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Has E-Commerce Killed Customer Loyalty? | PYMNTS.com

Has E-Commerce Killed Customer Loyalty? | PYMNTS.com | e-commerce social media | Scoop.it
For retailers, brand retention and building a loyal customer base is important, especially as online shopping has made the retail space more competitive.
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The Small Business E-Commerce Edge | PYMNTS.com

The Small Business E-Commerce Edge | PYMNTS.com | e-commerce social media | Scoop.it
Whether it be the "Netflix of Fashion," the "Amazon of China," or the "Google of Russia," startups often sit in the shadow of their mega-company counterparts
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5 Predictions for Crowdfunding and Alternative Finance in 2015

By Richard Swart, PhD CrowdFunding Beat Sr. Contributor, Partner, Research Director at CCA Group CFB Editor Note: Dr Swart’s in many ways is a ...
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Journalists, Social News, and 4 PR Takeaways: New Study

Journalists, Social News, and 4 PR Takeaways: New Study | e-commerce social media | Scoop.it

In the age of social media democratization, news distribution is no exception.  Nowadays journalists are competing head-to-head with brands and publishers for the most sharable content. The changing landscape of interconnected social news distribution and consumption also means that PR communicators need to strengthen their storytelling abilities and social angles to support their chances of media coverage in this competitive environment.A recent survey by  Edelman,  NewsWhip  and Muck Rack with an infographic sheds light on how PR folks can exploit these changes to get the most coverage possible.  Here are 4 takeaways for PR profs....


Via Jeff Domansky
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Jeff Domansky's curator insight, February 8, 4:33 AM

This study gives us a valuable perspective on PR and journalism in the age of social media. Hint: think storytelling!

rodrick rajive lal's curator insight, February 9, 2:28 AM

The story is the driving force, whether it is in the field of reporting, or marketing, or even teaching. The pressure of finding a story good enough to tell, and being able to do so in an interesting manner can make all the difference to the news report, or the boardroom presentation before the takeover, or even the class room on jurisprudence!

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25 SEO Tools You Shouldn't Blog Without

25 SEO Tools You Shouldn't Blog Without | e-commerce social media | Scoop.it
Which is why we invited Irina Weber from SERanking.com to enlighten us as to which tools are the most productive and best organized to help you succeed as a blogger.

Irina and her team have tested many tools of top productivity and blogging experts and have a good idea of what top performers in the blogging world are using to get through the day in a highly productive manner.

Here’s an awesome list of SEO tools that can simplify and supercharge your blogging efforts…

Via Jeff Domansky
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adagencysaroj's curator insight, February 7, 2:38 AM

Very useful, especially i found BuzzSumo very useful and there are many useful tools which are worth trying. Thanks for sahring

Carlos Polaino Jiménez's curator insight, February 7, 9:12 AM

Here’s an awesome list of SEO tools that can simplify and supercharge your blogging efforts

Marco Favero's curator insight, February 7, 9:46 AM

aggiungi la tua intuizione ...

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‘Netflix For Fashion’ Bags $8.8 Million In Funding | PYMNTS.com

‘Netflix For Fashion’ Bags $8.8 Million In Funding | PYMNTS.com | e-commerce social media | Scoop.it
Dubbed a "Neflix for Clothing," personalized women's clothing rental company Le Tote has reportedly raised $8.8 million in Series A funding from various venture
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Yahoo Small Business Will Join The Alibaba Spinoff | PYMNTS.com

Yahoo Small Business Will Join The Alibaba Spinoff | PYMNTS.com | e-commerce social media | Scoop.it
When Yahoo spins off a holding company for its $40 billion investment in Alibaba, it will bundle in its Yahoo Small Business unit to keep the whole thing
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Rescooped by Kenneth Carnesi from The Marketing Technology Alert
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Tips and Tricks for Using Hashtags on Social Media Sites - Marketing Action Blog - Act-On

Tips and Tricks for Using Hashtags on Social Media Sites - Marketing Action Blog - Act-On | e-commerce social media | Scoop.it
Get smart about using hashtags on social media. This guide shows you how to get started on 10 different social sites.

Via iNeoMarketing
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iNeoMarketing's curator insight, February 3, 6:49 PM

And click through for tips and tricks for using hashtags on these social media sites.

Michelle J Halpin's curator insight, February 5, 12:01 PM

Use hashtags to filter and theme customer feedback. Then be better informed as to what your customer segment needs are.

Aris Jerahian's curator insight, February 5, 7:29 PM

Learn how to use hashtags on social media

Rescooped by Kenneth Carnesi from Tech Latest
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Top 10 Hidden Features of Google Chrome

Top 10 Hidden Features of Google Chrome | e-commerce social media | Scoop.it
Here in this article we will talk about Top 10 Hidden Features of Google Chrome which most internet users are not aware of. These features are really handy and

Via Peter Azzopardi
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Peter Azzopardi's curator insight, February 3, 6:09 PM

.... these 10 hidden features in Chrome will help you to navigate the Internet, and will reduce the chance of losing your personal data.

