[EN] Responsive Design: the T-Commerce and Mobile Cure-All? | Actu et stratégie e-commerce | Scoop.it

As the debate around how ecommerce websites should optimize for T-Commerce and mobile shopping continues, the challenges for ecommerce retailers mount as new mobile devices and platforms hit the market. The data is unambiguous: without a mobile site experience, shoppers abandon in droves.

 

Have you tried using your phone to shop on a standard website? If you have, you know you need to customize your shopping experience for smaller screen sizes. For myself, I know there are only so many times I’ll try to add a product to a cart when my thumb keeps hitting the privacy policy link beneath it...


Via Nebojsa Stojanovic