Distance Ed Archive
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Distance Ed Archive
Topics related to distance eLearning in academia and other organizations
Curated by ghbrett
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The 12 Trends That Will Rule Products In 2013

The 12 Trends That Will Rule Products In 2013 | Distance Ed Archive | Scoop.it

"Near the end of 2012, a group of us at Ziba got together to review what we’d learned over the course of the year. Working with dozens of clients who serve customers around the world, we designers spend a lot of time observing people as they interact with technology, services, and experiences, noticing how they seek solutions to everyday problems and make decisions. In the process, certain patterns emerge so forcefully that they’re practically unavoidable.


Meeting over three sessions spread out over a week, 23 Zibites (designers, researchers, and creative directors) discussed the patterns we’d seen, and distilled them down to the 12 insights we thought were most current and useful, to us and to our clients. Each one is presented here, as a brief essay that suggests how it will affect business practices in 2013, and as an illustration created by one of Ziba’s designers." - from Source: http://www.fastcodesign.com

ghbrett's curator insight, February 26, 2013 11:55 AM

This article is a really good read because the twelve insights are not just about design, retail or marketing. They deal with services and innovation. I believe this article will be relevant to people in education, training, innovation,and tinkering.


The twelve insight titles are below. Each includes a brief description, some have graphics to support the insight.
1. The Mind Is A Competitive Environment.
2. Customer-Facing Employees Are Your Brain And Your Backbone.
3. Analog Will Never Go Away.
4. Worth Is Determined By Philosophy, Not Price.
5. Narrative Is A Delivery Vehicle To Make Information Stick.
6. Repair And Repurpose Are The New Killer Apps.
7. Technology Moves Too Fast To Care About.
8. Flawless Function Is Tomorrow’s Great User Experience.
9. Brand Loyalty Is How We Escape Decision Fatigue.
10. Human Interaction Has Never Been More Precious.
11. Gen Y Is Creating Its Own Service Economy
12. Everyone Is A Specialist.


As you can see there is a mix of focal points. As I said before from service to objects. From story telling, training, collaborating, to designing, making and repurposing stuff.

My Thanks to Ziba for this insightful article. [ http://www.ziba.com ]

Rescooped by ghbrett from An Eye on New Media

Five Types of Social Media Influencers

Five Types of Social Media Influencers | Distance Ed Archive | Scoop.it
What makes a good influencer? “Influence” is a concept difficult to evaluate since it refers to both subjective and objective values, resulting in a measurement of:

Via Ken Morrison
ghbrett's insight:

In a Distance Learning Situation the roles in this matrix may be more diffused than found in a local or face to face situation. But as the previous poster pointed out, it does present a good starting point to consider how people in a collaborative (social) project can or do participate.

Liza Loop's curator insight, January 23, 2013 9:16 PM

This looks like a good model for future oriented teaching roles.

Vicky Wason's comment, January 24, 2013 12:58 PM
I will share this matrix with my business students at the University of Utah and get their comments. Thanks for sharing.
Neli Maria Mengalli's curator insight, January 28, 2013 8:30 AM

Influencers on social media are either passionate individuals who turn out to be specialists or professionals involved who use Web 2.0 tools as part of their work. They take advantage of their presence on social networks for personal gain or as representative (or ambassador) a brand, company or organization.