Diversity & Inclusion in Marketing & Communication
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Diversity & Inclusion in Marketing & Communication
News, information and musings about diversity and inclusion, or the lack of it, in marketing, advertising and related fields. This could include diversity in race, ethnicity, age, gender and more.
Curated by Sara Duane
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How Refinery29 and Lane Bryant Are Fighting Plus-Size Stereotypes in the Media

How Refinery29 and Lane Bryant Are Fighting Plus-Size Stereotypes in the Media | Diversity & Inclusion in Marketing & Communication | Scoop.it
More than 67 percent of women in the U.S. are considered plus size (size 14 and up) yet those women make up less than two percent of the images in media consumed by a female audience.
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GLAAD Amplified: LGBTQ Voices in Advertising

GLAAD Amplified: LGBTQ Voices in Advertising | Diversity & Inclusion in Marketing & Communication | Scoop.it

Advertising Week's Premier and Only LGBTQ Panel and Networking Event


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Matt Skallerud's curator insight, September 23, 2016 2:06 PM

In a remarkable year of change, meet the advertisers who exceeded expectations. Featuring a distinguished panel of top advertising executives and an in-depth analysis of this year's most talked about LGBTQ inclusive ad campaigns. Connect with the marketing and advertising leaders behind your favorite ad campaigns and participate in an in-depth discussion on LGBTQ-inclusive advertising in today's world.

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General Mills pressures ad agencies to hire more women, minorities, in creative positions

General Mills pressures ad agencies to hire more women, minorities, in creative positions | Diversity & Inclusion in Marketing & Communication | Scoop.it
Firm wants ad agency hires to reflect target markets.
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Ad of the Day: Australia Just Made the Most Diverse Ad Ever … to Sell Lamb

Ad of the Day: Australia Just Made the Most Diverse Ad Ever … to Sell Lamb | Diversity & Inclusion in Marketing & Communication | Scoop.it
Diversity has been an explicit theme of more progressive advertising for some time. But this ad takes it to a new level—featuring a parade of Australians from different religions and cultures, and with various physical looks and abilities, all to sell, oddly enough, Australian lamb. "What's the best thing about diversity?
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Why Mainstream Brands Like Nike and Clairol Are Putting Trans Stories Front and Center

Why Mainstream Brands Like Nike and Clairol Are Putting Trans Stories Front and Center | Diversity & Inclusion in Marketing & Communication | Scoop.it
In early August, Nike aired a 30-second spot during NBC's prime-time coverage of the Olympics featuring triathlete Chris Mosier, the first transgender athlete to make a U.S. men's national team.

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Brands are failing to represent LGBT people in mainstream marketing campaigns

Brands are failing to represent LGBT people in mainstream marketing campaigns | Diversity & Inclusion in Marketing & Communication | Scoop.it
Brands that are inclusive of the LGBT community are more likely to be perceived as welcoming of other minority groups too but LGBT representation is still “noticeably lower” than other areas of diversity, says Stonewall’s Joey Hambidge.

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Vogue Brazil criticised for photographs of able-bodied actors digitally altered to look like Paralympians

Vogue Brazil criticised for photographs of able-bodied actors digitally altered to look like Paralympians | Diversity & Inclusion in Marketing & Communication | Scoop.it
A publicity campaign for the Rio 2016 Paralympics has come under fire for digitally altering photos of able-bodied pin ups to give them disabilities.

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Becoming Disabled

Becoming Disabled | Diversity & Inclusion in Marketing & Communication | Scoop.it
Roughly one in five Americans lives with a
disability. So where is our pride movement?
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Grindr's New Clothing Line Will Benefit LGBTQ Athletes

Grindr's New Clothing Line Will Benefit LGBTQ Athletes | Diversity & Inclusion in Marketing & Communication | Scoop.it
Just in time for the 2016 Olympics, Grindr—the dating app for men—is launching a clothing line with proceeds going to fight discrimination against LGBTQ athletes.  The Varsity Collection, as it's called, is available for sale online starting today, with nearly 30 items available for purchase including swimming trunks, track pan
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Are Agencies Finally Ready to Confront the 'Rot at the Top of the Industry'?

Are Agencies Finally Ready to Confront the 'Rot at the Top of the Industry'? | Diversity & Inclusion in Marketing & Communication | Scoop.it
The advertising industry's top women are done mincing words. "A cancer" is how 4A's President Nancy Hill describes the agency world's lingering gender bias and racial insensitivity.  "The industry has a huge diversity problem," says veteran creative Nancy Vonk.
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Saatchi Chairman Kevin Roberts Asked to Take Leave After Gender Comments

Saatchi Chairman Kevin Roberts Asked to Take Leave After Gender Comments | Diversity & Inclusion in Marketing & Communication | Scoop.it
Publicis Group Asks Saatchi Chairman Kevin Roberts to take leave after controversial gender comments.
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Marketing to Women From Its Earliest Days Has Kept Keds Running for 100 Years

Marketing to Women From Its Earliest Days Has Kept Keds Running for 100 Years | Diversity & Inclusion in Marketing & Communication | Scoop.it
             Keds' new Made in America line takes its inspiration from the brand's classic designs of yesteryear. Keds In 1916, women in America couldn't vote, serve in the military or, in most states, serve on juries.
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Warning! Culture Clash! One Employee, Walking in Two Worlds | Diversity Integration

Warning! Culture Clash! One Employee, Walking in Two Worlds | Diversity Integration | Diversity & Inclusion in Marketing & Communication | Scoop.it
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The Ad Industry Is Mediocre or Worse At Hiring Diverse Talent, Study Finds

