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In the era of globalization, everything is progressing rapidly at a high pace. The whole world has contracted like a small town and anything around any nook and corner of the world is now accessi...
This week, developers and tech-geeks nationwide met at the annual Google I/O Developer Conference in San Francisco for three days of product plans, apps, and updates galore. Social media marketers and small businesses should pay special attention to their Google+ updates.
Via Ivo Nový, Alessandro Rea
Twitter is a cultural phenomenon that has changed the way we communicate around the world. This infographic looks at the Twitter facts and shares some interesting facts about the social media site which continues to grow daily. The numbers might just blow you away...
Via Lauren Moss
Track your competitors on Facebook: Use these tools to identify tactics used by your competition and get ideas on how to improve your own Facebook marketing.
Via David Blundell
Since Instagram was launched on Android last year, it has continued to explode in popularity.
Via Gladys Pintado
In today’s world, you would be hard-pressed to find an all male management staff at…
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Color can be used to guide customer thinking on a landing page by placing stronger emphasis on particular elements in your offer, and less emphasis on others.
Great fresh visual style. The content question is whether we will break the “Sell in May, Stay Away” rule this year. Posted by Philip Emmanuele, May 2013
New Facebook cover photos: Here are some examples of what you can do with your Facebook cover photo and how to leverage the new rules to boost your business.
Via Debra Askanase
Location, location, location, the real estate cliché, has additional meaning in terms of devices, computers, smartphones and tablets. Like place, one of the 4Ps of marketing, your business’s findability influences the prospects and buyers you can reach. When it comes to small business, your target audience must be able to find you regardless of the device(s) they use. You must think mobile and local! 5 Mobile marketing research insights for small business...
Via Jeff Domansky, Jose H. Flores
If SEO is dead, social media will be, too, in another five years. In today’s search world, there’s a lot of talk about how social is “taking over,” how “content is king,” and how search engine optimization is “dead” – with search updates like Penguin and Panda hitting the final nails on the coffin. Sounds very dramatic, doesn’t it? Yes, social is more significant than ever. But, it is too early to draw any conclusions about the death of SEO based on the patterns that we’re seeing. If anything, what we’re seeing today are the after effects of a healthy transition. Read More: http://searchengineland.com/the-future-of-seo-157803
Via Antonino Militello
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With mobile usage on the increase, businesses must be ready to consider it as a valid avenue for communicating their message. The infographic below details just how mobile is changing the business ...
Via Roy Smith, Gladys Pintado
A massive survey of internet users reveals trends in social media usage across numerous platforms, ages, races, genders, population density and which social media sites do they frequently visit. The Pew Research Center has released the results of a comprehensive social media survey, conducted over several years to evaluate which demographics were using social media, and on which platforms. Which social networking sites emerged on top? Of the online adults surveyed at the end of 2012: 67% use Facebook 20% use LinkedIn 16% use Twitter 15% use Pinterest 13% use Instagram 6% use Tumblr A decent amount of Americans appear to be using social media, but which demographics use social media in greater numbers? It appears that women use social media 9% more than men do, at a whopping rate of 71%. Other frontrunners with the highest social network activity in their demographic include city dwellers(70%), Hispanics (72%) and adults with a household income below $30,000 annually (72%). The most pervasive and consistent divider amongst social media users remains, unsurprisingly, their age. 83% of the young adult demographic (18-29 year olds) use social media, which is well over double the activity of online adults over 65 years old (32%).
Via Jonha Revesencio, Deb Nystrom, REVELN Consulting, Robin Martin, Gladys Pintado
Search engine optimization has not been dependent on a minimal number of factors for a long time now, such as number of times a keyword appeared on a page, and it continues to become a more complex web of on and off-page factors every month. One of the more recent factors that has had an impact on search ranking is social media.
This infographic breaks down ways that social media influences the visibility of your website in search results, including: Social media can help search engines find and index your content faster Likes, shares, retweets, etc. indicates to search engine that content is new and interesting, often leading to a temporary increase in rankingsYour content will increase in search results for people connected to youIncreases domain authority and the number of inbound links to your website
Via Lauren Moss
Videos can help you rank high on search engine, bring your prospects and build your online credibility and authenticity. And vidoe marketing is easier than you think ...
Via Ileane Smith
Want to clean your Twitter account of all the useless SPAM and crap? Here is a guide to get it done in 10 min.
Via Alessandro Rea
Although no one jumped out of plane wearing Google Glass this year, the company announced at its annual developer's conference some cool new products.
When HubSpot launched our international headquarters in Dublin this January, we wanted to transform the way people do marketing. An important part of that mission is understanding what inbound means to European marketers and their companies.
It’s clear that Google had other things it could have talked about on the first day of the I/O conference. Like Google Glass.
Instead, the attendees heard more about how Google has developed new ways to turn data into services.
In addition to all the announcements and new features Google has shown us at Google I/O, the company is also continuing its spring cleaning of features and products that don't perform.
Don't be fooled by this terrible social media marketing advice.
Via Alessandro Rea
It’s no secret that social media, when used strategically, is a marketing force to be reckoned with. The ways social media has dominated our culture the
Via The Queen of Twitter
Twitter is a cultural phenomenon that has changed the way we communicate around the world. This infographic shows the literal journey of a tweet - from the initial tweet to the retweet and beyond.
This graph shows that a single tweet can cross social media channels in mere seconds. In this age of quick technology, people are getting information at such a rapid rate that it’s hard to keep up at times... Check out the infographic for more interesting facts.
Via Lauren Moss
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![Survey Reveals Which Demographics Use What Social Media [INFOGRAPHIC] | DV8 Digital Marketing Tips and Insight | Scoop.it](http://img.scoop.it/VBS6HsZXHojuGRBmt_vG6Tl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
Article extrêmement intéressant de Lee Odden sur Online Marketing Blog reprenant quelques best practices pour votre curation. Really worth reading!