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DV8 Digital Marketing Tips and Insight
Insight and tips about digital marketing strategies and social media marketing
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Infographic: The Demographics of Social Media Users

Infographic: The Demographics of Social Media Users | DV8 Digital Marketing Tips and Insight | Scoop.it

Understanding the demographics of social media users is critical to effective, well-targeted social media marketing.

Luckily, a new infographic from DocStoc and the Pew Research Center is bestowing on marketers today a wealth of invaluable information that marketers can use.

From Pinterest’s primary appeal to rural residents, to Instagram’s resounding appeal to urban residents and 18-29 year olds, learn more about the demographics driving today’s top social networks at this graphic.


Via Lauren Moss
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Charlie Dare's curator insight, August 22, 2013 11:05 PM

Which demographic are you dealing with..Pinterest has more rural people Facebook lots of younger women..and so forth no big surprises.LinkedIn of interest growing I,d think ..Instigram never used or tumbler !

Dawn Matheson's curator insight, August 27, 2013 11:40 AM

This is an interesting breakdown. Pew has done it again with great research.

Andrew Earnshaw's curator insight, September 20, 2013 3:28 PM

Must admit I don't dabble much with Pinterest, its never seemed Pinteresting to me !! Need to saw at up, I think.

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Social Media 2013: User Demographics for Facebook, Twitter, Pinterest & Instagram [INFOGRAPHIC]

Social Media 2013: User Demographics for Facebook, Twitter, Pinterest & Instagram [INFOGRAPHIC] | DV8 Digital Marketing Tips and Insight | Scoop.it

Those good people at the Pew Research Centre recently updated their annual look at who is using social media, discovering that 16 percent of U.S. internet users are now active on Twitter.


But what about some of the other major social platforms? Aside from Twitter, who exactly is using Facebook, Pinterest, Instagram and Tumblr?

This infographic (courtesy of Adweek) takes Pew’s data and represents it all in a pleasing visual form; view key takeaways at the article link.


Via Lauren Moss
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Joshua OCock's curator insight, March 27, 2013 10:02 AM

Very interesting - but I'm not sure things will stay this way for long..

eileenludwig's curator insight, April 9, 2013 12:31 AM

Charts help you see the big picture of social media for your business

ccafaro1's comment, April 28, 2013 3:32 PM
objective profile at moment. Good.