The Ad Industry Is Mediocre or Worse At Hiring Diverse Talent, Study Finds | Diversity & Inclusion in Marketing & Communication | Scoop.it
According to new data released by the American Association of Advertising Agencies, 74 percent of 4A's members surveyed feel agencies are either mediocre or worse when it comes to hiring a diverse group of employees.
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HP becomes the latest brand to demand all its advertising agencies hire more women and people of color

HP becomes the latest brand to demand all its advertising agencies hire more women and people of color | Diversity & Inclusion in Marketing & Communication | Scoop.it
HP's request follows General Mills demanding its agencies are staffed with 50% women and 20% people of color in their creative departments.
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Hillary Clinton Just Made the Best Use of Silent Autoplay With This Social Video Ad

Hillary Clinton Just Made the Best Use of Silent Autoplay With This Social Video Ad | Diversity & Inclusion in Marketing & Communication | Scoop.it
If you're on one of the three major social networks, you're used to videos that play automatically when you scroll through your feed. In fact, you're probably so used to autoplay that you don't stop and watch the whole video or even turn on the sound.
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A British Candy Brand Will Air This Funny Ad Entirely in Sign Language With No Subtitles

A British Candy Brand Will Air This Funny Ad Entirely in Sign Language With No Subtitles | Diversity & Inclusion in Marketing & Communication | Scoop.it
Channel 4 in Britain recently made one of the greatest ads ever about disability with "We're the Superhumans." The spot, timed to the 2016 Paralympic Games, was a follow-up to 2012's "Meet the Superhumans" but went well beyond the original to create its own brilliant, freewheeling world of fun.
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The Ad Council and R/GA's 'Love Has No Labels' Wins the Emmy for Best Commercial

The Ad Council and R/GA's 'Love Has No Labels' Wins the Emmy for Best Commercial | Diversity & Inclusion in Marketing & Communication | Scoop.it
Count Emmy Award voters among the slew of people nationwide who've been charmed and captivated by The Ad Council's famous, viral "Love Has No Labels" diversity and inclusion PSA campaign, created by R/GA and production company Mindride.  As Adweek predicted when the nominees were announced, the spot, filmed on Valentine&
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Introducing LGBT Brand Voice, the Magazine

Introducing LGBT Brand Voice, the Magazine | Diversity & Inclusion in Marketing & Communication | Scoop.it
Last week, at the NGLCC Conference in Palm Springs, we proudly introduced the new LGBT Brand Voice, The Magazine.

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Matt Skallerud's curator insight, August 29, 2016 2:45 PM

LGBT Brand Voice, The Magazine is a hybrid 28-page brochure and magazine, publishing some of our latest Pink Banana Media blog posts and articles, LGBT New Media blog posts and articles, as well as LGBT business features from our #LGBTBold campaign.

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Why it matters for LGBT entrepreneurs to come ‘out’

Why it matters for LGBT entrepreneurs to come ‘out’ | Diversity & Inclusion in Marketing & Communication | Scoop.it

It’s commonplace to think that a person’s sexual orientation is a private matter and irrelevant in business. After Apple CEO Tim Cook came out as a gay man, a substantial portion of social media comments, tweets, and shares asked, “Why would he do this?” which seems to imply that, first, no one should care, and second, people don’t want to know Cook’s orientation.  But conventional wisdom is wrong. Research suggests that, for LGBT entrepreneurs at least, and perhaps others in their orbit, being “out” is relevant in many ways.


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Matt Skallerud's curator insight, August 27, 2016 12:17 PM

There have been only a handful of articles, conference and research papers, and chapters written about lesbian, gay, bisexual, and transgender (LGBT) entrepreneurs. In 2005, Syracuse University’s Minet Schindehutte and two coauthors published the largest study ever undertaken until that point of LGB entrepreneurs in the United States. Their data set included responses from more than 300 LGB founding business owners and clearly established that LGB entrepreneurs, when starting their companies, face greater obstacles than their straight counterparts. Being LGB adversely affected their ability to engage suppliers, obtain licenses, market their businesses, hire employees, and access loans from commercial banks. 

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ColorComm Makes Strides Beyond Connecting Media Execs of Color

ColorComm Makes Strides Beyond Connecting Media Execs of Color | Diversity & Inclusion in Marketing & Communication | Scoop.it
ColorComm, which continues to grow in its fifth year as a networking group for women of color in communications, is expanding into new areas, such as content.
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CBS Chief Says Network 'Needs to Do Better' When It Comes to Diversity in Its Shows

CBS Chief Says Network 'Needs to Do Better' When It Comes to Diversity in Its Shows | Diversity & Inclusion in Marketing & Communication | Scoop.it
In one of the most contentious sessions of the Television Critics Association's summer press tour so far, CBS Entertainment president Glenn Geller was repeatedly questioned about the lack of diversity in his network's fall slate, which features five new shows starring white men.
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At ABA Meeting, Renewed Call for Diversity Among GCs

At ABA Meeting, Renewed Call for Diversity Among GCs | Diversity & Inclusion in Marketing & Communication | Scoop.it
By Meredith Mandell, Special to Big Law Business The American Bar Association is getting serious about calls for greater diversity. At its annual meeting in San Francisco, the ABA’s House of Delegates will vote on Monday on Resolution 113, which calls on clients to direct a greater percentage of the legal services they purchase to divers
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Zales Becomes First Jewelry Chain To Stock LGBT Rings

Zales Becomes First Jewelry Chain To Stock LGBT Rings | Diversity & Inclusion in Marketing & Communication | Scoop.it
Zales is the first major jewelry chain in the U.S. to carry a line of rings for LGBT couples.
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Personal Care Brands Need to Move Beyond Traditional Gender Roles

Personal Care Brands Need to Move Beyond Traditional Gender Roles | Diversity & Inclusion in Marketing & Communication | Scoop.it
Health and beauty brands will be the next part of the transgender conversation, writes Sarah Williams.
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