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[Infographie] Social media : 12 étapes pour réussir sa stratégie de développement

[Infographie] Social media : 12 étapes pour réussir sa stratégie de développement | e-commerce | Scoop.it
Intuit, développeur de logiciels de gestion financière a publié une infographie révélant les clés d’une bonne présence...
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SEO, 12 étapes pour optimiser son référencement

SEO, 12 étapes pour optimiser son référencement | e-commerce | Scoop.it
Optimiser son SEO ou référencement naturel via : titre, mots-clés, balises titres, description images, URL, catégories/tags, hyperliens…
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Social media fails: healthcare marketers now ask "what next?" |

Social media fails: healthcare marketers now ask "what next?" | | e-commerce | Scoop.it
Most consumers aren’t visiting social media sites to engage with brands — they are there to interact with people they know.
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FICO Global Survey: 80% of Smartphone Users Interested in Health Care Alerts

FICO Global Survey: 80% of Smartphone Users Interested in Health Care Alerts | e-commerce | Scoop.it

“ Opportunity for healthcare industry to reach out to consumers via mobile, smartphone users”


Via Philippe Marchal, walter Bongibault
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Loyalty & New Media

Loyalty & New Media | e-commerce | Scoop.it
[Infographie] Social media : les 3 mythes autour du ROI | Les chiffres-clés de l'Internet et des nouvelles technologies
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18 Simple Tips to Grow Your Business with Inbound Marketing

18 Simple Tips to Grow Your Business with Inbound Marketing | e-commerce | Scoop.it

Via Daniel Watson, massimo facchinetti, malek
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Heather Koroll's curator insight, March 4, 2014 8:25 PM

add your insight...

 

 
Carlos Polaino Jiménez's curator insight, March 6, 2014 4:35 AM

En esto estamos en el Inbound marketing. 

sales-push.com's curator insight, March 7, 2014 4:33 AM

Really helpful

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▶ The Healthcare System of the United States - YouTube

We've been getting a lot of requests to talk about the health care systems of different countries. It's really hard to compress the complexities of each into...

Via Clay Schluchter, Lionel Reichardt / le Pharmageek
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Who Really Gets People To Buy On Social Media Influencers or Early Adopters?

Who Really Gets People To Buy On Social Media Influencers or Early Adopters? | e-commerce | Scoop.it
According to findings of a new study by the Webby Awards, Social Media platforms really do allow people to influence the purchasing activities of their connections. The strategic question remains, however: who actually gets people to buy? Some social media experts say you must win the “influencers” to your cause and make them your advocates....

Via janlgordon, Neil Ferree
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Neil Ferree's curator insight, February 4, 2014 3:36 PM

Social Content Marketing is no longer an Option.


Our web traffic will live or die on how well we engage in social media. Google Plus and Facebook and Twitter and Pinterest and YouTube and LinkedIn and Yelp are all part of our social sphere of influence.

Randi Thompson's curator insight, February 6, 2014 9:43 AM

Those are pretty good numbers.  6 out of 10 people are not buying products because other people have shared them.  Who would have thought?

renata mello's curator insight, February 21, 2014 11:10 AM

Can we really influence people? Should we just listen to what they have to say and tell stories and ways to help them?

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E-commerce et décisions d’achat : quel média social utiliser selon le produit

E-commerce et décisions d’achat : quel média social utiliser selon le produit | e-commerce | Scoop.it
Pintesrest influence davantage sur les produits alimentaires, Twitter sur le High-Tech La société américaine Invesp Soft, spécialisée dans…
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14 Google Tools You Didn't Know Existed

14 Google Tools You Didn't Know Existed | e-commerce | Scoop.it
From the Ngram Viewer to Google Dart, check out some of these lesser-known Google applications.

Via Tiaan Jonker
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Kimberley Vico's curator insight, December 2, 2013 12:46 PM

To fulfill you with more information and availability through Google...

Marc Kneepkens's curator insight, December 2, 2013 3:56 PM

Amazing, what an incredible amount of information.

Luis Cano's curator insight, December 4, 2013 9:11 PM

Need more tools...

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5 Trusted Accounts Every Local SEO Should Have

5 Trusted Accounts Every Local SEO Should Have | e-commerce | Scoop.it
As local marketers, most of us know how to set up a Google Places for Business account or create a Facebook Page. But, these are not the only accounts you should be creating in order to get the full benefit of your local SEO campaign.

Via Bonnie Burns
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Sameep Shah's curator insight, November 26, 2013 4:54 PM

Nice but a bit on the time consuming side.

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Magento is still the No.1 e-commerce platform in the world

Magento is still the No.1 e-commerce platform in the world | e-commerce | Scoop.it

With a staggering 26% of the eCommerce market Magento is seeing more and more online stores adopt their powerful software. With over 1,900 themes and thousands of modules available to download – allowing for unparalleled customizability.


Via François-Xavier Schaeffer
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seeweb's curator insight, November 4, 2013 3:41 AM

Difficile non accorgersene visto quanti clienti Seeweb lo utilizzano!

Martin Lea's curator insight, November 5, 2013 5:54 AM
Since more and more business is done online then you might as well know about this
Newz Duniya's curator insight, February 3, 2014 12:10 PM

nice article.

