DV8 Digital Marketing Tips and Insight
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DV8 Digital Marketing Tips and Insight
Insight and tips about digital marketing strategies and social media marketing
Curated by Firas Ghunaim
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The Pinterest Publishing Guide for Authors and Media Sites [PDF]


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jmwakasege's comment, October 1, 2013 1:20 AM
how come you always get good stuff, I real appreciate the value you bring. And for this one, it's a life saver.
Dan Aldridge's curator insight, October 1, 2013 9:58 AM

Excellent tips for journalists and writers of all stripes on how to use Pinterest.

Andy Birkitt's curator insight, October 2, 2013 4:22 AM

Another great resource

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Curate Websites Collections on Pinterest with These Three Screen-Grabbing Tools

Curate Websites Collections on Pinterest with These Three Screen-Grabbing Tools | DV8 Digital Marketing Tips and Insight | Scoop.it

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Robin Good's comment, May 30, 2013 5:02 PM
You are very welcome Code Promo France.
athindrans's curator insight, June 13, 2013 10:58 AM

For Curation sites

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21 Tips to Balance Social Media Addiction, Tweets, Life and Real Work! | The Marketing Nut

21 Tips to Balance Social Media Addiction, Tweets, Life and Real Work! | The Marketing Nut | DV8 Digital Marketing Tips and Insight | Scoop.it
How do you manage time as a social media addict business leader? Focus on goals, objectives and inspiring and connecting with your audience and community

Via David Blundell
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David Blundell's curator insight, April 16, 2013 7:09 AM

Pam Moore is a leading light in social media today. But just how does she balance social media with, you know, real work . . . Here she share 21 tips on how get your social media rocking . . .

yeohyc's curator insight, April 16, 2013 7:16 AM

Less than 45 hours to go to meet @PamMktgNut, @BritishCouncil & @esBritish friends at Social Media Tapas, Madrid! :)

Tom George's curator insight, April 16, 2013 8:41 AM

It's so important to maintain a balanced lifestyle. In our quest for succes we must not allow ourselves to become to obsessed with things. I always enjoy content from The Marketing Nut.

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Social Media 2013: User Demographics for Facebook, Twitter, Pinterest & Instagram [INFOGRAPHIC]

Social Media 2013: User Demographics for Facebook, Twitter, Pinterest & Instagram [INFOGRAPHIC] | DV8 Digital Marketing Tips and Insight | Scoop.it

Those good people at the Pew Research Centre recently updated their annual look at who is using social media, discovering that 16 percent of U.S. internet users are now active on Twitter.


But what about some of the other major social platforms? Aside from Twitter, who exactly is using Facebook, Pinterest, Instagram and Tumblr?

This infographic (courtesy of Adweek) takes Pew’s data and represents it all in a pleasing visual form; view key takeaways at the article link.


Via Lauren Moss
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Joshua OCock's curator insight, March 27, 2013 10:02 AM

Very interesting - but I'm not sure things will stay this way for long..

eileenludwig's curator insight, April 9, 2013 12:31 AM

Charts help you see the big picture of social media for your business

ccafaro1's comment, April 28, 2013 3:32 PM
objective profile at moment. Good.
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How Users Interact with Pins on Pinterest – infographic

How Users Interact with Pins on Pinterest – infographic | DV8 Digital Marketing Tips and Insight | Scoop.it
How Users Interact with Pins on Pinterest – infographic Pinterest is a pinboard-style photo sharing

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The Marketer's Guide to Pinterest SEO

The Marketer's Guide to Pinterest SEO | DV8 Digital Marketing Tips and Insight | Scoop.it

Once viewed as a niche player in the social space, Pinterest has become one of the fastest growing social networks ever, harnessing both an increased user base and its exponential growth as a referring site to become a considerable force in the marketing world.

 

Equally important for businesses to consider is the buying power behind Pinterest: Pinterest users purchase items more often and in greater quantities, spend more money, and shop more frequently than any other social network. So if your initial trial of using Pinterest for business has yielded positive results and you think Pinterest is a viable social media marketing platform for your business, you know what the next step is, right? Optimization!

 

To get you started, below we’ll outline 10 great tips to optimize your business' Pinterest presence for search.

 

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Infographic: the History of Social Media

Infographic: the History of Social Media | DV8 Digital Marketing Tips and Insight | Scoop.it

There’s nothing new under the sun?

