Disruptive Entrepreneurship & Innovation
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How to calculate the equity split between co-founders in a startup

How to calculate the equity split between co-founders in a startup | Disruptive Entrepreneurship & Innovation | Scoop.it

George Deeb is the Managing Partner at Chicago-based Red Rocket Ventures, a startup consulting and financial advisory firm based in Chicago. You can follow George on Twitter at @georgedeeb and @RedRocketVC.

 

There are a lot of variables to go into calculating a fair equity split a startup team. These key factors must consider each employee’s role(s) within the company, the compensation they receive for their work, the people investing in the company, and the people behind the idea of the company. Let’s tackle each of these points below.

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Discusses four factors to take into consideration when determining equity split among venture partners.

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Marc Kneepkens's curator insight, March 31, 2014 9:44 AM

Starting out on the right foot is extremely important. Sit down and agree, before you get into huge disagreements.

Disruptive Entrepreneurship & Innovation
Entrepreneurship based on "blue ocean" principles, i.e., "disrupting and changing the rules of the game".
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Everybody has a plan -- until they get digitally disrupted - Chief Marketing Technologist

Everybody has a plan -- until they get digitally disrupted - Chief Marketing Technologist | Disruptive Entrepreneurship & Innovation | Scoop.it
The rock singer Jim Morrison once said about life, “Nobody gets out of here alive.” As the world continues its digital metamorphosis, we could riff on that: “Nobody gets out of here undisrupted.” Digital will disrupt your business. Odds are, it will happen sooner, faster, and to a far greater degree than you dare to …
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Do you have a plan for how to respond to digital disruption? Here are some strategic options you may want to consider.
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In 5 years, the Midwest will have more startups than Silicon Valley

In 5 years, the Midwest will have more startups than Silicon Valley | Disruptive Entrepreneurship & Innovation | Scoop.it
Four years ago, I was a partner at Sequoia Capital, where Drew Houston, Brian Chesky, and a daunting parade of dent-making founders routinely proved that disruption happens in Silicon Valley like nowhere else. But things were changing, and fast.
Russ Merz, Ph.D.'s insight:
Do you think all breakthrough start-ups originate in Silicon Valley? Read this article for a description of the growing entrepreneurial investment opportunities generated in the Midwest.
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Washburn KSBDC's curator insight, August 30, 12:02 PM

Not all breakthrough businesses start in Cali #smallbusiness #entrepreneur #startup

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New AI tech promises to “only delivers ads that change consumer opinion” | Netimperative - latest digital marketing news

New AI tech promises to “only delivers ads that change consumer opinion” | Netimperative - latest digital marketing news | Disruptive Entrepreneurship & Innovation | Scoop.it
Ad tech firm Loop Me has launched its new AI bot, which it says can automatically optimise and scale campaign ads toward high-performing audiences. The system works by serving users a survey to determine purchase intent, these results will be fed into LoopMe’s AI engine. New study shows nearly 50% of users have never bough
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Is programmatic advertising about to be disrupted? New AI powered adtech service promises to deliver only those digital ads that are predicted to change consumer opinion.
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How digital has redefined go-to-market strategy

How digital has redefined go-to-market strategy | Disruptive Entrepreneurship & Innovation | Scoop.it
By using technology and finding the right collaborations, companies can disrupt new markets, solve customer pain points and distribute value across th
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Do you know the 4 ways digital has redefined go-to-market strategy? See these methods illustrated with a case study.
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Facebook launches human-curated Featured Events list

Facebook launches human-curated Featured Events list | Disruptive Entrepreneurship & Innovation | Scoop.it
Approximately 550 million people use Facebook Events each month, with 60 percent of connections to events happening serendipitously in the News Feed. But..
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Is this move by Facebook a threat to small businesses that use social media like Instagram or Snapchat to provide similar services?
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Valuation For Startups — 9 Methods Explained — Medium

Valuation For Startups — 9 Methods Explained — Medium | Disruptive Entrepreneurship & Innovation | Scoop.it
This article was co-written with Augustin de Cambourg. Thanks bro!
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Looking for some guidelines for conducting a pre-money valuation of your start-up business? See this article for a review of 9 methods.
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Don’t Take Money from VCs Until You’ve Asked 4 Questions

Don’t Take Money from VCs Until You’ve Asked 4 Questions | Disruptive Entrepreneurship & Innovation | Scoop.it
Due diligence should go both ways.
Russ Merz, Ph.D.'s insight:
Are you thinking about starting a new venture and looking for VC capital to support the launch of your business? Here are 4 key questions to ask before taking their money.
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Borges’ Map: Navigating a World of Digital Disruption

Borges’ Map: Navigating a World of Digital Disruption | Disruptive Entrepreneurship & Innovation | Scoop.it
Three distinct waves of digital disruption have transformed information economics—and are challenging traditional notions of economies of scale. The new strategies this shift enables have the power to break the compromise between efficiency and innovation and to reshape entire industries.
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Do you know how "hyper-scaling", the most recent form of digital disruption, will transform business strategy? Here's a thought provoking discussion by BCG of this emerging new ecosystem. 

