DV8 Digital Marketing Tips and Insight
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DV8 Digital Marketing Tips and Insight
Insight and tips about digital marketing strategies and social media marketing
Curated by Firas Ghunaim
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The Science Behind Word of Mouth and Why Things Go Viral

The Science Behind Word of Mouth and Why Things Go Viral | DV8 Digital Marketing Tips and Insight | Scoop.it

Tweet About Jonah Berger is a Marketing professor at the Wharton School at the University of Pennsylvania, and author of the New York Times bestseller Contagious: Why Things Catch On.


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Tim Fernback's curator insight, October 22, 2013 6:42 PM

Great insight into why things go viral.  "Why Things Catch On" is a must read for online marketers.  Not so much about social media valuations, but an interesting read none-the-less.

Edwin Tam's curator insight, October 22, 2013 9:46 PM

Triggers. Hmmm... That's like lighting the fuse yes?

internetdoctor's curator insight, March 7, 2014 9:41 AM

Something "triggers" us to make a move.  It is something in the environment...in psychology we call it a "stimulus" that elicits a "response".  What is that stimulus that triggers so many responses in people that make word of mouth really work.  Perhaps there is a science to it...but why does Rebecca Black's Friday video have millions of views, and your YouTube video that has amazing information has 10?  Clearly Rebecca has a trigger that you and I do not have...what is it?

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How Social Media and Viral Marketing are Saving the Film Industry [INFOGRAPHIC]

How Social Media and Viral Marketing are Saving the Film Industry [INFOGRAPHIC] | DV8 Digital Marketing Tips and Insight | Scoop.it

Anita Li:  "An infographic reveals how the film industry is using social media and viral marketing to compensate for declining ticket sales."


Via The Digital Rocking Chair
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Justin Nalepa's curator insight, December 20, 2012 11:32 AM

In applying this to documentary filmmaking, I think the "Varied Monetization" section to be particularly interesting. As most documentary films don't have a very long or wide release in theatres, exploring other venues for splitting up the rights to your project may prove to be a more successful and lucrative option for most independent filmmakers. 

Jeni Mawter's curator insight, December 20, 2012 9:38 PM

Awesome infographic to show how the declining film industry is fighting back!

Dolly Bhasin 's curator insight, December 23, 2012 11:23 PM

Gr8 Infographics on how Documentary films are using Technology

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How to Create a Winning Meme [INFOGRAPHIC]

How to Create a Winning Meme [INFOGRAPHIC] | DV8 Digital Marketing Tips and Insight | Scoop.it

Anita Li:  "What's the recipe for a winning meme? One infographic looks at patterns in 100 memes from 1980 to today, and determined the ingredients necessary for a video or photo to take off" ...


Via The Digital Rocking Chair
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Gustavo Munevar's curator insight, January 13, 2013 8:10 PM

Anita Li ayuda a cultivar el conocimiento trayéndonos esta infografía que ilustra la receta para 'cocinar' un Meme de éxito.


Alguien usando algo similar? Cuál ha sido la experiencia creando Memes? Cuéntanos aquí y fomenta la conversación, gracias! ... 

Brad Tollefson's curator insight, January 23, 2013 5:53 PM
Memes through the years...
Liz Bates's curator insight, May 11, 2015 11:50 AM

Image is very good at getting and keep the readers attention. But may distract from data depending how it's used

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Video Shreds Latest Internet Explorer Commercials | Advertising and Marketing Wisdom: Adages - Advertising Age

Video Shreds Latest Internet Explorer Commercials | Advertising and Marketing Wisdom: Adages - Advertising Age | DV8 Digital Marketing Tips and Insight | Scoop.it
world wide interweb releases 'honest' version of microsoft spot for ie9.
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