There’s an assumption that, just because social media keeps evolving and we start to use new tools, that ‘social media’ is a new phenomenon. Nothing could be further from the truth.

 

This informative infographic tells the story of how people have been social on the internet, from the birth of email and Usenet to up-to-date tools like Pinterest and Google+.


Via Lauren Moss
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Lauren Moss's curator insight, December 20, 2012 4:53 PM

Interesting timeline of events, statistics + trends, as they pertain to the 'social history of the internet'...

The format and graphics enable a strong and clear visual understanding of the content being shared and a straightforward means to compare various points in time with regard to the internet in general, as well as specific social media platforms.

Bart van Maanen's curator insight, December 21, 2012 8:15 AM

Mooie tijdlijn over de recente geschiedenis van social media. Wat stond er in die eerste e-mail? En daarvoor dan? Dinosaurussen! LOL

Abeer Muhammad's curator insight, December 27, 2012 5:15 AM

#SM from the beginning. 

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Pinterest Finally Rolls Out Business Accounts: How to Set Yours Up Today

Pinterest Finally Rolls Out Business Accounts: How to Set Yours Up Today | DV8 Digital Marketing Tips and Insight | Scoop.it
Pinterest launches business accounts and other resources for brands. Learn how to set yours up today with these simple step-by-step instructions.
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Infographic: The Astounding Power Of Pinterest

Infographic: The Astounding Power Of Pinterest | DV8 Digital Marketing Tips and Insight | Scoop.it
In our upcoming October design issue, one of the many fascinating feature stories we’ve lined up is a lengthy profile of Pinterest and its elusive CEO, Ben Silbermann.

That story goes live later this week, but until then, here's an infographic about Pinterest, created by Fast Company's staff and designed by our own Ted Keller.

In this profusion of figures, you find out a few, key things about the image-sharing service. For one, it’s dominated by women. Second, something about its layout and culture stokes an enormous buying impulse. And third, major brands are getting in on the act. It’s not a stretch to say that soon, at least on retail sites, a Pinterest button might become as ubiquitous as a Facebook Like. Check out the infographic, or tour the major findings in the accompanying slide show...


Via Lauren Moss
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How to Use Social Media for Customer Research

How to Use Social Media for Customer Research | DV8 Digital Marketing Tips and Insight | Scoop.it

Great tips on using social media to help your find out more about your customers . . .


Via David Blundell
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7 Pinterest Tips for B2B Companies | Social Media Examiner

7 Pinterest Tips for B2B Companies | Social Media Examiner | DV8 Digital Marketing Tips and Insight | Scoop.it
Promote your B2B business on Pinterest: check out how these businesses are successfully using Pinterest.
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5 Ways to Use Pinterest for Recruiting

5 Ways to Use Pinterest for Recruiting | DV8 Digital Marketing Tips and Insight | Scoop.it
Pinterest presents an opportunity to reach talent first. Here are some tips on how to use Pinterest to find your next hire.
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5 Ways to Use Pinterest for Content Marketing

5 Ways to Use Pinterest for Content Marketing | DV8 Digital Marketing Tips and Insight | Scoop.it

When most people think of Pinterest, they think social media marketing, not content marketing. But the truth is Pinterest can be an extremely useful tool for enhancing your content and providing direction for your overall content marketing strategy.

With over 27 million unique visitors and 220 million page views a day, Pinterest is one of the fastest-growing social media sites out there.

 

Visit the link for 5 ways to use Pinterest to leverage it in all aspects of your online marketing efforts.


Via Lauren Moss
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Peg Corwin's curator insight, June 17, 2013 5:42 PM

==> Pinterest for Content Marketing


  • Pins for inspiration
  • Analytics to track what people like
  • Bookmarke for popular stories
  • Use infographics to inspire blogs
  • Pin your own content
Ajish Kumar's curator insight, June 19, 2013 5:23 AM

Good One

Christel Binnie's curator insight, July 8, 2013 11:13 PM

Even more reasons to love Pinterest...

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Pinterest takes a "first step" toward working with big brands

Pinterest takes a "first step" toward working with big brands | DV8 Digital Marketing Tips and Insight | Scoop.it
Pinterest is unveiling a new pin structure for different types of products and an integration with a large number of retail brands, as it continues buildng up the platform and paving the way for growth.

