of Menlo Innovations in Ann Arbor, Michigan. In this brief video, he shares some of the great things they’ve done to make Menlo a very happy workplace. - See more at: http://positivesharing.com/2014/01/a-chief-storyteller-shares-his-best-happiness-tips/#sthash.65Hkq2Y8.dpuf

Cathryn Wellner's curator insight, January 8, 2014 1:58 PM

I agree, Gregg - eliminating meetings puts him high on my list!

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Storytelling Implications: Appealing To Values, Not Attitudes

Storytelling Implications: Appealing To Values, Not Attitudes | E-Learning-Inclusivo (Mashup) | Scoop.it
In any industry, some of the most successful new business ideas are the most radical. But these are also the most likely to fail, fast. Having a proposition that goes against the prevailing view can be game-changing; if you can get people to agree with you. And there’s the hard [...]
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No Value Creation Without Culture - Corporate Culture Is The Glue

No Value Creation Without Culture - Corporate Culture Is The Glue | E-Learning-Inclusivo (Mashup) | Scoop.it

Corporate culture is an incredibly powerful factor in a company’s long-term success. No matter how good your strategy is, when it comes down to it, people always make the difference. Not paying attention to culture undermines performance.


The most important thing about culture is that it’s the only sustainable point of difference for any organisation. Anyone can copy your strategy, but nobody can copy your culture. So don’t leave it untended!

Anne Landreat's curator insight, March 17, 2014 7:39 AM

"Anyone can copy your strategy, but nobody can copy your culture."

So true and so undervalued !