Remember how the jury consultant, played by Gene Hackman, attempted to bribe jurors in the movie Runaway Jury? It seems that jurors can be swayed by much less – by the same cue that affects us all in other settings. Here’s how.
Gamification is the process of applying game design elements to non-game contexts in order to drive user engagement, influence behavior and improve the user exp (Beyond Gamification: Architecting Engagement Through Game Design Thinking by @DU5TB1N...
By nature, gamification draws tactics from traditional and social gaming mechanics. With the rise in popularity of gamification, many online publishers are starting to incorporate quests into their implementations.
Summary: The latest report from the Social Business Council shows that organizations have made significant progress towards embracing social media. It's also clear that there's plenty of hard work ahead.
As I explored the subject in detail a year ago, we’ve long had a deference for transaction systems, those workhorses of the enterprise that process and track the essential records that our keep organizations running. For decades, they’ve been the most expensive, complex, and vital components of the infrastructure than runs our organizations. They’ve also been the main focus of attention and investment when it comes to driving value and productivity for the business with technology.
If you’re reading this, you’re probably a writer of some kind. Whether you’re a blogger or author, social media has become a large part of our lives. The options are vast, but how do you stand out from the ever-growing crowd?
Crowd-sourcing. Co-creation. User-generated content. No matter which of those buzzwords you prefer, the underlying idea is essentially the same: In the world of commercial media, more and more companies are inviting users to help produce the content that they use. What is Facebook, after all, but an immense platform that allows users to operate simultaneously as generators and consumers of information? Or think of the way that most mainstream media outlets now encourage their readers and viewers to submit news tips, video clips, and the like. In short, the line between professional producers and amateur consumers has blurred considerably in recent years.
"Engagement is indeed the name of the game, Rangaswami said. In business, it's about creating customers and solving problems, he said. But without clear ideas about what problems need solving, and without proper feedback about strategies and tactics, workers are less engaged."
Humans enjoy play, and certain elements that are usually associated with play or games can be used in non-gaming contexts to enhance the user's enjoyment or engagement with a product or service. The technique for ...