DV8 Digital Marketing Tips and Insight
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DV8 Digital Marketing Tips and Insight
Insight and tips about digital marketing strategies and social media marketing
Curated by Firas Ghunaim
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Small Business Field Guide to SoLoMo (Infographic)

Small Business Field Guide to SoLoMo (Infographic) | DV8 Digital Marketing Tips and Insight | Scoop.it

Today’s sophisticated consumers are using mobile devices more than ever and they’re using them to access social media and business web/ecommerce sites. People are constantly on their smartphones and tablets looking for things to do or to buy. In order to attract and keep this audience, your brand needs an integrated approach to SoLoMo.

 

You need to get social, think local, and spend on mobile. Check out this infographic which helps show the importance of a SoLoMo approach.


Via Lauren Moss
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Pedro Barbosa's curator insight, February 2, 2013 7:01 AM


SoLoMo Trend


Pedro Barbosa | www.harvardtrends.com | www.pbarbosa.com

Mike Gingerich's curator insight, February 2, 2013 5:20 PM

Good infographic on SoLoMo and the rise of mobile!

Philippe Trebaul's curator insight, March 2, 2013 6:33 AM
Small Business Field Guide to SoLoMo (Infographic).

"Today’s sophisticated consumers are using mobile devices more than ever and they’re using them to access social media and business web/ecommerce sites. People are constantly on their smartphones and tablets looking for things to do or to buy. In order to attract and keep this audience, your brand needs an integrated approach to SoLoMo.


You need to get social, think local, and spend on mobile. Check out this infographic which helps show the importance of a SoLoMo approach".


















Small Business Field Guide to SoLoMo (Infographic) via @MYDstudio http://sco.lt/...


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The SEO Value of a Google+ Profile or Page [INFOGRAPHIC]

The SEO Value of a Google+ Profile or Page [INFOGRAPHIC] | DV8 Digital Marketing Tips and Insight | Scoop.it

Because Google+ content will appear in Google's natural search results, it's important for your local business to have a page of it's own!


Google+ attracted over 100,000,00 users within the first 6 months of its launch and sites with a Google +1 button across their site generate 3.5 times more visits to their Google+ Page than those without the button.

 

Learn more about how to use Google+ to enhance your SEO efforts in our infographic.


Via Lauren Moss
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Social Media Is The Next Web - Brian Solis [more and more graphic]

Social Media Is The Next Web - Brian Solis [more and more graphic] | DV8 Digital Marketing Tips and Insight | Scoop.it

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Via Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, December 9, 2012 6:42 AM

More And More People Connected To The Web For Longer Amounts of Time is a pretty great graphic and summary of our most Internet marketing future. This excellent article from trusted source Brian Solis implies the death of things such as:

* The static web (everything moves all the time now).

* The lecture web (all content is conversation now).

* The textual web (visuals, visuals and visuals rule).

* The one size fits all web (mobile, social and local now).

* The work web (web worming into all hours now).

 

The web's working its way into everything from our refrigerator telling us it is time for service to our Social, Local and Mobile dreams and desires is the ubiquitous web, the infinite waterfall web, the web whose presence is taken for granted and ever-present. 

In a way we will know we've succeeded as Internet marketers when the word "Internet' is no longer part of our job description. When we return to being "marketers" again because Internet is understood we've safely arrived at our destination - The Next Web.  

 


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The eCommerce Guide to Social, Local & Mobile [Infographic]

The eCommerce Guide to Social, Local & Mobile [Infographic] | DV8 Digital Marketing Tips and Insight | Scoop.it

SoLoMo, short for “social-local-mobile,” is essentially the addition of local information to search engine results in order to capitalize on the increasing use of mobile devices.

 

SoLoMo has also evolved to include mobile-specific offers pushed out to consumers based on their current location. If you are among the growing population that now has smart phones, you have no doubt seen and even taken advantage of these kinds of offers.

In this infographic from Monetate, learn how SoLoMo is having an overall impact on traditional eCommerce, and how consumers are using their smartphones to access social and local sites which ultimately influence purchases. It also also touches on the showrooming effect, providing retailers a guide to making the most out of SoLoMo opportunities.


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