Doing business in Macedonia
3 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by Mima Geras Dochovska
Scoop.it!

The investors are familiar with Macedonia and they would invest in more sectors

The investors are familiar with Macedonia and they would invest in more sectors | Doing business in Macedonia | Scoop.it
The potential for investment in Macedonia is really great, and the reason for this is that investors are familiar with the geographical position, the build confidence and transparency.
Mima Geras Dochovska's insight:

Can a small country be a great opportunity for investments? I would say YES

more...
No comment yet.
Rescooped by Mima Geras Dochovska from The MarTech Digest
Scoop.it!

Psychology for Marketers: 9 Revealing Principles of Human Behavior

Psychology for Marketers: 9 Revealing Principles of Human Behavior | Doing business in Macedonia | Scoop.it
Brush up on these 9 psychology principles to help improve the effectiveness of your marketing.


Digest...

 

1)      Reciprocity: Give away something -- for free -- to help build community or customer loyalty.

2)      Commitments: Though you should never stop trying to delight your customers (per principle #1), it’s important to keep in mind that the longer the commitment they make to you, the harder it could be for them to churn.

3)      Authority: Amp up your authority in your content by prominently featuring authors’ information alongside their blog posts, ebooks, whitepapers, or videos.

4)      Social Proof: One easy way to make the most of social proof is on your blog -- if you're not already, use social sharing and follow buttons that display the number of followers your accounts have or the number of shares a piece of content has.

5)      Liking: You just want people to feel positively affiliated with your brand. So however you make that happen, it's worth a try.

6)      Scarcity 

7)      Recency Illusion: This is important to keep in mind when you’re designing marketing campaigns -- you should be aiming to develop robust, integrated campaigns, not just a one-and-done piece of content.

8)      Verbatim Effect: you should try to pack as much relevant and descriptive information into your headline as you can.

9)      Clustering: Do the legwork for your audience: group similar topics in your writing together -- either under numbered bullet points or with different header sizes.


Via marketingIO
more...
marketingIO's curator insight, July 12, 2013 3:40 PM

When reading this, you can see how many of these principles are basics to any direct marketing effort.


  • See the article at blog.hubspot.com
  • Receive a daily summary of The Marketing Automation Alert directly to your inbox. Subscribe here (your privacy is protected).
  • If you like this scoop, PLEASE share by using the links below.
  • iNeoMarketing drives more revenue and opportunities for B2B companies using marketing technologies. Contact us
Paraic Walsh's curator insight, August 8, 2013 3:15 PM

Good Principles

Milly Moreno's curator insight, August 10, 2014 9:10 PM

Psychology is also used in marketing??

Scooped by Mima Geras Dochovska
Scoop.it!

FYR Macedonia M-Nav gets financial support for modernization of air navigation ... - Balkans.com Business News

FYR Macedonia M-Nav gets financial support for modernization of air navigation ... - Balkans.com Business News | Doing business in Macedonia | Scoop.it
FYR Macedonia M-Nav gets financial support for modernization of air navigation ...
more...
No comment yet.