 

Guest post: Thanks to @Go BakBak for the article

Gareth Morgan's curator insight, February 4, 5:01 PM

Some useful tips here when using Chrome.

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Irrational Shoppers: How to Help Your Shoppers Make Decisions – Commerce Sciences Blog

Irrational Shoppers: How to Help Your Shoppers Make Decisions – Commerce Sciences Blog | e-commerce social media | Scoop.it

How can you help your irrational shoppers make the right purchasing decisions?

Let’s have a look at five common biases and how you can help buyers overcome them.

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Amazon Taps Into College Networks | PYMNTS.com

Amazon Taps Into College Networks | PYMNTS.com | e-commerce social media | Scoop.it
Amazon already has a marketplace for college textbooks on its site, so its most recent move with three major universities to team up to sell more
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Rescooped by Kenneth Carnesi from Business in a Social Media World
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3 Lessons Spammers Taught Me About Marketing to Strangers

3 Lessons Spammers Taught Me About Marketing to Strangers | e-commerce social media | Scoop.it

I like case studies that deliver great lessons. This is one of them.


Like many of us, Mars Dorian receives a lot of spam pitches in his inbox. He used to condemn the practice until he realized that he was doing it himself. 


What follows is a list of three major tips:


  • Your recipients are human beings with names
  • Don't just aim for relevancy. Be patient too.
  • Follow up!


One I would add is: Have your emails proofread. 


To me, this article serves as a reminder that there are human beings at the other end of the "line". We must treat them as such. 


Read the post at http://www.businessesgrow.com/2015/01/29/marketing-to-strangers/


---------------


Cendrine Marrouat 




Via Cendrine Marrouat - SocialMediaSlant.com
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Tumblr takes aim at serious writers with 'big' update

Tumblr takes aim at serious writers with 'big' update | e-commerce social media | Scoop.it

Tumblr began rolling out a major update on Wednesday that makes it more appealing to serious writers.


While the blogging service remains hugely popular, with 420 million active users and 220 million blogs, many of its posts are only bits of text and media — abbreviated flotsam and jetsam — including celebrity quotes, animated GIFs, dog photos and so on.


But the latest Tumblr update cleans up its overall look, and introduces new tools, including a text editor that puts a heavy emphasis on writing. "Whatever you want to write — simple things, flashy things, handsome things, trashy things — now you can write the hell out of it," the company wrote in a post....


Via Jeff Domansky
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Jeff Domansky's curator insight, January 31, 12:13 PM

Writers take note...

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In-Store Retail’s Slow Start To 2015 | PYMNTS.com

In-Store Retail’s Slow Start To 2015 | PYMNTS.com | e-commerce social media | Scoop.it
Googling the phrase “the fate of physical retail,” will not tell one much about the fate of physical retail - though it will give one a fairly good insight into
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The Cure For The Not-So Common Coupon | PYMNTS.com

The Cure For The Not-So Common Coupon | PYMNTS.com | e-commerce social media | Scoop.it
Coupons have become game changers in India. Yes, the ordinary coupon. While loyalty programs often deliver disappointing results when it comes to driving
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Rescooped by Kenneth Carnesi from Public Relations & Social Media Insight
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The Rise of the Marketer: The Economist Intelligence Unit and Marketo Survey The Future

The Rise of the Marketer: The Economist Intelligence Unit and Marketo Survey The Future | e-commerce social media | Scoop.it

We tapped the Economist Intelligence Unit to survey almost 500 high-level marketing executives from around the world to get a real sense of what’s on all of your minds.


The results are insightful, encouraging, and exciting. Why? Because when you step back and look at the overall big picture, it tells me that, more than ever, marketing is in charge and the future is really, really bright for marketers everywhere. We are at the center of business and if we make the right investments we are going to find ourselves setting strategy, driving revenue, and shaping the future of our own organizations. A real “Marketing First” world.


I would strongly recommend you read the report in its entirety. There is a ton of insight in here. But let me give you a few of my highlights....


Via Jeff Domansky
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Jeff Domansky's curator insight, February 8, 5:00 AM

Marketo shares insights about the future of marketing. This look at trends is highly recommended reading. 10 / 10

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What's Stopping Your Entrepreneurship? - The SiteSell Blog

What's Stopping Your Entrepreneurship? - The SiteSell Blog | e-commerce social media | Scoop.it
Summary: Sign up for our free email course and overcome the 5 reasons that are stopping your from becoming an entrepreneur.

Via Mike Allton
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Mike Allton's curator insight, February 6, 4:36 PM

What's Stopping Your Entrepreneurship?

That's the topic of a free email course being offered through +SiteSell - Creators of SBI! and bizXpress - taking a look at the fears that are most likely holding you back, and drawing lessons from some of the greatest entrepreneurs ever.

I personally wrote the course and have included some of my own insights and story, so I really think you'll get a lot out of it.

