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Insight and tips about digital marketing strategies and social media marketing
Curated by
Firas Ghunaim
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Rescooped by Firas Ghunaim from Social Media Marketing Strategies onto DV8 Digital Marketing Tips and Insight |
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Firas Ghunaim's insight:
So what do you think??
99% of the people in Silicon Valley I’ve talked to about this, including some very, very bright folks with quite a bit of money and clout, will tell you that Google Plus flopped. They have, in their own minds, written it off entirely. The remaining 1%, while willing to consider that it didn’t flop, are still so tepid that they refuse to stake any credibility on saying it will be successful (which I would measure as having the same level/range of active users as the other big social networks like Facebook, Twitter, LinkedIn, etc.). Articles written by that 1%, like this one, are all chock-full of “mights” and “maybes.”
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Do you think that you are wasting money on conventional marketing campaigns and are not gaining any profit? Don't you want to promote your brand in an Via Thomas Faltin, Martin (Marty) Smith, Gladys Pintado 
Charlotte Eglinton's comment,
April 8, 10:08 PM
I totally agree with this article. I think that mobil phones are defiantly a huge part of todays marketing. I know for a fact that i am constantly looking at new apps to download and use. With the majority of people today using iPhones, its such a easy way to quickly check your bank account, or find out what time the bus comes by simply downloading a app to help you. I think its really important that brands look into developing apps for phones if they want to keep up with the changes in the social media.
Aleysha Kelly's comment,
April 9, 4:47 AM
I agree with both your points Nick and Charlotte. Mobile Marketing is definitely the new way to engage consumers especially with the rapid change in technology especially that of smart phones. Its definitely the most effective way to contact your target consumer as with the use of apps its up to the consumer to download it. I'm the same as you Charlotte, I am always looking for new apps to download and use so I think it is really important the business look into Mobile Marketing to keep up with the changing environments.
Aleysha Kelly's comment,
April 9, 5:08 AM
http://www.itwire.com/it-industry-news/market/59358-global-device-shipments-to-reach-24-billion-this-year this article shows how it is even more important to use mobile marketing due to the shift in consumer behaviour.
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![The Underlying Importance of Social Media [infographic] | DV8 Digital Marketing Tips and Insight | Scoop.it](http://img.scoop.it/ORJbP8j3GLqlocFA-_1gnzl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
As a business owner or marketer it's very important to not only use social media to connect with customers, but also to understand the value in what social media brings. Social media is revolutionizing the way companies market, brand and connect with customers and potential customers in ways we never thought possible. In this blog post, view an informative infographic that details the underlying important of connecting with customers on social media and what it can mean for your business.
In this infographic, learn more about the tools and resources available to leverage social marketing, how online networks (facebook, google+, twitter) affect consumer behavior, and what the resulting significant changes mean for businesses, social marketing, branding and analytics... Via Lauren Moss Delete the scoop?
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Instagram is expanding quickly, and with the introduction of the Android app, its growth can only accelerate. Its simplicity is one of its strengths, and it represents a great addition to businesses’ visual-content marketing campaigns. In this graphic created with Marketo, we examine the growth of the photo-sharing service and how it can work for your company... Via Lauren Moss Delete the scoop?
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![Imagery in Social Media & How to Leverage Visual Content [infographic] | DV8 Digital Marketing Tips and Insight | Scoop.it](http://img.scoop.it/HR6tHGsSLZNOYvJFQ_Wezzl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
While the origins of social media can be traced back to the late 1970s, the medium didn’t really begin to develop until 1993, with the world wide web. From here, we never looked back. But even as far as 2006 social media was predominately a text-based pursuit. So what’s changed since?
The global domination of YouTube, the rise of Pinterest and the success of Instagram has made social media an increasingly visual platform. And with good reason: users are far more likely to engage with brands who post images and video, and, subsequently, both Facebook and Twitter have taken steps to better-incorporate this content into their channels over the past twelve months.
This infographic takes a closer look at how the shift to a visual social world has developed, and includes six tips for brands on how to use these tools to bolster their marketing strategy. Via Lauren Moss Delete the scoop?
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Whether you’re a business marketer, blogger, or artist looking to promote their work; learning how to utilize all the different tools and social media channels available will help you to survive in the vast, deep recesses of internet space. People who understand the importance of adding social elements to their marketing campaigns are the ones you constantly see popping up in your different social network feeds. By adding social elements, you’re not just helping customers encounter your content, but encouraging them to interact with your brand. This peer-to-peer word of mouth messaging is highly trusted and effective when it comes to amplifying the impact of a campaign. Via Lauren Moss Delete the scoop?
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So what do you think??
99% of the people in Silicon Valley I’ve talked to about this, including some very, very bright folks with quite a bit of money and clout, will tell you that Google Plus flopped. They have, in their own minds, written it off entirely. The remaining 1%, while willing to consider that it didn’t flop, are still so tepid that they refuse to stake any credibility on saying it will be successful (which I would measure as having the same level/range of active users as the other big social networks like Facebook, Twitter, LinkedIn, etc.). Articles written by that 1%, like this one, are all chock-full of “mights” and “maybes.”