Via David Blundell
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David Blundell's curator insight, May 20, 2013 12:44 AM

Pinterest is inching toward monetisation. Here's the lowdown . . .

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Pinterest Analytics: Know What Content Resonates and What Drives Traffic

Pinterest Analytics: Know What Content Resonates and What Drives Traffic | DV8 Digital Marketing Tips and Insight | Scoop.it
Now you can track, in any given period, what content your customers are engaging with the most. What content resonates with your audience? What is driving traffic to your website?

Via David Blundell
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David Blundell's curator insight, April 9, 2013 12:47 AM

Pinterest has got now got some serious new data analytics options to help businesses . . .

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How To Advertise On Pinterest [GUIDE]

How To Advertise On Pinterest [GUIDE] | DV8 Digital Marketing Tips and Insight | Scoop.it
As Pinterest continues its rapid growth, quadrupling from 9 to 40 million users in 2012, many businesses and marketers are struggling to maximize their brands' potential on the site.

Via Kelly Lieberman, John van den Brink, Ivo Nový, Alessandro Rea, Khaled El Ahmad
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Ugo Brusegan's curator insight, March 12, 2013 7:54 AM

Un infografica sull'advertising in Pinterest, che trovo molto utile per il mercato turistico.

Mike Ellsworth's curator insight, March 13, 2013 2:33 PM

A good infographic on how to use Pinterest for advertising.

Mercor's curator insight, March 14, 2013 1:05 PM

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4 Ways to Use Pinterest to Rank High in Search Engines | Jeffbullas's Blog

4 Ways to Use Pinterest to Rank High in Search Engines | Jeffbullas's Blog | DV8 Digital Marketing Tips and Insight | Scoop.it

It’s no secret that companies are using Pinterest for marketing purposes and doing so successfully. Pinterest is a great tool for raising brand awareness, driving traffic back to your website and increasing sales.

 

This post isn’t your traditional post about how to use Pinterest for marketing. Instead it will show you 4 ways that Pinterest can help you find link building opportunities. This will assist you in optimizing your website or blog for search engines.

 

So how does link building  help you rank higher in Google or Bing when people put in the key words or phrases that they would use to find your products and services?

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Chiara Zanone Translations's curator insight, February 2, 2013 12:48 PM

Per un utilizzo efficace di Pinterest

anna tagliapietra's curator insight, February 5, 2013 9:22 AM

Pinterest è una delle scoperte più recenti nel panorama dei social media marketers, ma sta già dando buonissimi risultati soprattutto in termini di inbound marketing.

Jeff Bullas in questo articolo ci presenta 4 modi di usare Pinterest per alzare la visibilità nei motori di ricerca.

Due di questi punti mi hanno più incuriosita; il primo è quello che elenca i modi per trovare buoni partner per il guest blogging, opzione in Italia poco sfruttata, ma assolutamente efficace per il link building e per aumentare la vostra reputazione online. Guardando nelle categorie che vi appartengono, potete trovare pins che parlano del vostro argomento e controllare sia l'autore che il sito di origine per scoprire se ci sono opportunità di guesting.

L'altro punto è lo studio dei nostri competitor: mettendo il loro dominio nel search tool di Pinterest, possiamo vedere sia cosa postano loro sia chi li segue, li re-pinna, li apprezza e quindi trovare gli influencers di riferimento nel settore che ci interessa.

Jeff Bullas ci dà altri spunti e dritte nell'articolo e mi piacerebbe sapere se qualcuno di voi sta usando Pinterest per il proprio business e con che metodologia.

Buona lettura!

Henri RUET's curator insight, March 6, 2013 7:22 PM

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Highlights in Social Media 2012 [Infographic]

Highlights in Social Media 2012 [Infographic] | DV8 Digital Marketing Tips and Insight | Scoop.it

2012 has been one crazy year for social media. Pinterest was named Best New Startup, Facebook bought Instagram, Facebook went public, Psy's 'Gangnam Style' became the most viewed video in history, and the list goes on...

Want to see just how eventful 2012 has been for social media? Check out this infographic.


Via Lauren Moss
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How To Use Pinterest For Marketing Research

How To Use Pinterest For Marketing Research | DV8 Digital Marketing Tips and Insight | Scoop.it

Digital marketing expert, Adam Helweh, CEO of Secret Sushi Creative, recently wrote an fascinating blog post outlining how he had used Pinterest for market research . . .


