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How optimization of a website creates better opportunity to be found by search engines
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5 New Realities of SEO

5 New Realities of SEO | e-commerce social media | Scoop.it
To improve accuracy Google and Bing are attempting to understand what was actually meant by a search and refining results based on semantics.
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Is guidance stifling social media

Is guidance stifling social media | e-commerce social media | Scoop.it
Recent FDA draft guidance was meant to help companies create FDAcompliant tweets and handle thirdparty misinformation on the web. What other obstacles lie in the path of effective social media use

Via Richard Meyer
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Avoid the 4 Common Mistakes on Social Media

Avoid the 4 Common Mistakes on Social Media | e-commerce social media | Scoop.it
Managing your entire digital marketing strategy is not easy. With an ever growing number of software options and services, it becomes very difficult to stay foc
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The Lines Are Drawn In Apple Pay/CurrentC Battle | PYMNTS.com

The Lines Are Drawn In Apple Pay/CurrentC Battle | PYMNTS.com | e-commerce social media | Scoop.it
It started with the Rite Aide and then spread to CVS, now, according to NYT reporting the battle for the merchants between Apple and MCX is heating up as more
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Neiman Marcus Mobile Innovation | PYMNTS.com

Neiman Marcus Mobile Innovation | PYMNTS.com | e-commerce social media | Scoop.it
High-end fashion retailer Neiman Marcus is rolling out a new feature in its mobile app that won't just let customers search for products they like, but lets
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October 2014 Roundup – The Best of SEO and Internet Marketing - Temi.co.uk

October 2014 Roundup – The Best of SEO and Internet Marketing - Temi.co.uk | e-commerce social media | Scoop.it
We continue the series of the posts that we consider to be the best ones in SEO, SEM, Content Marketing, Blogging, PPC and marketing niche.
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3 Cool Ways to Use Instagram's #SelfieLapse on Hyperlapse to Create a Great Buzz

3 Cool Ways to Use Instagram's #SelfieLapse on Hyperlapse to Create a Great Buzz | e-commerce social media | Scoop.it
Instagram’s popularity is quite an undeniable fact. The app is a favorite among anonymous individuals as well as celebrities and even some companies and well-known brands, who are to be closer to other smartphone users and share events as they happen, from a baby’s first picture to a new exciting product launch. The app is …
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Rescooped by Kenneth Carnesi from Public Relations & Social Media Insight
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59 Free Twitter Tools and Apps That Do Pretty Much Everything

59 Free Twitter Tools and Apps That Do Pretty Much Everything | e-commerce social media | Scoop.it

Twitter is a fascinating adventure of relationships, entertainment, education, and fun. Now imagine layering on a few dozen powerups.That’s how it feels sometimes when you find just the right Twitter tool. And there’s a tool for practically every desire or whim.Tools for productivity, for efficiency, for research, and so much more. With such a generous API, Twitter tools have become legion—and we social sharers are better off for it.


At Buffer, we tend to come across a fair share of social media tools. We’ve collected a great bunch to share with you! Here are all the tools we’ve found helpful and many more that we’re excited to try. If there’s a free Twitter tool out there, you’re likely to find a mention here in our list. ...


Via Jeff Domansky
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Patricia Robinson's curator insight, October 25, 11:20 PM

Really great list, well worth reading.

Benjamin Labarthe-Piol's curator insight, October 27, 1:52 PM

Useful

Maria Persson's curator insight, October 30, 9:00 PM

Having SM apps is all well and good but how we behave in our SM circles is what concerns me as a pedagogue! This blog provides not only the affordances of the 'Twitter' apps but their potential for teaching and learning which can be explored from this site.  I would still ask more questions before use with students - but that's me! 

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14 Amazingly Free Stock Photo Websites

14 Amazingly Free Stock Photo Websites | e-commerce social media | Scoop.it

If you've ever tried searching for free stock photos on the Internet, you probably know what a ridiculous hassle it can be.

As a general rule, free stock photos are extremely difficult to find. A huge portion of the stock photo market is owned by professional companies like Shutterstock and 123RF, who charge $20 or more for a single photo. Even when you can find free stock photos, most are low resolution, watermarked, blurry and, at best, uninspired.

Lucky for you, there are a few ways to access high-quality stock photos without any hassle or significant cost.

Here's a lovingly curated list of the world's best free stock photo websites for designers, business owners and anyone else...


