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5 Webinar Tools For Marketing Your Expertise

5 Webinar Tools For Marketing Your Expertise | duynsteepolak | Scoop.it

Speaking to groups is a great way to share your expertise and market your services.
But it doesn’t scale, as the saying goes, unless you record the presentation.


Via Giuseppe Mauriello
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98 Magazine Secrets for Keeping Your Blog & Content Fresh--Story Ideas!

98 Magazine Secrets for Keeping Your Blog & Content Fresh--Story Ideas! | duynsteepolak | Scoop.it
Tweet One of the best methods of content marketing is to publish valuable content on your business blog. But how do you write about the same topic over and over again while keeping your articles  f...

Via Karen Dietz
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Karen Dietz's curator insight, December 12, 2012 7:56 PM

Hey folks -- need some new ideas for biz stories? Well here is a whopper of a list. Surely you wil find some gems here that you haven't thought of before.


Not all 96 will work for stories. Like polls, horoscopes, trend watching, and shopping steals. But the outcomes could be stories!


Anyway, as we are all planning our content and biz storytelling for the next year, this is a treasure trove of possibilities for you. 


Have fun exploring and getting inspired!


This review was written by Karen Dietz for her curated content on business storytelling atwww.scoop.it/t/just-story-it

Oakville Deals's curator insight, December 14, 2012 12:55 PM

Tell a story

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Storytelling in Fundraising: When Your Donor Responds with These Five Simple Words, You’ve Succeeded

Storytelling in Fundraising: When Your Donor Responds with These Five Simple Words, You’ve Succeeded | duynsteepolak | Scoop.it
Books and articles on storytelling and narrative in fundraising are proliferating nearly as quickly as bad storytelling and narrative in fundraising (could there be a connection?). In an effort to ...

Via Karen Dietz
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Karen Dietz's curator insight, December 12, 2012 8:02 PM

What a great post that reminds us what is most important in our business storytelling and how to achieve it -- whether it be in fundraising, sales, or marketing.


Are you following the Golden Theme? The Golden Theme for stories is: we are all the same.


If you can express the Golden Theme and do what the author Eric Foley suggests, you will have the Midas touch. 


This review was written by Karen Dietz for her curated content on business storytelling atwww.scoop.it/t/just-story-it

Michael Katz's curator insight, October 6, 2013 10:33 PM

It's all about making connections.

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Storytelling key to effective advertising

Storytelling key to effective advertising | duynsteepolak | Scoop.it

"we are not bottlesellers, we are storytellers" is what a wine-maker once said to Harold Hamersma, a Dutch wine-expert, writing a column in my favorite newspaper NRC, this weekend about wine advertising. Nothing is more true. In his column he referred to this article writen for the drinks industry. Read about why more wine brands aren't following suit. And whiskey brands are.


Via Elsemiek Meijs
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Bailey Mercer's curator insight, November 25, 2015 8:51 PM

We can all agree...

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De impact van 'online' op de afdeling Communicatie - Frankwatching

De impact van 'online' op de afdeling Communicatie - Frankwatching | duynsteepolak | Scoop.it
Wat is de impact van online communicatie en social media op competenties in het communicatievak, functies en de organisatie van de communicatie-afdeling?
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The Social Media Checklist – Keep Up With Facebook, Twitter, LinkedIn & Pinterest

The Social Media Checklist – Keep Up With Facebook, Twitter, LinkedIn & Pinterest | duynsteepolak | Scoop.it

On the eve of the start of my third semester teaching SFSU’s Social Media Marketing Tools course, I thought it would be appropriate to share this Social Media Checklist. The Whole Brain Group did a great job of pulling this together.


Via Efraim Silver, Anthony Burke
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Wat is #ScoopIt ? Mooie blog van Warempel

Wat is #ScoopIt ? Mooie blog van Warempel | duynsteepolak | Scoop.it
Scoop.it is een site waar je (nieuws)berichten kunt verzamelen, enigszins bewerken en publiceren. Na het aanmaken van een account kun je een eigen onderwerp starten. Bij Scoop It ben je de beheerder van een bepaald thema of thema’s.
Via Frans Droog
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The 5 Most Popular Social Media Content Curation Tools

The 5 Most Popular Social Media Content Curation Tools | duynsteepolak | Scoop.it

Kevin K. Lau calls Scoop.it "one of the best sites for curating content right now."


Check out why he thinks Scoop.it is worthy of the number one spot in his article The 5 Most Popular Social Media Content Curation Tools.


Via Ally Greer
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Digital storytelling: zo voer je zelf de regie | 365Online: E-Commerce ...