Via David Blundell
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Four Steps to a Social Media Strategy [Infographic]

Four Steps to a Social Media Strategy [Infographic] | DV8 Digital Marketing Tips and Insight | Scoop.it

Engaging customers online requires more than just being on the same social networks they are on. You first need to determine what your goals are for social media, how to measure the success of those goals, what tactics to use in your plan, and how to execute that plan. In other words, you need a strategy.

 

Click on the link for the complete infographic, including details on what options are available in terms of social media platforms, the different values of each, and how they relate to your potential needs.

Additionally, learn about how well they perform with regard to the 4 defined steps in developing a effective social media plan of action, which are:

Define your goals Define your metrics Decide on tactics Execute a successful strategy

 

So, for those getting started, or anyone who may be re-evaluating an existing social media strategy, check out this infographic that helps inform, organize and achieve online social media goals.


Via Lauren Moss
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kendall irvine's comment, September 25, 2013 8:20 PM
I really enjoyed this article due to the simplicity of the inforgraphic showcasing the information in a colourful and engaging way. As there are several types of social media such as facebook, twitter and tumblr (blogs) having media stratergy for each one is important. All of them have different communiction features and different target audiences. Kamal has chosen well and agreeing with emma that this really links well with the week 7 lecture topic.
Christine IMC's curator insight, September 26, 2013 10:15 PM

This is a good article as it uses infographics which makes it easier to understand and take in the idea of developing and implementing a media strategy and in this case for social media. The first 4 steps are the basics to developing a strategy and then it expands on it with not great detail but just the quick basic information one needs to know. Although one thing it doesn't mention though is analyzing a market or finding a target market which I beleive helps within the process of developing a strategy, knowing what potential customers to target or what market or segment.

Selina EverHungry Nihalani's curator insight, October 6, 2013 6:23 PM

In today’s market, social media has become an essential factor of building a business strategy. It is very important that we approach and engage customers through social sites. In the beginning of this article, it shows that a successful social media strategy depends on establishing a sound business goal. Goals must be defined clearly to utilize the appropriate social media in achieving the business goal. After the goals are set, it is also important to define the metrics and tactics. This is because these will measure whether the social media efforts are creating consideration and conversions with the target audience. Through this process, companies can evaluate and measure success and failures, and prepare for a better business strategy to succeed in social media.

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How to Schedule your Pins on Pinterest

How to Schedule your Pins on Pinterest | DV8 Digital Marketing Tips and Insight | Scoop.it

As an avid social media user you’ve probably jumped straight into Pinterest and quickly discovered that pinning can take up an enormous amount of time. Here is a tool that will save you a lot of time, increase traffic and clicks to your pins . . .


Via David Blundell
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13 Examples Of Positive Impact Of Combining Photos With Social

13 Examples Of Positive Impact Of Combining Photos With Social | DV8 Digital Marketing Tips and Insight | Scoop.it

If you are curious of why Facebook bought Instagram for so much money or why Pinterest is worth so much money... the answer is our societies shift to attraction to photos is the age of information over-load.  Also, we have been hard-wired to visual communication since our cave-man days.  Here are 13 great examples of how and why adding strategic photos to social media can help your marketing.

Ken Morrison

Social media photos: how to expand your social media presence with photos that attract and engage readers.


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Ken Morrison's comment, June 19, 2012 1:25 AM
Thank you for the rescoop. I am happy that I found your site. I am sure that I will return!
Ken Morrison's comment, June 23, 2012 12:32 AM
Thank you for the rescoop. It looks like you have a great site here.
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64 Pinterest Marketing Tips and Tactics - Infographic | Jeffbullas's Blog

64 Pinterest Marketing Tips and Tactics - Infographic | Jeffbullas's Blog | DV8 Digital Marketing Tips and Insight | Scoop.it
Pinterest over the last 6 months has become the social network with buzz and it provides a visual platform that offers an ecosystem to experiment and play with images as a means of marketing and engagement and even selling.
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Is Social Media Making Us Antisocial? [INFOGRAPHIC] - AllTwitter - mediabistro.com

Is Social Media Making Us Antisocial? [INFOGRAPHIC] - AllTwitter - mediabistro.com | DV8 Digital Marketing Tips and Insight | Scoop.it
mediabistro.comIs Social Media Making Us Antisocial?
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