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Introduction to content curation (Slide deck): Update

Introduction to content curation (Slide deck): Update | e-commerce & social media | Scoop.it
Two years ago, I created a presentation on content curation for a private social media class that I then shared on this blog. After looking at it the other day, I realized that an update was sorely needed. The design was also a little wanting.

Via Cendrine Marrouat - cendrinemarrouat.com
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Cendrine Marrouat - cendrinemarrouat.com's curator insight, May 6, 2014 3:24 PM


An old presentation on content curation that I updated. Check out the last slide for a list of recommended curators.


@Martin (Marty) Smith @Robin Good @John Thomas @Kelly Hungerford @ janlgordon

ZAP s.a.'s curator insight, May 7, 2014 10:20 AM

It's a slideshare about Content Curation. Besides you will find out interesting tips.

Janette Toral's curator insight, May 7, 2014 9:57 PM

Easy to digest introduction on content curation.

e-commerce & social media
How optimization of a website creates better opportunity to be found by search engines
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Google is fighting with Symantec over encrypting the internet

Google is fighting with Symantec over encrypting the internet | e-commerce & social media | Scoop.it
Google, which has accused Symantec and its partners of misissuing tens of thousands of certificates for encrypted web connections, quietly announced Thursday..
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Can Smart Shopping Carts Bring Online Shoppers Back To Brick-and-Mortar?

Can Smart Shopping Carts Bring Online Shoppers Back To Brick-and-Mortar? | e-commerce & social media | Scoop.it
Five Elements Robotics CEO Wendy Roberts talks with PYMNTS about how smarter shopping carts could usher in a "robotic revolution."
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20 Instagram Facts And Statistics You Should Know

20 Instagram Facts And Statistics You Should Know | e-commerce & social media | Scoop.it
Instagram is the rising star of the social networks. Here are some Instagram facts and numbers to show you the potential of the photo social network.
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What is technical SEO? And why is it important?

Whilst marketers perhaps best understand the implications of getting SEO wrong, it is often developers that implement technical SEO decisions.
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Facebook investors are facing 3 big questions (FB)

Facebook investors are facing 3 big questions (FB) | e-commerce & social media | Scoop.it
According to UBS, the two big driving factors behind Facebook's advertising growth will be Instagram, growing at a projected rate of about 47%, and mobile, in particular, mobile-video advertising. On the second question, UBS is bullish on Facebook's emerging businesses like Messenger, WhatsApp, and Oculus, but sees them more as long-term investments that should yield substantial returns if properly managed.  In terms of transactions, one of the big things that we see happening in messaging long term is that it's a great channel for people to interact with a business one-on-one and either do transactions in a private space or get support, or for businesses to reach out with very personally tailored messages and have an ongoing engagement with a person. Additionally, virtual reality, mainly in the form of building out the company's 2014 acquisition of Oculus, is another long-term play for Facebook according to CEO Mark Zuckerberg: The analogy that I always use is the first smartphones came out in 2003 […] and it took 10 years to get to 1 billion units. […] if we can be on a similar trajectory of anywhere near 10 years for VR and AR, then I would feel very good about that, and I feel like we're making the right bets now to plant the seeds for that. Players will be able to use old-school Facebook in addition to new virtual reality meeting rooms where friends can "meet up" in a virtual lounge to watch videos, listen to music, and play social games. [...] UBS believes that Facebook may be overly conservative on these numbers' impact on profits, considering Facebook would have to hire new employees at nearly double the rate of the last two years.  [...] UBS is bullish on margins and thinks that Facebook is being modest in their guidance.
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What Does the Future Hold for Conversion Optimization?

What Does the Future Hold for Conversion Optimization? | e-commerce & social media | Scoop.it
“It’s tough to make predictions, especially about the future.” - Yogi Berra Digital marketing moves at a fast pace. One year something works, and the next
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Snapchat ROI lagging far behind Facebook, Google and competitors - Mobile Marketing

Snapchat ROI lagging far behind Facebook, Google and competitors - Mobile Marketing | e-commerce & social media | Scoop.it
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New Report Links Social Media Engagement to Consumer Spending

New Report Links Social Media Engagement to Consumer Spending | e-commerce & social media | Scoop.it
New Report Links Social Media Engagement to Consumer Spending. The data analyzed showed drastic increases in sales from the appearence of engagement online.
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How to Use Facebook and Google Analytics TOGETHER to Monitor Fan Traffic

How to Use Facebook and Google Analytics TOGETHER to Monitor Fan Traffic | e-commerce & social media | Scoop.it
Want to track the behavior of Facebook fans visiting your website? No problem. Here's how to combine Facebook and Google Analytics to get the data you NEED.
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The Future of Search Engine Advertising

The Future of Search Engine Advertising | e-commerce & social media | Scoop.it
The future of search engine advertising is all about big data, real-time expectations and personalization. Are you ready to capitalize?
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Top 7 Chatbot Monetization Strategies You Need to Know

Top 7 Chatbot Monetization Strategies You Need to Know | e-commerce & social media | Scoop.it
Chatbots are new and hot but how do you get them to make money for your company?
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Small Business Sentiment in 2017: Survey + Infographic

Small Business Sentiment in 2017: Survey + Infographic | e-commerce & social media | Scoop.it
In a survey of 596 small businesses, data shows merchants are bullish on growth in 2017 –– primarily through SEO and social advertising.
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An Elon Musk disciple is planning to build a battery gigafactory in Sweden

An Elon Musk disciple is planning to build a battery gigafactory in Sweden | e-commerce & social media | Scoop.it
A massive new factory could be producing lithium-ion batteries, the energy source for electric cars, in Europe by 2020, if plans for a Nordic "gigafactory" come to fruition. Peter Carlsson and Paolo Cerruti, both ex-executives for Tesla, the electric car pioneer owned by Elon Musk, today announced (link in Swedish) that they plan to build
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Facebook May Give Yelp a Run For Its Money | PYMNTS.com