Whether you haven't started your business yet, or you still haven't gotten your business off the ground, this information will help you.

#Business  #Entrepreneur #Entrepreneurship #FreeTraining  

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How to Build a Loyal Audience on the Web

How to Build a Loyal Audience on the Web | e-commerce social media | Scoop.it
Have you ever wondered how I’ve built a loyal audience with my sites? From Quick Sprout to KISSmetrics and now NeilPatel.com, I’ve been able to create a loyal following.

How? you may ask. Well, to explain how I’ve been able to do so and, more importantly, how you can achieve similar results, I’ve created an infographic that explains what it takes to create a loyal audience.

Via Jeff Domansky
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Jeff Domansky's curator insight, February 7, 12:05 AM

More great content marketing tips from Neil Patel. Excellent advice and very useful stats in his infographics. Highly recommended  9/10

Marco Favero's curator insight, February 7, 9:24 AM

aggiungi la tua intuizione ...

Maria Rekrut's curator insight, February 8, 9:32 PM

Great info for all #VacationHome Owners.

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Consumers Claim To Shop More Online, But Do They? | PYMNTS.com

Consumers Claim To Shop More Online, But Do They? | PYMNTS.com | e-commerce social media | Scoop.it
It might seem weird to think of the benefits of online shopping as more of a theory than a practice, especially when the advantages of having near-bottomless
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Rescooped by Kenneth Carnesi from Creative teaching and learning
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Google Search Tricks Infographic - e-Learning Infographics

Google Search Tricks Infographic - e-Learning Infographics | e-commerce social media | Scoop.it
The Google Search Tricks Infographic provides a handy guide for 13 of the most useful shortcuts you can use to make your search experience more efficient.

Via Leona Ungerer
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Rescooped by Kenneth Carnesi from SEO Tips, Advice, Help
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The State of Content Marketing 2015 [INFOGRAPHIC]

The State of Content Marketing 2015 [INFOGRAPHIC] | e-commerce social media | Scoop.it
Close to one third of marketers believe that content marketing will be the most commercially important digital marketing trend for 2015.

Via Bonnie Burns
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Bonnie Burns's curator insight, February 3, 12:51 PM

Marketers stated that improving customer relationship/loyalty, boosting engagement and raising brand awareness were their top content marketing goals for the year, and about one third (32.3 percent) have a content marketing strategy in place.

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Google Lat Long: Google Earth Pro is now free

Google Lat Long: Google Earth Pro is now free | e-commerce social media | Scoop.it

"Over the last 10 years, businesses, scientists and hobbyists from all over the world have been using Google Earth Pro for everything from planning hikes to placing solar panels on rooftops. Google Earth Pro has all the easy-to-use features and detailed imagery of Google Earth, along with advanced tools that help you measure 3D buildings, print high-resolution images for presentations or reports, and record HD movies of your virtual flights around the world.

Starting today, even more people will be able to access Google Earth Pro: we're making it available for free. To see what Earth Pro can do for you—or to just have fun flying around the world—grab a free key and download Earth Pro today."


Via Seth Dixon
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Flora Moon's curator insight, February 4, 8:50 AM

H

Jennifer Ryan's curator insight, February 6, 6:48 AM

Before you #holidayin1770agneswater check this out!

Rich Schultz's curator insight, February 11, 11:21 AM

Spread the word and get your Google Earth Pro FREE today!!!

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PayPal’s In-Store Shopping Division Hit Hardest In First Round Of Lay-Offs | PYMNTS.com

PayPal’s In-Store Shopping Division Hit Hardest In First Round Of Lay-Offs | PYMNTS.com | e-commerce social media | Scoop.it
About a month after they were first announced, the big layoffs at eBay and PayPal have begun. On Monday, eBay and PayPal employees who were losing their jobs
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Once Investor, Google Looks To Take On Uber | PYMNTS.com

Once Investor, Google Looks To Take On Uber | PYMNTS.com | e-commerce social media | Scoop.it
Is Google waging a war on Uber? Early signs say yes. Google Ventures was once Uber's biggest supporter, backing the ride-hailing app with $258 million in
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Four LinkedIn Facts Every Marketer Should Know | The Whip

Four LinkedIn Facts Every Marketer Should Know | The Whip | e-commerce social media | Scoop.it

It’s a fantastic opportunity for content marketers, and any other publisher looking to put their content in front of a highly engaged audience. Every day, millions of people, from CEOs to new graduates, browse LinkedIn for the latest news in their field or industry. LinkedIn posts are an ideal way to draw attention to an event or service, direct people to a landing page, or simply to build online profile.With all this in mind, we dug into our social data to find out more about the nature of sharing on the site. Here’s what we found from analysing six months worth of LinkedIn storiesavailable to us from Spike....


Via Jeff Domansky
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Jeff Domansky's curator insight, February 1, 10:04 AM

We look at how content creators and marketers can make the most of LinkedIn's newly launched blogging feature, with exclusive data. Recommended reading 9/10