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Gamification As the Holy Grail of Engagement? | LEWIS PR

Gamification As the Holy Grail of Engagement? | LEWIS PR | Do the Enterprise 2.0! | Scoop.it
What is gamification, how it works, and how it can be used for increasing stakeholders' engagement with brands.
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What's Your Unadoption Strategy For Enterprise 2.0? - The BrainYard - InformationWeek

What's Your Unadoption Strategy For Enterprise 2.0? - The BrainYard - InformationWeek | Do the Enterprise 2.0! | Scoop.it
Stop fretting about adoption and start thinking about what needs to stop. What will you get rid of to make way for social collaboration? (What's Your Unadoption Strategy For Enterprise 2.0?
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5 Ways Storytelling Can Boost Participation and Performance - Forbes

5 Ways Storytelling Can Boost Participation and Performance - Forbes | Do the Enterprise 2.0! | Scoop.it

Remember how the jury consultant, played by Gene Hackman, attempted to bribe jurors in the movie Runaway Jury? It seems that jurors can be swayed by much less – by the same cue that affects us all in other settings. Here’s how.

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Beyond Gamification: Architecting Engagement Through Game Design Th...

Gamification is the process of applying game design elements to non-game contexts in order to drive user engagement, influence behavior and improve the user exp (Beyond Gamification: Architecting Engagement Through Game Design Thinking by @DU5TB1N...
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The Connection Between Employment Brand and Employee Engagement [Infographic]

The Connection Between Employment Brand and Employee Engagement [Infographic] | Do the Enterprise 2.0! | Scoop.it
Read this post how employee engagement empowers a stronger brand.
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The Problem of Engagement in Social Business

The Problem of Engagement in Social Business | Do the Enterprise 2.0! | Scoop.it
Constellation Research blogged earlier this month about the issues that folks are seeing with social media adoption. Of course, as constellation research says, “People” are at the heart...
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Gamification, It's About More than Badges: The Power of Engagement

Gamification, It's About More than Badges: The Power of Engagement | Do the Enterprise 2.0! | Scoop.it
By nature, gamification draws tactics from traditional and social gaming mechanics. With the rise in popularity of gamification, many online publishers are starting to incorporate quests into their implementations.
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Social Business Enables Employee Innovation #socbiz

Social Business Enables Employee Innovation #socbiz | Do the Enterprise 2.0! | Scoop.it
A true social business is built on trust and respect; and empowers employee innovation!
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Enterprises grapple with social engagement | ZDNet

Enterprises grapple with social engagement | ZDNet | Do the Enterprise 2.0! | Scoop.it
Summary: The latest report from the Social Business Council shows that organizations have made significant progress towards embracing social media. It's also clear that there's plenty of hard work ahead.
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Adapting to the Era of Deep Engagement

Adapting to the Era of Deep Engagement | Do the Enterprise 2.0! | Scoop.it

As I explored the subject in detail a year ago, we’ve long had a deference for transaction systems, those workhorses of the enterprise that process and track the essential records that our keep organizations running. For decades, they’ve been the most expensive, complex, and vital components of the infrastructure than runs our organizations. They’ve also been the main focus of attention and investment when it comes to driving value and productivity for the business with technology.

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The 10 Rules of Social Media Engagement : @ProBlogger

If you’re reading this, you’re probably a writer of some kind. Whether you’re a blogger or author, social media has become a large part of our lives. The options are vast, but how do you stand out from the ever-growing crowd?

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Want to Build Engagement? Be Inclusive

Want to Build Engagement? Be Inclusive | Do the Enterprise 2.0! | Scoop.it
Crowd-sourcing. Co-creation. User-generated content. No matter which of those buzzwords you prefer, the underlying idea is essentially the same: In the world of commercial media, more and more companies are inviting users to help produce the content that they use. What is Facebook, after all, but an immense platform that allows users to operate simultaneously as generators and consumers of information? Or think of the way that most mainstream media outlets now encourage their readers and viewers to submit news tips, video clips, and the like. In short, the line between professional producers and amateur consumers has blurred considerably in recent years.
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Don't Call it Gamification: Enterprise Engagement by Any Means Necessary

Don't Call it Gamification: Enterprise Engagement by Any Means Necessary | Do the Enterprise 2.0! | Scoop.it

"Engagement is indeed the name of the game, Rangaswami said. In business, it's about creating customers and solving problems, he said. But without clear ideas about what problems need solving, and without proper feedback about strategies and tactics, workers are less engaged."


Via Joachim Niemeier
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Why the Hype on Gamification? Because it WORKS!!! - BigDoor's Gamification Blog

Gamification has caught a big buzz. Some of the most successful companies online have relied on game mechanics monitor online communities.
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“Gamification by Design” by Christopher Cunningham and Gabe ...

“Gamification by Design” by Christopher Cunningham and Gabe ... | Do the Enterprise 2.0! | Scoop.it
Humans enjoy play, and certain elements that are usually associated with play or games can be used in non-gaming contexts to enhance the user's enjoyment or engagement with a product or service. The technique for ...
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Monday’s Musing: Avoiding Social Media Fatigue Through Engagement « A Software Insider's Point of View

Monday’s Musing: Avoiding Social Media Fatigue Through Engagement « A Software Insider's Point of View | Do the Enterprise 2.0! | Scoop.it
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