Via Jeff Domansky
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Jeff Domansky's curator insight, October 23, 11:04 PM

Casey Ark highlights 14 free stock photo sources. Highly recommended for bloggers, marketers and content marketing pros 10/10


Thanks to Doug Hall for sharing this article.

wow-a2z's curator insight, October 24, 2:06 PM

So useful for bloggers

Austin Musgrove's curator insight, October 27, 4:59 PM

Images are important to use throughout a websites content but finding great photos can eat-up a lot of time.  Images help attract reader attention by breaking up text and providing visualization.  Adding images will improve also your SEO if a targeted keyword is included into the alt text.  I found the fourteen websites listed above to be extremely useful resources, which I will definitely be of use in the near future! 

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18 Phrases Professionals Use to Get People to Trust Them

18 Phrases Professionals Use to Get People to Trust Them | e-commerce social media | Scoop.it

Let’s begin with a caveat: You can’t fake trust.“Words not backed by action are meaningless,” says Darlene Price, president of Well Said, Inc. and author of “Well Said! Presentations and Conversations That Get Results.”


“You can use the right words and phrases to sound ‘trusting,’ but language is no replacement for being a trustworthy person. In the words of Ralph Waldo Emerson, ‘Who you are speaks so loudly I cannot hear what you’re saying.’"


Price says the word “trust” comes the Old Norse word treysta, meaning “to rely on or have confidence in.”


“The basis for a healthy, productive relationship is trust,” she explains. “As a professional, it’s critical to earn the trust of those with whom you work.”...


“When people trust you, they’re much more likely to believe in you, bond with you, and buy from you.”


Here are 18 phrases professionals use to get others to trust them....


Via Jeff Domansky
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Jeff Domansky's curator insight, October 24, 4:08 AM

Whether you are in marketing, speaking or leadership here are 18 phrases that can help you inspire trust.

Anjuli Patel's curator insight, November 5, 11:33 AM

Good words/phrases to use in everyday conversation and presentations, really brings the audience in - trust is extremely important in business and you can be either a hit or miss based on how to word things (something to be cautious of...).

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“Why ‘Influencers’ On Social Media Offer You Precisely Zilch” | SocialBro

“Why ‘Influencers’ On Social Media Offer You Precisely Zilch” | SocialBro | e-commerce social media | Scoop.it

"I mean, influencers are a nice idea. But actually, they’re not needed. They’re no better than a couple of normal people endorsing your brand and will have no long-term impact. They’re overrated and make no difference to your business as people trust them no more than anyone else on the internet…”


Imagine if someone said this to you, straight-faced. We’ve seen it happen and it’s stuck with us. Not only do we respectfully disagree, but we’d like to take this chance to refute the above notion and actually point out the benefits of getting ‘influencers’ on your side.


Increasing customer advocacy is now a top priority for 67% of CMOs, and with 74% of customers relying on social media to guide their purchasing decisions you can begin to see why it’s such a high priority.


Here’s 8 reasons why getting widely trusted people from your field to sing your praises can only be a good thing for your business....


Via Jeff Domansky
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Jeff Domansky's curator insight, October 24, 4:18 AM

Despite Andy Vale's linkbait headline, he serves up eight reasons why social influencers make a difference to your business.

Marco Favero's curator insight, October 24, 5:58 PM

aggiungi la tua intuizione ...

Rescooped by Kenneth Carnesi from Public Relations & Social Media Insight
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The End Of Apps As We Know Them - Inside Intercom

The End Of Apps As We Know Them - Inside Intercom | e-commerce social media | Scoop.it

The experience of our primary mobile screen being a bank of app icons that lead to independent destinations is dying. And that changes everything.


How we experience content via connected devices – laptops, phones, tablets, wearables – is undergoing a dramatic change. The idea of an app as an independent destination is becoming less important, and the idea of an app as a publishing tool, with related notifications that contain content and actions, is becoming more important. This will change what we design, and change our product strategy


.NO MORE SCREENS FULL OF APP ICONS


This is such a paradigm shift it requires plenty of explaining. Whilst it may not transpire exactly as I’m about to describe, there is no doubt what we have today — screens of apps — is going to dramatically change. Bear with me as I run through the context....


Via Jeff Domansky
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William Burney's comment, October 24, 3:06 PM
I find myself wanting to be on the cutting edge of technology, and this post from Jeff is definitely on point. A very interesting article.
Jeff Domansky's comment, October 24, 7:21 PM
Hi all, glad you found this article interesting. It's really a fascinating look at mobile design and usability. Enjoy your weekend everyone.
Darlene Tate's comment, October 25, 2:23 AM
Thanks Jeff!
Rescooped by Kenneth Carnesi from The Content Marketing Hat
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Getting the Most Out of Twitter... Niche-Twittering

Getting the Most Out of Twitter... Niche-Twittering | e-commerce social media | Scoop.it
Niche-Twittering is a winning approach. You can drive traffic to your site, get good inbound links going, and find potential monetization opportunities.

