Dussions for Milestone 3
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Direct Mail Marketing Tips

Direct Mail Marketing Tips | Dussions for Milestone 3 | Scoop.it
The 3 Important Components of your Direct Mail Marketing: Direct Marketing Tips - How to improve your direct mail campaigns, test your performance and continuosly measure and improve your direct mail marketing...
Wit Kritcharoen's insight:

For us to use direct marketing in an effective and efficency way, we need to considerd 3 important derect marketing tips from this article. The 3 tips are trust, clear communication, and easy to respond.

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Neungy Kung's comment, May 9, 2013 4:52 AM
I do agree with this article as there need to be an important for a direct mail marketing because this three component are important includes Trust, Clear Communication and Easy to respond. Under this three categories help best to describe what IMC is about and this will help companies to be able to know the best way of figure out solutions for direct mail marketing.
Vana Chatikavanij's comment, May 9, 2013 5:28 AM
The tips from this article will help companies to gain good relationship with consumers. With good direct marketing that has effective result, this will help to create a good impact for companies. Direct marketing such as direct mail is a good tool that will help IMC for businesses.
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11 Resources to Help Your Direct Marketing Campaigns | Business 2 Community

11 Resources to Help Your Direct Marketing Campaigns | Business 2 Community | Dussions for Milestone 3 | Scoop.it
There is no universal checklist for creating a successful direct marketing campaign; every campaign is different and requires an approach specific to the
Wit Kritcharoen's insight:

I'm very i agree with this article that "There is no universal checklist for creating a successful direct marketing campaign; every campaign is different and requires an approach specific to the brand’s (and customers’) needs".

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Neungy Kung's comment, May 9, 2013 4:38 AM
I do agreed with this article, as direct marketing needed all of these 11 resources which will help companies to improve on their marketing campaign. When relating to IMC, this will help the companies to be able to combine it with advertising, public relations, personal selling, sales promotion and support media.
Vana Chatikavanij's comment, May 9, 2013 5:23 AM
Direct marketing of course need to have all the resources states here in this article. Having a strong direct marketing will help companies to do well in IMC and also to create a strong relationship bond with consumers.
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Direct Marketing More Relevant Than Ever

Direct Marketing More Relevant Than Ever | Dussions for Milestone 3 | Scoop.it
Burgeoning digital channels and new avenues of customer insight give marketers new opportunities to build affinity and sales through direct marketing.
Wit Kritcharoen's insight:

I agree with this article that diirect marketing is become more important than before, as If used effectively in combination with this type of data, direct marketing tools can enable marketers to develop and enhance emotional bonds with individual customers, and customer groups, to grow the value of their customer base in real time.

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Neungy Kung's comment, May 9, 2013 4:45 AM
I do agree with this qoute "direct marketing tools can enable marketers to develop and enhance emotional bonds with individual customers, and customer groups, to grow the value of their customer base in real time" as this is so true. The example that used in this articles help to support that direst marketing is important for businesses in today's world.
Vana Chatikavanij's comment, May 9, 2013 5:32 AM
I totally agree with this article, especially the quote that said "direct marketing tools can enable marketers to develop and enhance emotional bonds with indivual customers, and customer groups, to grow the value of their customer base in real time." I think that, with direct marketing will help to increase the level of consumer engagement. Direct marketing can help companies to show more of what the company can offer to their consumers and also to earn emotional responses.
Vana Chatikavanij's comment, May 9, 2013 5:32 AM
I totally agree with this article, especially the quote that said "direct marketing tools can enable marketers to develop and enhance emotional bonds with indivual customers, and customer groups, to grow the value of their customer base in real time." I think that, with direct marketing will help to increase the level of consumer engagement. Direct marketing can help companies to show more of what the company can offer to their consumers and also to earn emotional responses.