Facebook May Give Yelp a Run For Its Money | PYMNTS.com | e-commerce & social media | Scoop.it
Rumor has it that Facebook is testing out a new local search feature. The main concern, however, is whether or not this offering will be a success.
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Embracing the chatbots: how direct to consumer advertising is about to change forever - Mumbrella Asia

Embracing the chatbots: how direct to consumer advertising is about to change forever - Mumbrella Asia | e-commerce & social media | Scoop.it
Soon, advanced computers won’t just be driving you to work, they’ll be selling you stuff as well. We can already see this in the form of chatbots. Chatbots are artificially intelligent pieces of software, capable of maintaining a conversation with a human. While they aren’t perfect yet, they have markedly improved in recent years, leading …
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Most common mistakes with Magento 2 websites and how to avoid them - Space 48

Most common mistakes with Magento 2 websites and how to avoid them - Space 48 | e-commerce & social media | Scoop.it
As specialist developers of Magento and Magento 2 ecommerce websites, we come across a lot of avoidable issues on ecommerce stores whilst carrying out website audits. Here we highlight the most common mistakes made with Magento 2 websites and how … Read More
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Facebook investors are facing 3 big questions (FB)

Facebook investors are facing 3 big questions (FB) | e-commerce & social media | Scoop.it
According to UBS, the two big driving factors behind Facebook's advertising growth will be Instagram, growing at a projected rate of about 47%, and mobile, in particular, mobile-video advertising. On the second question, UBS is bullish on Facebook's emerging businesses like Messenger, WhatsApp, and Oculus, but sees them more as long-term investments that should yield substantial returns if properly managed.  In terms of transactions, one of the big things that we see happening in messaging long term is that it's a great channel for people to interact with a business one-on-one and either do transactions in a private space or get support, or for businesses to reach out with very personally tailored messages and have an ongoing engagement with a person. Additionally, virtual reality, mainly in the form of building out the company's 2014 acquisition of Oculus, is another long-term play for Facebook according to CEO Mark Zuckerberg: The analogy that I always use is the first smartphones came out in 2003 […] and it took 10 years to get to 1 billion units. […] if we can be on a similar trajectory of anywhere near 10 years for VR and AR, then I would feel very good about that, and I feel like we're making the right bets now to plant the seeds for that. Players will be able to use old-school Facebook in addition to new virtual reality meeting rooms where friends can "meet up" in a virtual lounge to watch videos, listen to music, and play social games. [...] UBS believes that Facebook may be overly conservative on these numbers' impact on profits, considering Facebook would have to hire new employees at nearly double the rate of the last two years.  [...] UBS is bullish on margins and thinks that Facebook is being modest in their guidance.
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Clicks Lie: Why You Need Engagement Data for E-Commerce Personalization

Clicks Lie: Why You Need Engagement Data for E-Commerce Personalization | e-commerce & social media | Scoop.it
Think about the last time you researched something you were looking to buy online. How many different sites did you visit? How many product pages did you browse? How long did it take from the beginni…
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Chatbots Will Change The Way We Do Search. – Chatbots Magazine

Chatbots Will Change The Way We Do Search. – Chatbots Magazine | e-commerce & social media | Scoop.it
Let’s say you’re looking for a job in finance. Where do you start? Most people will probably begin with a Google search. So you get your cup of tea, sit down, and type in www.google.com on your…
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Six months in, iMessage App Store growth slows as developers lose interest

Six months in, iMessage App Store growth slows as developers lose interest | e-commerce & social media | Scoop.it
When the iMessage App Store first launched, its was touted at the next big platform for apps - a new way for developers to gain users and make money, and was..
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The Payments World: PayPal Vs. Apple Pay Vs. Visa Checkout Vs. Masterpass Vs. Amazon Payments Vs. Facebook Payments

The Payments World: PayPal Vs. Apple Pay Vs. Visa Checkout Vs. Masterpass Vs. Amazon Payments Vs. Facebook Payments | e-commerce & social media | Scoop.it
In 2014 and 2015, a number of companies launched payment wallets; however, the spotlight shifted away from the wallet wars for most of 2016, Bernstein’s Lisa D. Ellis said in a report. She added that th
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Evergage Enables Personalized eCommerce | PYMNTS.com

Evergage Enables Personalized eCommerce | PYMNTS.com | e-commerce & social media | Scoop.it
Personalization platform provider Evergage provides a software solution that allows websites to create a personalized navigation experience for users.
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7 Steps to Attracting Bloggers and Influencers to Your Crowdfunding Campaign

7 Steps to Attracting Bloggers and Influencers to Your Crowdfunding Campaign | e-commerce & social media | Scoop.it
Time and again we see crowdfunders either not knowing who the influencers in their space are and how to approach them; or they were given bad advice which led them to making poor marketing decisions for their crowdfunding campaigns. That’s why in today’s blog post I will focus on what influencers are, what they are Read More
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How to Drink Wine

How to Drink Wine | e-commerce & social media | Scoop.it
Wine is pleasure and conviviality, it is culture and it makes food taste better. But wine can also be intimidating. This guide takes the anxiety out of shopping, buying and drinking wine. You will learn the basics, from how to open a bottle to pairing it with food, along with the best language to use when talking about wine in stores, at restaurants and with friends.
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Facebook Messenger Day launches as a Snapchat Stories clone for making plans

Facebook Messenger Day launches as a Snapchat Stories clone for making plans | e-commerce & social media | Scoop.it
Today Facebook is globally launching Messenger Day to put a utilitarian spin on the slideshow format. While Snapchat Stories is for retelling what you've..
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