Via Mike Allton
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Why social media sites are more than a branding medium for retailers - Economic Times

Why social media sites are more than a branding medium for retailers - Economic Times | e-commerce social media | Scoop.it
Social networking websites are fast emerging as drivers of growth for both online retailers and brick-and-mortar stores.
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Rescooped by Kenneth Carnesi from Business in a Social Media World
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What’s the Difference Between Pinterest and Instagram? And 9 More Instagram FAQs

What’s the Difference Between Pinterest and Instagram? And 9 More Instagram FAQs | e-commerce social media | Scoop.it

A very basic but interesting introductory guide to Instagram!


Read it at http://blogs.constantcontact.com/product-blogs/social-media-marketing/difference-pinterest-and-instagram


Via Cendrine Marrouat - www.socialmediaslant.com
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WendySoucie's curator insight, October 30, 8:24 PM

While these numbers might be true on the surface, I think that some early adopters in the B2B space could effectively use both of these tools for recruiting and business leads since the competition is pretty sparse.

 
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The In Store Analytics’ Playing Field Just Got Smaller | PYMNTS.com

The In Store Analytics’ Playing Field Just Got Smaller | PYMNTS.com | e-commerce social media | Scoop.it
The in-store analytics space has consolidated a bit, with Brickstream purchasing Nomi in an all-equity no-cash deal. Nomi co-founder and Chief Revenue
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Facebook Won’t Be Getting Into Payments On Its Own | PYMNTS.com

Facebook Won’t Be Getting Into Payments On Its Own | PYMNTS.com | e-commerce social media | Scoop.it
Facebook CEO Mark Zuckerberg laid out his company's three, five and 10-year-plans Tuesday (Oct. 28), and none of those plans involved Facebook launching its own
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Rescooped by Kenneth Carnesi from Social Media, SEO, Mobile, Digital Marketing
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Increase Your ROI by Exploiting the Competition

Increase Your ROI by Exploiting the Competition | e-commerce social media | Scoop.it
We’re not encouraging using dirty practices to exploit your competition. We’re arguing that you’re not using your competition to your advantage.

Via Kamal Bennani
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Marco Favero's curator insight, October 27, 6:00 PM

aggiungi la tua intuizione ...

Kia Allen's curator insight, October 28, 1:04 PM

Very interesting yet enlightening article! I find that a lot of companies steer away from mentioning competitors in advertisement because of various legal offenses they might face. Although very true, that still doesn't mean that you can't use your competitors business operations to determine where you should try to position yourself. All in all, monitoring the tactics of your competitors can tell you what you need to do to improve as a competing company, how they have adjusted t certain obstacles, and ways to gain customers depending on your response to them. These factors ultimately have the potential to increase your ROI by either adopting or staying away from tactics used by competitors. You can raise your ROI without 'throwing another company under the bus" and disclosing their company files. While remaining ethical and fair, a company can use their competitors as an example and help them determine new innovative ways to stay ahead.

Rescooped by Kenneth Carnesi from Social Media and Healthcare
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8 Essential Social Media Tools Doctors Should Be Using Right Now

8 Essential Social Media Tools Doctors Should Be Using Right Now | e-commerce social media | Scoop.it
Being active on social media can make a world of a difference for doctors and health care professionals, optimizing the opportunity for their medical practice to succeed.

Via Plus91
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SceneSoleil's curator insight, October 27, 7:53 PM

Being active on social media can make a world of a difference for doctors and health care professionals, optimizing the opportunity for their medical practice to succeed.

Niyaz Anjum's curator insight, October 29, 5:01 AM

A must read and downloads for health care professionals.

Rescooped by Kenneth Carnesi from Business in a Social Media World
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23 Creative Ideas to Build Quality Twitter Lists

23 Creative Ideas to Build Quality Twitter Lists | e-commerce social media | Scoop.it

I don't know about you, but I love Twitter lists. They make my life so much easier!


Kevan Lee has written another stellar post highlighting creative uses of lists, as well as advice and tools to leverage one of Twitter's most powerful features.


A must-read!