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What Are the Most Challenging Best Practices? - eMarketer

What Are the Most Challenging Best Practices? - eMarketer | Disruptive Entrepreneurship & Innovation | Scoop.it

Best practices can help businesses run more efficiently, but sometimes identifying and integrating them internally is challenging, according to December 2015 research.

In a survey by General Electric (GE) and Edelman Berland, which asked respondents to choose their three most challenging best practices to implement for enabling innovation, almost half (43%) of business executives worldwide said that creating a connected culture where idea-sharing is facilitated and where all the contributing parties are recognized and rewarded was one of them.

And nearly the same amount of respondents said that creating a set of metrics to decide which product or service should be funded or killed, as well as having a clear process and structure in place to manage innovation, were among the most challenging best practices to implement.

 

Russ Merz, Ph.D.'s insight:

Do you know the most challenging best practices for enabling innovation? Here are the top 8 reported by executives in a recent research study. 

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Customer Validation Before Marketing Investment

Are you REALLY ready to invest?

Many life science companies may be facing a chasm even though they are well beyond start-up mode with many years in business, increasing revenues, and a growing customer base. It's quite common for these organizations to invest in expensive technologies, eg, marketing automation, to accelerate top-line sales growth, but two key questions to ask are

Has the organization truly identified a specific target customer?Does the organization understand the buyer persona and customer organization well enough to justify significant investments in marketing?

Steve Blank's Customer Development Framework offers good perspective on this situation (Figure 2). History has shown that many early-stage organizations leap to Customer Creation (let's use marketing automation as an example), before they truly validate their customer. When a marketing team or agency doesn't have sufficiently granular insights into the buyer, throwing money at marketing and sales can be wasteful.

Russ Merz, Ph.D.'s insight:

Why is customer validation critical to start-up success? This article lays out the reasons.

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Top 3 Innovation Highlights in the News (wk. ending 12/18) - G51 Amplify

Top 3 Innovation Highlights in the News (wk. ending 12/18) - G51 Amplify | Disruptive Entrepreneurship & Innovation | Scoop.it
The following articles are the Top 3 Innovation Highlights in the recent week with a brief snapshot summary of their strategic importance to your firm: 1) Demystifying Cisco's Five-Pillar Innovation Strategy (Forbes); 2) What Research Tells Us About Creativity and Innovation (Harvard Business Review) and 3) Patents: The Mother of All Innovation Challenges (Forbes).
Russ Merz, Ph.D.'s insight:

Three ways to assess the strategic importance and impact of innovation to the firm.

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Google Analytics Infographic to improve your Marketing

Google Analytics Infographic to improve your Marketing | Disruptive Entrepreneurship & Innovation | Scoop.it
Use this Google Analytics Infographic to improve traffic building and conversion. Google Analytics provides a wealth of analytics, more than basic stats.
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10 Ways to Use Google Analytics for Improving Your Digital Marketing 

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It’s Not You…It’s Your Metrics: 3 Steps To Measuring Innovation in Real-Time

It’s Not You…It’s Your Metrics: 3 Steps To Measuring Innovation in Real-Time | Disruptive Entrepreneurship & Innovation | Scoop.it
This article was previously published by Forbes. Do your metrics reveal your company’s innovation snags and successes in real-time? Unless you’re tra
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Look for a way to measure your firm's innovation? Check out this measurement framework for some ideas.

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Internet Of Things By The Numbers: What New Surveys Found - Forbes

Internet Of Things By The Numbers: What New Surveys Found - Forbes | Disruptive Entrepreneurship & Innovation | Scoop.it
Findings from recent surveys about IoT adoption.
Russ Merz, Ph.D.'s insight:
Want to know where the "internet of things" is going? See these survey results. #IOT
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Innovation Push Will Influence Marketers' Staffing Decisions - eMarketer

Innovation Push Will Influence Marketers' Staffing Decisions - eMarketer | Disruptive Entrepreneurship & Innovation | Scoop.it
Most execs are looking for the next single market-shifting idea
Russ Merz, Ph.D.'s insight:
Innovation initiatives as a major influence in digital marketing staffing decisions. Where are your priorities?
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The Meeting That Showed Me the Truth about VC’s and How They Don’t Make Money — The Mission — Medium

