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DSLR video and Photography
Round of tips, resources, courses for DSLR video and filmmaking
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57% Of Consumers Rely On Product Videos to help them purchase.

57% Of Consumers Rely On Product Videos - 03/28/2013
UnitedByPhotography's insight:

If your brand doesn’t produce product videos, start now.

Consumers are watching them, viewing them, and making purchase decisions on e-commerce sites because of product videos.

 

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Why the Washington Post is smart to try sponsored content, and why others should too

Why the Washington Post is smart to try sponsored content, and why others should too | DSLR video and Photography | Scoop.it
The Washington Post has launched a feature offering advertisers the ability to place sponsored content on its site, and while this form of advertising has come under fire, other media outlets should consider doing the same.
UnitedByPhotography's insight:

The approach taken by some publications such as Forbes — which has a BrandVoice platform that is similar to what the Washington Post is launching — is that marketing or advertising-driven content from brands is given more or less equal prominence to that created by editorial staff, with the appropriate disclaimers.

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Usain Bolt heads the Samsung NX300 release

Usain Bolt heads the Samsung NX300 release | DSLR video and Photography | Scoop.it
Samsung has announced the release date for the NX300 smart camera alongside a campaign headed by the world's fastest man, Usain Bolt
UnitedByPhotography's insight:

The NX300 will be available in the UK from the end of March alongside the NX 45mm 2D/3D interchangeable lens.

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Shooting a Spec Commercial for BMW

Shooting a Spec Commercial for BMW | DSLR video and Photography | Scoop.it
Today is a guest blog post by a German filmmaker who shares with us his experience making a spec commercial for BMW on a 5D Mark III, and how the spec got seen by BMW USA.
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