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Doeland's Digitale Wereld
Dagelijkse stroom aan informatie over internet, social media, intellectueel eigendom en technologie gerelateerde zaken ...
Curated by Denis Doeland
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The Four Pillars of Content Strategy

The Four Pillars of Content Strategy | Doeland's Digitale Wereld | Scoop.it


Having a content strategy isn’t just about developing good content. You need to be able to see the value of your content efforts. When thinking about content strategy, you should consider four main pillars:

 

Space – What space do you want to own?Production – How do you make it easy to produce?Repurposing – How do you repurpose it to get the most out of it?Promotion – How do you promote it to maximize its value once it exists?

Via Brian Yanish - MarketingHits.com
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Technologie: zo ziet het leven er uit in 2020 (misschien)

Technologie: zo ziet het leven er uit in 2020 (misschien) | Doeland's Digitale Wereld | Scoop.it

Technologie: zo ziet het leven er uit in 2020 (misschien) http://t.co/pvJvTHLZV6 ...

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Media Creation; Unchained: An Awesome Infographic | Scoop.it Blog

Media Creation; Unchained: An Awesome Infographic | Scoop.it Blog | Doeland's Digitale Wereld | Scoop.it

Via Brian Yanish - MarketingHits.com
Denis Doeland's insight:

Nice insights ...

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Adrian Lee's curator insight, March 9, 2013 8:31 PM

Mobile websites and social networks, there is no getting around the fact that they are here to stay for now. If you are a business owner, you need to go where your customers are and connect with them.

Rabih Harb's curator insight, March 13, 2013 2:19 AM

Nice insights..

Thomas Wooldridge's curator insight, April 8, 2013 12:08 PM

when focusing on your money make venture, make sure your advertising via social media

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Social media blazen televisie nieuw leven in

Social media blazen televisie nieuw leven in | Doeland's Digitale Wereld | Scoop.it
Het mediabureau Initiative presenteerde net voor het jaareinde haar rapport 'The New Power of Television'. Bert Janssen van Mediaforte geeft de belangrijkste tips mee voor hoe marketeers social media en tv op elkaar ...
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How to Effectively Listen on the Social Web

How to Effectively Listen on the Social Web | Doeland's Digitale Wereld | Scoop.it

For many brands, one of the appealing aspects of social media is the opportunity to target and acquire new customers.

 

Marketers can also use social to learn more about existing customers and use that knowledge to increase the relevancy of your messaging.

But how can you do this effectively?

 

The tools already exist to monitor social conversations and unlock key insights into who to reach, how to reach them, and the right messaging to use.

 

For an easy two-step guide on monitoring and acting on social media conversations, take a look at our infographic below! It’s time social marketers went beyond simply counting ‘Likes’ and comments, and uncovered the deeper meaning of social conversations.


Via Antonino Militello, Brian Yanish - MarketingHits.com
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María Dolores Díaz Noguera's curator insight, August 26, 2013 3:52 AM

Nos interesa descubrir el significado de las conversaciones sociales. Gracias

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Lijstje: De uitslag van de DJMag Top 100 2012?

Lijstje: De uitslag van de DJMag Top 100 2012? | Doeland's Digitale Wereld | Scoop.it

Net als vorig jaar en eigenlijk zoals elke dag meet Rankingz de online positie van DJ’s uit de gehele wereld. De lijst bevat inmiddels 225 namen. Hieronder de Top 10 van het moment. 

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The Multilingual Net - A look at languages and the internet ...

The Multilingual Net - A look at languages and the internet ... | Doeland's Digitale Wereld | Scoop.it

A look at languages and the internet. Info covering global internet users, the languages they speak and how the web currently accommodates to these languages.


Via Brian Yanish - MarketingHits.com
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Ever Imagined a World Without Internet?

Ever Imagined a World Without Internet? | Doeland's Digitale Wereld | Scoop.it
Ever tried to imagine a world without the Internet? This infographic breaks down just how scary that would be.

Via Sarah Horrigan
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Infographic: The Astounding Power Of Pinterest

Infographic: The Astounding Power Of Pinterest | Doeland's Digitale Wereld | Scoop.it

In our upcoming October design issue, one of the many fascinating feature stories we’ve lined up is a lengthy profile of Pinterest and its elusive CEO, Ben Silbermann.


Via janlgordon, Brian Yanish - MarketingHits.com
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John van den Brink's comment, September 10, 2012 12:20 PM
Jan, thank you, nice one :)
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How To Improve Site Credibility Through Search & Social Media

How To Improve Site Credibility Through Search & Social Media | Doeland's Digitale Wereld | Scoop.it
Anyone—anyone—can make a website. Anyone can create a Twitter account, start a blog, or launch a Facebook fan page. And anyone—from 13-year-old girls to 45-year-old men—can pretend to be an attractive 20-year-old woman on the Internet.

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Social media scoort hoog onder tieners

Social media scoort hoog onder tieners | Doeland's Digitale Wereld | Scoop.it

Middelbare scholieren zijn druk bezig met sociale netwerken. Zo'n 75 % zit op Facebook en meer dan 60 % maakt gebruik van Twitter.

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Lelijke foto's van vriendinnen delen

Lelijke foto's van vriendinnen delen | Doeland's Digitale Wereld | Scoop.it

Lelijke foto's van vriendinnen delen. Zonder make-up. Driekwart van de vrouwen heeft een keer een foto van een 'vriendin' in onflatteuze outfit gepost.

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Infographic: Wat delen we via sociale media?