The Meeting That Showed Me the Truth about VC’s and How They Don’t Make Money — The Mission — Medium | Disruptive Entrepreneurship & Innovation | Scoop.it
I had a meeting with a well-known startup investor yesterday. The talk somehow pivoted from my seed-seeking startup into talking about the…
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Looking for a tutorial on the venture capital investment problem and some solutions, see this article.
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Digital marketing software market features dizzying array of M&A

Digital marketing software market features dizzying array of M&A | Disruptive Entrepreneurship & Innovation | Scoop.it
The digital marketing software market has quickened its pace to feature a flurry of acquisitions. Will these purchases truly augment existing CRM platforms?
Russ Merz, Ph.D.'s insight:
M&A activity is disrupting the digital marketing technology market. How will your company ops be affected? Here are 5 trends to watch.
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Startup Valuations, Mutual Funds, And The Saga Of Blue Bottle - Mattermark

Startup Valuations, Mutual Funds, And The Saga Of Blue Bottle - Mattermark | Disruptive Entrepreneurship & Innovation | Scoop.it
tl:dr: How the smart money can tell you what’s going on in the private market. And how it can’t. Editor’s note: Journalist Max Cherney wrote today’s piece. It’s pretty damn good. Everybody … Read More
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Do you think startup valuations in the private funds market are easy? See this story about Blue Bottle Coffee funding journey and how even the high rollers get it wrong.
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How to Innovate, From Sephora’s Innovation Lab

How to Innovate, From Sephora’s Innovation Lab | Disruptive Entrepreneurship & Innovation | Scoop.it
Senior Director of Sephora’s Innovation Lab Johnna Marcus spoke at the L2 Mobile Clinic about how the Lab creates and fosters a culture of innovation.
Russ Merz, Ph.D.'s insight:
Need a lesson in how to be an innovative brand? See how Sephora does it.
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Russ Merz, Ph.D.'s curator insight, April 18, 4:04 PM
Need a lesson in how to be an innovative brand? See how Sephora does it.
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Three Ways Niche Players Can Connect With the C-Suite

Three Ways Niche Players Can Connect With the C-Suite | Disruptive Entrepreneurship & Innovation | Scoop.it
Customer Relationships - We all have dream clients—company logos we'd love to place on our homepage. The only way to get there, in most cases, is by engaging with senior decision-makers over time—starting ...
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Do You Know How Niche Players Can Connect With the C-Suite? Here are 3 Ways.
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Customer Discovery Scoreboard: Survey 0; FieldTrip 1 - The SearchLite

Customer Discovery Scoreboard: Survey 0; FieldTrip 1 - The SearchLite | Disruptive Entrepreneurship & Innovation | Scoop.it
There are many tools that can be used within the realm of Customer Discovery Research for early-phase startups, including interviews, phone engagements, sur
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A great example of how building networks can help digital startups take innovation to market. 

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Dutch police are training eagles to take out drones

The anti-drone arms race just got serious. As tech firms and law enforcement experiment with radio jammers and net-wielding interceptor drones to take down rogue quadcopters, police in the...
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Want to ruin a drone's day? Get one of these "interceptor raptors".

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Retailers Ignoring Digital Opportunity. Disruption Awaits.

Retailers Ignoring Digital Opportunity. Disruption Awaits. | Disruptive Entrepreneurship & Innovation | Scoop.it
Digital #disruption is both a threat and an opportunity. Retailers realized only 15 percent of #Digital Value at Stake in 2015. Read http://c-cf.link/?S15R13
Russ Merz, Ph.D.'s insight:

If you are a retailer, or working in retailing, new research suggests that digital disruption in your industry is both a threat and an opportunity. #digitalmarketing  #digitaltransformation  

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Let’s Talk About Scale | Mattermark

Let’s Talk About Scale | Mattermark | Disruptive Entrepreneurship & Innovation | Scoop.it
This is a guest post by Steven Carpenter, an Executive-in-Residence at Accel, and former Global Sales & Operations at Dropbox. Scale. Ready or not, you’ll be forced to figure out how to scale your company as you gain momentum. But, don’t start worrying about scale too soon…though don’t wait too long either! If you are … Read More
Russ Merz, Ph.D.'s insight:

Know what scale means for startups? Here's a useful primer.

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How To Successfully Incubate Your Incubator - Brand Quarterly

How To Successfully Incubate Your Incubator - Brand Quarterly | Disruptive Entrepreneurship & Innovation | Scoop.it
While there's PR value and cultural topspin in simply having an incubator, the point is to ensure you get more powerful pipelines and attractive ROI on all the resources you pour in. Here's a short, sharp set of killer questions to help stir up meaningful, profitable change.
Russ Merz, Ph.D.'s insight:

How can you ensure that your "innovation lab" will deliver value? Here are 9 critical questions that you need to answer.

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