Facebook is asking users to report friends that use a fake name on the site.
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INSTAGRAM PASSES 100 MILLION USERS It is no surprise that Facebook bought Instagram because the growth in smart phones, new users of video and photo apps, and (RT @SheWritesaLot: Why Your Business Needs to Be On Instagram by @GrowMap
Via Martin (Marty) Smith
"AuthorRank, of course, wouldn’t be a replacement for PageRank, but would be used to inform PageRank, therefore enabling Google to rank high-quality content more appropriately. I think AJ’s right on the money and that it’s not a matter of if Google rolls out AuthorRank, but when.
I’m certain that Google is going to begin incorporating AuthorRank into their ranking algorithm in the not-too-distant future. I’d put good money on it. All the signs point to it: Google’s emphasis on social, Google Authorship, their ongoing efforts to measure site trust, and their progressive devaluation of raw links as a ranking factor. People want to read content written by credible and knowledgeable people and using AuthorRank as a major part of their search algorithm just makes sense".
Via Antonino Militello
Infographic showing the basics of the Inbound Marketing Implementation Process.
Understanding the power of Inbound Marketing to significantly grow your business is simple; what’s more complicated is understanding the process of attracting visitors to your site and turning them into qualified leads:
What steps do you need to take to get started?
What has to be done each day to keep the process moving?
How do you interact with and manage prospects?
While the execution of Inbound Marketing varies somewhat by client, prospect, industry, etc., the Weidert Group created an Infographic can be used to understand:What work is foundational What work is ongoing What your prospects will experience moving through the sales funnel
If you need to step back and get a full overview of Inbound Marketing – what it is, why it works, what steps you need to take to get started – download Weidert Group’s
A Step-By-Step Guide to Inbound Marketing. http://bit.ly/Tjm2xh
By Weidert Group . http://bit.ly/PxFP6Z
Download the Inbound Marketing Implementation Process Infographic. [pdf] http://bit.ly/SMa8p5
iMedia ConnectionHow direct marketing applies to digitaliMedia ConnectionOne of the biggest issues we are hearing from clients today is how to translate their experience and expertise in direct marketing, both print and email, into the ability to...
Collaboration between SEO and PR teams is becoming even more critical for the success of a B2B search engine optimization program. Twelve PR and communications professionals share their perspectives on how B2B SEO can better support this effort.
Research and surveys are continuing to show the growing importance of Social Media for marketers in 2010, with nearly six in 10 planning to include social-media spending in their next-year’s marketing budget, according to the “2010 Media Planning...
We live in an era of accelerating change. Technology is changing and innovating faster than most of us can keep up. And at the same time, it's easy to get so caught up in shiny visions of the future, and not notice the astounding things that are happening in science and technology today. So the next time people ask you where the future went, tell them it's already here.
Here are nine underrated or overlooked technologies that could transform the world before you know it. Check these out...
Via Susan Bainbridge
Content Curation as Source of Content Marketing
Don’t have enough time each day to create original content?
Via Jonha Revesencio
Link building, if not done right, can get you in hot water with the search engines. We're seeing this more following the recent Penguin update. As you begin your link audit, make sure to check the following areas to ensure an optimal link profile.
Yes, PageRank isn't as important a metric as it used to be and certainly not something to obsess over. However, it is still a decent indicator of the authority of your website.
Excerpted from article:
"That's coming from someone whose entire job is to create content. But if you're a multi-tasking marketer -- creating email campaigns, building landing pages, managing a staff, tweaking your PPC budget, designing calls-to-action -- content creation has likely been elevated from a royal pain to a practical impossibility. I mean, maybe you'll get a blog post written in a couple weeks. If you're lucky, a new lead generation offer could get pumped out once a quarter.
If you identify with that overburdened inbound marketer description and are constantly frustrated at your inability to create as much content as you'd like, this is the post for you.
Here are 17 sources of quick content that can help you out in a pinch so you can keep feeding that hungry inbound marketing machine of yours.
1) Tap your sales and services teams.
2) Pull from your company collaboration tool.
3) Interview an internal expert.
4) Interview an external expert.
5) Pull excerpts from lead generation content.
6) Bundle your blog content into lead generation offers.
7) Turn written content into visual content.
8) Wax poetic on camera.
9) Screen capture how-to content as you're teaching it.
10) Write out the steps of your how-to videos.
11) Solicit content from guest contributors.
12) Turn presentation slides into SlideShares.
13) Record presentations.
14) Compile compelling data.
15) Turn everyday tools into downloadable templates.
16) Update offers to align with personas.
17) Set contribution requirements.
Each source is analyzed with more information and examples. Read full original article here:
Via Giuseppe Mauriello