Digital storytelling: zo voer je zelf de regie | 365Online: E-Commerce ... | duynsteepolak | Scoop.it
Vlak voor die mooie zomer hebben we stilgestaan bij de ontstaansgeschiedenis en toekomst van digital storytelling. Het was halverwege september dat we jullie vertelden hoe je... [[ This is a content summary only.
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Take Advantage of Seasonal SEO

Take Advantage of Seasonal SEO | duynsteepolak | Scoop.it
How can a company take advantage of the seasonality of their business and use seasonal SEO to make their peak business time even better?
Via Move2web
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Photoshop Express Editor - free online photo editor

Photoshop Express Editor - free online photo editor | duynsteepolak | Scoop.it

Use the Text option to easily add a caption or label anywhere on your photo. Or have fun by adding text inside a speech or thought bubble so your photo subjects can express themselves.


Via Baiba Svenca, André Manssen, Let's Learn IT
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Rescooped by duynsteepolak from Just Story It! Biz Storytelling
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Why Story Matters

Why Story Matters | duynsteepolak | Scoop.it

Telling is old school, pedantic, and pompous. Telling is transactional; it implies a giver and a taker. When you tell someone something, you shut down true communication. Modern, effective communication is about engagement. It’s about achieving resonance. It’s about moving beyond sympathy to empathy. Modern, effective communication is about engagement.

 

Ahhhhh -- words of wisdom from colleague Thaler Pekar about what everyone in business needs to recognize about story dynamics. And how working with these dynamics are so critical in today's new marketing/branding landscape.

 

I couldn't have said all better myself Thaler! Good job. 

 

Thaler writes for non-profits but the same principles apply to anyone in business -- large or small.

 

If you've been disenchanted lately with lackluster storytelling results in your business, then these story principles should get you back on track again.

 

Don't wait -- read this short but powerful article now. Don't get left behind.

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


Via Karen Dietz
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Storytelling: secrets from the big screen

Storytelling: secrets from the big screen | duynsteepolak | Scoop.it
Het is een publiek geheim dat de entertainmentindustrie brenger is van een aantal van 's werelds grootste verhalen. Maar de formule voor het vertellen van mooie verhalen beperkt zich niet enkel tot...
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50 Ways to Promote and Market your Blog Posts | Jeffbullas's Blog

50 Ways to Promote and Market your Blog Posts | Jeffbullas's Blog | duynsteepolak | Scoop.it
Marketing your blog doesn't happen by accident. It involves implementing tactics one at a time.

Via Ally Greer
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Ally Greer's curator insight, May 29, 2013 6:21 PM

If a blog post is published but no one reads it, does it still matter? 


If you're stuck on where to promote your content, here's a (not-so) little list of some great places to start. Of course, it doesn't hurt to have a place like Scoop.it to send your content everywhere for you...

Rescooped by duynsteepolak from Sparkyourstory
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Why your social media plan needs gurus and storytellers

Why your social media plan needs gurus and storytellers | duynsteepolak | Scoop.it

"I’m a storyteller, not a strategist

Anytime I get on the phone with a business who wants to hire me to do some social media work and they ask me about, analysis, measurement tools and anything that has to do with numbers I tell them “I’m an Indian person who is lousy at math. Contrary to popular belief we’re not all good with numbers.” My strength is the ability to tell great stories, and create content. Does that mean I’m useless? Absolutely not … and it’s because there is a digital divide emerging."

 

I love the core message of this post -- for business success hire both a strategiest AND a storyteller!

 

Why? Because you will receive the best of both worlds. Not only will you identify and execute (hopefully) an winning social media strategy, you will also learn how to tell your business stories effectively in different social media channels. Yeah!

 

Go read the article for more info on why this marriage makes so much sense.

 

Thanks fellow curator Gregg Morris @greggvm for finding this article!

 

Here's the original link: http://www.businessesgrow.com/2012/11/21/why-your-social-media-plan-needs-gurus-and-storytellers/ ;

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


Via Gregg Morris, Karen Dietz, Elsemiek Meijs
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Storytelling Festival Amsterdam 2012 bij OBA - Dichtbij.nl

Storytelling Festival Amsterdam 2012 bij OBA - Dichtbij.nl | duynsteepolak | Scoop.it
Storytelling Festival Amsterdam 2012 bij OBADichtbij.nlOp 4 november vindt bij de Centrale Bibliotheek van de Openbare Bibliotheek Amsterdam (OBA), Oosterdokskade 143, diverse voorstellingen plaats in het kader van het Storytelling Festival...
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7 Basic Types of Stories: Which One Is Your Brand Telling?

Christopher Booker's book Seven Basic Plots states there are really only seven different types of stories. The challenge becomes finding which one best suits your brand, and then telling it skillfully, believably and—if you're going to invite consumers to join in the story—extremely carefully. This article shows the seven basic plots—with real (video) examples from art and advertising of stories that fit each one.

 

I love the end of the article where it's said that, apart from these seven basics, it also helps to focus outward, away from the brand, toward consumers—and figure out their experiences and their stories. Isn't that true?