Infographic: Wat delen we via sociale media? | Doeland's Digitale Wereld | Scoop.it
Sociale media. Internet learning portaal Online-Education.net heeft een studie verricht naar hoeveel data we online via sociale media delen en wat we elkaar toch vooral willen vertellen. Dat is soms meer dan goed voor ons is ...
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Geschiedenis van digitale social media

Geschiedenis van digitale social media | Doeland's Digitale Wereld | Scoop.it

Wie denkt dat social media begon met Facebook is waarschijnlijk nog niet zo heel oud, of heeft zich lange tijd onttrokken aan het openbare leven.

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INFOGRAPHIC: (survey) Which Demographics Use What Social Media & How...

INFOGRAPHIC:  (survey)  Which Demographics Use What Social Media & How... | Doeland's Digitale Wereld | Scoop.it

A massive survey of internet users reveals trends in social media usage across numerous platforms, ages, races, genders, population density and more...


The Pew Research Center has released the results of a comprehensive survey, conducted over several years to evaluate which demographics were using social media, and on which platforms. Which social networking sites emerged on top?

 

Of the online adults surveyed at the end of 2012:

67% use Facebook20% use LinkedIn16% use Twitter15% use Pinterest13% use Instagram6% use Tumblr 

Find more statistics, findings and takeaways on how Americans appear to be using social media, based on this recent study.

 


Via Lauren Moss
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Ruby's curator insight, April 16, 2013 12:31 PM
Know social media audience~
Steven Krohn's comment, April 23, 2013 2:16 PM
Thanks for the constructive comments, they are very appropriate.
Retro Social Media's curator insight, May 15, 2013 10:17 AM

Only 16% use Twitter - wow!

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Infographic: Nederlandse advocaten actief op social media ...

Infographic: Nederlandse advocaten actief op social media ... | Doeland's Digitale Wereld | Scoop.it

"Advocaten besteden steeds meer tijd aan sociale media. Dat blijkt uit een verkennend onderzoek van vakblad Advocatie ..."

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5 Insider Tips for a Better Social Media Strategy

5 Insider Tips for a Better Social Media Strategy | Doeland's Digitale Wereld | Scoop.it
Social media analytics can be a boon for businesses that use it wisely. Two founders of social data start-ups explain what they've learned so far.

Via Rami Kantari
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5 essentials for your content marketing strategy

5 essentials for your content marketing strategy | Doeland's Digitale Wereld | Scoop.it
Here's a quick but really insightful take on content marketing.

Via Rami Kantari
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10 Types of Social Media Addicts

10 Types of Social Media Addicts | Doeland's Digitale Wereld | Scoop.it
10 Types of Social Media Addicts Infographic (RT @TheChrisVossShow 10 Types of Social Media Addicts Infographic http://t.co/vByWDLFQ #SMM… http://t.co/ZqH2oE28...)...

Via Rami Kantari
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Project X Haren gebundeld

Project X Haren gebundeld | Doeland's Digitale Wereld | Scoop.it

Erwin de Beer verzamelt berichten over Project X Haren. Van lokaal tot landelijk, van analyse tot commentaar. Een boeiende bundeling met kwesties als de rol van de media en de sociale media en de vraag of Facebook (mede) schuldig is.


Via Fast Moving Targets
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Lessons In Cool Color Psychology From Power Logo Designs

Lessons In Cool Color Psychology From Power Logo Designs | Doeland's Digitale Wereld | Scoop.it

This infographic is how we interpret different famous logos and their colors.


Via Alessandro Rea, Martin (Marty) Smith, Brian Yanish - MarketingHits.com
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Martin (Marty) Smith's comment, September 20, 2012 1:50 PM
Thanks for the pickup BY. Marty
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What Makes Someone Leave A Website? (Infographic)

What Makes Someone Leave A Website? (Infographic) | Doeland's Digitale Wereld | Scoop.it
Attracting a potential customer is hard enough. Grabbing their interest and retaining them is even more difficult. It’s important to design your site so that user frustration is kept to a minimum, thereby maximizing customer retention.
Via Brian Yanish - MarketingHits.com
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3 Ways to Use Google's New Search by Image for Link Building

3 Ways to Use Google's New Search by Image for Link Building | Doeland's Digitale Wereld | Scoop.it

Google recently launched a new feature called Search by Image. While experimenting with the feature, I identified three scenarios where search by image has a distinct advantage over traditional approaches for finding link opportunities.

 

1. Get Background on Industry Influencers and Linkerati

 

2. Identify Link Opportunities by Searching for Popular Guest Posters

 

3. Find Coverage That Didn't Result in a Link

 

Search by Image has a distinct advantage over other research tools because it can identify significant coverage of your client or company that doesn't already include a link.

 

Full Article Here: http://www.seomoz.org/blog/3-ways-to-use-googles-new-search-by-image-for-link-building


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Social sales: hoe zet ik data uit sociale media in voor mijn verkoop

Social sales: hoe zet ik data uit sociale media in voor mijn verkoop | Doeland's Digitale Wereld | Scoop.it

Social sales: hoe zet ik data uit sociale media in voor mijn verkoop. Social media en marketing/sales zijn de beste vriendjes geworden. Tenminste, als je alle trendverhalen en goeroes mag geloven...

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Social Media voor Congressen: hoe pak je het aan?

Social Media voor Congressen: hoe pak je het aan? | Doeland's Digitale Wereld | Scoop.it
Oliver vertelde inspirerend over de manier waarop TEDxAmsterdam gebruik maakt van Social Media en Patrick bood een openhartig kijkje achter de schermen van een van de grootste technologie-congressen van dit ...
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