E-Learning-Inclusivo (Mashup)
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E-Learning-Inclusivo (Mashup)
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Rescooped by juandoming from consumer psychology
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Students: How to engage with one of the most challenging audiences in advertising | WARC

Students: How to engage with one of the most challenging audiences in advertising | WARC | E-Learning-Inclusivo (Mashup) | Scoop.it

Students don’t tend to like brands, but brands need to talk to them, but they are a complex group, described by just one term over a period of intense transition. We Are Social strategist Casper Vahlgren writes about the lessons that arose from the agency’s award-winning work with students . ."

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Via Leona Ungerer
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Rescooped by juandoming from Creative teaching and learning
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Training millennials in the workplace? Teach them the same way you reach them

Training millennials in the workplace? Teach them the same way you reach them | E-Learning-Inclusivo (Mashup) | Scoop.it

"Understanding changes and preferences in how your audience consumes information is the foundation of good advertising ..."


Via Leona Ungerer
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Rescooped by juandoming from consumer psychology
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Seven memorable moments in the dubious history of product placement

Seven memorable moments in the dubious history of product placement | E-Learning-Inclusivo (Mashup) | Scoop.it

"Remember when you had to wait until the commercial break to be bombarded with brand marketing? Probably not, since product placement has been a Hollywood addiction since the 1980s ..."



Via Jeff Domansky, Leona Ungerer
Hamish Parker's curator insight, August 17, 2014 1:47 AM

Product placement allowing us to incorporate brands into movies and TV shows

Sophie Portet's curator insight, August 17, 2014 8:08 PM

How effective is product placement? Do we subconsciously adhere to these products/ brands messages in the things we watch? 

Janardin Bhana's curator insight, August 18, 2014 5:56 AM

Awesome ways of product placement which gets a lot of attention. However the product needs to suit the situation or person who's using the product for greater success. 

Rescooped by juandoming from Surviving Social Chaos
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7 Steps You Need to Take Before Paying for Social Media Ads

7 Steps You Need to Take Before Paying for Social Media Ads | E-Learning-Inclusivo (Mashup) | Scoop.it
It doesn't matter what your motivation for investing in paid social ads might be, what is important is ensuring you get the best possible return on your investment.

Via donhornsby
donhornsby's curator insight, May 12, 2016 10:18 AM
Paid social media advertising is effective and great value for money, but like with most things in life, it pays to be prepared. If you want to maximize the ROI of your paid ads (and why wouldn’t you?) completing the above seven steps will serve you well.
The Surface's curator insight, May 14, 2016 3:26 PM

People often like to spend money on advertisement to expand their business. This can help you realize the effect and cause of paying of ads.

Rescooped by juandoming from The MarTech Digest
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The New Advertising Landscape [Infographic]

The New Advertising Landscape [Infographic] | E-Learning-Inclusivo (Mashup) | Scoop.it
The New Advertising Landscape [Infographic]

Via VoxTrack.ai
Marco Favero's curator insight, November 24, 2014 5:54 AM

aggiungi la tua intuizione ...

James Muskett's curator insight, December 10, 2014 12:03 AM

Some enlightening statistics around ROI on mobile advertising.

Rescooped by juandoming from Public Relations & Social Marketing Insight
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Apple plans 1,000 in-house ad/marketing employees, more competition

Apple plans 1,000 in-house ad/marketing employees, more competition | E-Learning-Inclusivo (Mashup) | Scoop.it

Ad Age has a new comprehensive report on Apple’s shifting strategies in advertising and marketing, claiming the company is “madly building an internal agency that it’s telling recruits will eventually number 1,000.” The article starts with an anecdote...


Via Jeff Domansky
Jeff Domansky's curator insight, June 18, 2014 10:42 AM
Top creatives are reacting with care and skepticism when being pitched for top jobs with the new Apple in-house agency. Seems like a big opportunity coupled with even bigger risk.