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Cendrine Marrouat


Via Cendrine Marrouat - www.socialmediaslant.com
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Becky Roehrs's curator insight, October 25, 9:46 AM

I'm reading it now!

Venkatesh Iyer (venkyiyer.com)'s curator insight, October 26, 12:02 AM

Good advice here. Just took steps based on some of it.

Rescooped by Kenneth Carnesi from Public Relations & Social Media Insight
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Simple Trick to Get More Email Subscribers from Guest Posts

Simple Trick to Get More Email Subscribers from Guest Posts | e-commerce social media | Scoop.it

... From start to finish, a guest post is a lot of work. If you’re like me, you spend more time writing a guest post than any other post -- it just takes longer than a typical post on my site. But that time I would invest wasn't paying off. I found that I only gained a handful of email subscribers with each post -- the whole reason I offered to guest post in the first place.


I’ve found a simple trick that makes my posts more effective and takes just a few minutes to implement. Best of all, it helped me grow my email list without a ton of additional work....


Via Jeff Domansky
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Jeff Domansky's curator insight, October 25, 10:04 AM

Smarter social marketing. Want to get more email subscribers from your guest posts? Try this one trick.

Denise Gabbard's curator insight, October 25, 9:00 PM

Make your content work harder by using this simple trick-- a total no-brainer!

Rescooped by Kenneth Carnesi from Public Relations & Social Media Insight
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Take Over Google Plus With These 8 Marketing Tools

Take Over Google Plus With These 8 Marketing Tools | e-commerce social media | Scoop.it

GooThat being said, the next question is, how do you market more efficiently on Google+? Of course there are any number of ways to use Google+ to boost your business, but you can take that to the next level by using specific Google Plus tools to your advantage.In this post we’re going to take a look at eight different tools that you can use to take over Google Plus!...


Via Jeff Domansky
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OXY GREY's curator insight, October 24, 4:56 AM

8 outils pour reprendre le contrôle sur Google+ !

Marco Favero's curator insight, October 24, 6:08 PM

aggiungi la tua intuizione ...

Benjamin Labarthe-Piol's curator insight, October 25, 4:21 AM

Google PLUS

Rescooped by Kenneth Carnesi from Business in a Social Media World
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Marty Smith: The New E-commerce Must Tell Stories - Paper.li

Marty Smith: The New E-commerce Must Tell Stories - Paper.li | e-commerce social media | Scoop.it

Do you know @Martin (Marty) Smith? If not, time to get acquainted with this remarkable curator and all-around awesome guy.


We had him on the Paper.li blog two years ago, and his article on social media marketing safety really impressed us. So, we decided to invite him over again. 


This time he shares his journey and thoughts on entrepreneurship, e-commerce, social media and how his battle against cancer has shaped his thinking.


Read the article at http://blog.paper.li/2014/10/23/marty-smith-new-e-commerce-must-tell-stories/


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Cendrine Marrouat


Via Cendrine Marrouat - www.socialmediaslant.com
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Buffer Adds Brilliant Scheduling Piece for Bloggers

Buffer Adds Brilliant Scheduling Piece for Bloggers | e-commerce social media | Scoop.it
Buffer has added a new scheduling option that allows you to select additional times to reshare posts, bringing greater visibility to your new content.

Via Mike Allton
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Mike Allton's curator insight, October 22, 5:27 PM

Buffer Adds Brilliant Scheduling Piece for Bloggers

When it comes to resharing new content, quite frankly, I often forget. I'm very deliberate once I publish a new post about following my checklist and promoting it everywhere, but it's those follow-up tweets and shares that just don't get done.

Until now.

+Buffer has added an incredible option to their Chrome Extension that allows you to select additional times and networks for reshares of your post, and each new share can be completely customized. 

The complete rundown and screenshots are below. Many thanks to +Thomas E. Hanna | BlogPhoto.tv for the heads-up!

Check it out, and then be sure to work Buffer and their Chrome Extension into your blog promotion routine.

#ContentMarketing #Blogging #SocialMedia 

Rescooped by Kenneth Carnesi from Modern Marketer
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Elevate Your Social Media Engagement in 5 Easy Steps

Elevate Your Social Media Engagement in 5 Easy Steps | e-commerce social media | Scoop.it
In order to effectively maximize your social media presence, you must captivate your target audience. Below are 5 tactics that are sure to elevate your social media engagement.

Via The Fish Firm
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hussein ali bahadi's curator insight, October 23, 3:02 AM

خمس خطوات لتعزيز ظهورك في #الاعلام_الاجتماعي وزيادة تفاعل متابعيك