 

This review was written by Elsemiek Meijs for my curated content on business storytelling at www.scoop.it/t/sparkyourstory


Via Elsemiek Meijs
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Wat zijn cookies? | Consumentenbond

Wat zijn cookies? | Consumentenbond | duynsteepolak | Scoop.it
Bijna alle websites plaatsen 'cookies' op je harde schijf. Wat zijn cookies, waar vind je cookies en hoe ga je ermee om?
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The WordPress Website Owner’s Emergency Checklist | Copyblogger

The WordPress Website Owner’s Emergency Checklist | Copyblogger | duynsteepolak | Scoop.it
Free download: An easy way to keep all of your important site information in a single, handy spot.

 

For those of you who run websites, there are comparable pieces of information that you had better know, or have ready when needed.
But my experience at Synthesis — where we provide managed hosting for WordPress websites — has taught me that too many site owners are far too lax with the most critical information about their websites.


Which is why we created the WordPress Website Owner’s Emergency Checklist and are providing it to you as a free download. It will make your life as a website owner so much easier having all of this critical information in one place …


Via Jeff Domansky
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The 5 Most Popular Social Media Content Curation Tools

The 5 Most Popular Social Media Content Curation Tools | duynsteepolak | Scoop.it

Kevin K. Lau calls Scoop.it "one of the best sites for curating content right now."


Check out why he thinks Scoop.it is worthy of the number one spot in his article The 5 Most Popular Social Media Content Curation Tools.


Via Ally Greer
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Project informatie efficiënt beheren (Data Management)

Hoe beheer je op een slimme en efficiënte wijze je projectgegevens. Zodra je projectgegevens gaat beheren, kun je deze ook veel eenvoudiger delen en het same...
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Alledaags Bewust Zijn: Alles is communicatie

Alledaags Bewust Zijn: Alles is communicatie | duynsteepolak | Scoop.it
De vraag naar een presentatie met als thema: “Wat is communicatie?” maakte me een beetje aan het lachen. Ik zag namelijk direct allerlei scenario's voor me van hoe ik zo'n presentatie zou doen. Ik zou doodstil kunnen staan ...
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Try out These Cool iPad Video Making Apps

Try out These Cool iPad Video Making Apps | duynsteepolak | Scoop.it

"Creating videos nowadays is way simpler than it ever used to be. Gone are the days when one had to buy and install software to create videos. Besides being expensive such software always eat up a lot of space from hard disk. Now with the boom of web 2.0 technologies, there are dozens of tools that one can use to create instant videos and without any need for any software installation. Everything is done in the cloud. Check out some of these tools Here..."


Via André Manssen
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Just Story It - Scoops

Just Story It - Scoops | duynsteepolak | Scoop.it

Here are the best articles from across the web that I can find on using stories and storytelling in business.

I've chosen them because they actually make a contribution to our knowledge and wisdom about stories, show us how to apply stories to growing our businesses, or give valuable how-to tips.

 

I weed out all the junk. And besides, who needs another post in why storytelling is important?? Where's the beef?? We want the meat!

 

I've written reviews of each article to share what I like best, what you can get from reading the article, or what may be missing in the article.

 

How To Find A Topic: Click on the Filter tab above, and type in a keyword. All the articles with that keyword will appear.

 

I may occassionally review an article that I think is problematic as a way to educate us all, although most I will simply pass over.  If you wonder if I've seen an article that is not included here, send me a message and I'll respond.

After doing biz story work for over a decade (and with a PhD in Folklore) I hope you find many great insights and tips here. Many thanks for visiting and enjoy the articles!

 

And I hope you will also visit my website for more tips and tools, & take the free Story IQ assessment so you can see how well developed your storytelling skills and knowledge is: http://www.juststoryit.com/storyiq  ;

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Karen Dietz's comment, August 13, 2013 12:03 PM
Thank you!
Karen Dietz's comment, August 14, 2013 5:18 PM
Hey Bart! Thanks for letting me know about the broken link. I'll let the tech folks at Scoop.it know. In the meantime, here's the correct link: www.scoop.it/t/just-story-it
ManufacturingStories's curator insight, September 7, 2013 8:15 AM

Karen is dedicated to the art of Storytelling as a key tool in running a business or any other type of endeavor.  Here at ManufacturingStories.com we fully support this art form as the best way to generate positive and effective change.  Thanks Karen for all of your dedicated and tireless work! It's a tood Story!!

Rescooped by duynsteepolak from Educatief Internet - Gespot op 't Web
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Stappenplan Glogster Edu

"Glogster is een web 2.0 toepassing waarmee je digitale muurkranten kunt maken. Na het gratis registreren kun je aan de slag binnen een webomgeving om je digitale poster te ontwerpen. Behalve..."


Via Bea Babijn, André Manssen
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