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A Beginner's Guide to Inbound Lead Generation

A Beginner's Guide to Inbound Lead Generation | e-commerce | Scoop.it
New to inbound marketing? Check out this easy-to-understand introduction to how lead generation fits in.
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Inside the Technology That Can Turn Your Smartphone into a Personal Doctor

Inside the Technology That Can Turn Your Smartphone into a Personal Doctor | e-commerce | Scoop.it

The fantastic tricorder device that “Bones” used to scan aliens on “Star Trek” is nearly at hand—in your cellphone


Via walter Bongibault
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ePharma Summit: Where Doctors Are(n’t) Spending Their Time Online

ePharma Summit: Where Doctors Are(n’t) Spending Their Time Online | e-commerce | Scoop.it
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Mhealth apps recommended by 1 in 3 doctors

Mhealth apps recommended by 1 in 3 doctors | e-commerce | Scoop.it

Manhattan Research has recently released the outcome of a survey that it conducted with the participation of 3000 doctors, and which showed that over one third of them have recommended the use of mhealth apps to their patients within the previous year.


Via Philippe Marchal, walter Bongibault
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Seven Startup Metrics You Must Track - Forbes

Seven Startup Metrics You Must Track - Forbes | e-commerce | Scoop.it
The Seven Startup Metrics You Must Track
Forbes
Not spending enough time gauging your business's progress can be just as harmful as wasting your time with needless emails or Excel sheets.

Via Kristine Santos, Martin (Marty) Smith, malek
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Martin (Marty) Smith's curator insight, June 21, 2014 12:51 AM

Agree, our Triangle Startup Factory Funded startup is tracking most of these "magic metrics".

malek's curator insight, June 21, 2014 6:19 AM

Conversion to paid rate: if you started with a freemium model

Marc Kneepkens's curator insight, June 21, 2014 10:41 AM

If you want to creat an amazing business you have to keep track of your progress. Test, implement, adjust, keep on creating.

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Applying Blue Ocean Strategy to digital marketing - Smart Insights Digital Marketing Advice

Applying Blue Ocean Strategy to digital marketing - Smart Insights Digital Marketing Advice | e-commerce | Scoop.it
How to create an uncontested market place by repositioning your brand in the digital world A number of well recognised brands have disappeared over the las. Marketing topic(s):Brand positioning. Advice by Guest Expert.
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Le marketing digital comme arme de guerre du e-commerce chinois

Le marketing digital comme arme de guerre du e-commerce chinois | e-commerce | Scoop.it
Une croissance annuelle moyenne de +71 % de 2009 à 2012* : l’e-commerce chinois n’a pas à rougir de ses résultats. Et avec de plus en plus d’internautes dans le pays et un pouvoir d’achat en hausse constante, cette tendance ne devrait pas faiblir.
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The biggest barriers to online purchase? [Infographic] - Smart Insights Digital Marketing Advice

The biggest barriers to online purchase? [Infographic] - Smart Insights Digital Marketing Advice | e-commerce | Scoop.it
Statistics on consumer psychology on Ecommerce sitesHave you ever wondered about which are the biggest consumer concerns that are a barrier to online purch. Marketing topic(s):Digital marketing strategy. Advice by Susanne Colwyn.

Via Alexandre Gignoux
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mHealth in Africa: challenges and opportunities

mHealth in Africa: challenges and opportunities | e-commerce | Scoop.it

The term mHealth was coined by Professor Robert Istepanian, who described it broadly as the use of 'emerging mobile communications and network technologies for healthcare'. (4) Essentially, mHealth is the use in medicine ...


Via Emmanuel Capitaine , Lionel Reichardt / le Pharmageek, Art Jones
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Creating a B2B Marketing Plan [infographic] - Smart Insights Digital Marketing Advice

Creating a B2B Marketing Plan [infographic] - Smart Insights Digital Marketing Advice | e-commerce | Scoop.it
Don't get left behind, follow these 7 Steps to Brilliant B2B Marketing! Many Business-to-business (B2B) companies are already successfully getting great re. Marketing topic(s):Digital strategy development.
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Social Media Metrics: At Least Measure Something - Heidi Cohen

Social Media Metrics: At Least Measure Something - Heidi Cohen | e-commerce | Scoop.it

Do you track social media metrics? Real life examples illustrate you need to do something & 5 tips to help you start measuring your results....

 

What’s missing from this social media list?

 

There’s no mention social media marketing’s relationship to revenues (including lead generation) or profits, the elements businesses use to keep score of their success.

 

This, despite the fact that marketing’s goal is to communicate to and engage with its target audience; to convey the value of its products and services and drive profitable sales.

 

Tracking social media results to sales can be difficult since it may not be the last piece of marketing touched before the purchase as is the case with search or affiliate sales. In part, this is why so many executives attribute improved branding to social media. They need to show that it’s supporting their overall efforts in a measurable way in order to continue to provide budget and resources....


Via Jeff Domansky, Os Ishmael, malek
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Jeff Domansky's curator insight, December 5, 2013 12:33 PM

Heidi Cohen shares excellent advice on measuring what matters in social media.

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The Guide to the Future of Medicine: 40 Trends Shaping the Future

The Guide to the Future of Medicine: 40 Trends Shaping the Future | e-commerce | Scoop.it
My white paper, The Guide to the Future of Medicine, came out a few days ago and the feedback has been amazing therefore I thought I would share the list of trends included in the infographic that ...

Via Thierry Le Magny
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[Infographie] Social Media et Business

[Infographie] Social Media et Business | e-commerce | Scoop.it
Qui a dit que les réseaux sociaux ne sont pas compatible avec les affaires ? Ces statistiques devraient vous faire changer d'avis et vous convaincre que la communication digitale est efficace. A co...
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